Why Buying Direct Is Like Owning A Dog (and other awesome stuff)

REJECTION THERAPY: What I Learned From Getting Rejected Everyday for Month WHY BUYINGDIRECT IS LIKEOWNING A DOGAND OTHER AWESOME STUFF YOU SHOULD KNOW The Easiest Way To Buy Direct

REJECTION THERAPY: What I Learned From Getting Rejected Everyday for MonthHi, I’m Ryan Hupfer I helped grow a startup into a US top 50 websiteI was the ﬁrst hire at isocket/BuyAds I put hummus on everything The Easiest Way To Buy Direct

BUYING DIRECT ISﬁnding and buying display advertising directly from a publisher on a guaranteed basis The Easiest Way To Buy Direct

DIRECT MEDIA BUYING IS LIKE OWNING A DOGIT’S AWESOME BUT IT CAN ALSO BE HARD TO MANAGE The Easiest Way To Buy Direct

DIRECT MEDIA BUYING IS LIKE OWNING A DOGIT’S AWESOME FLEXIBILITY way less restrictions than ad networks SCALE buying the inventory you need in the timeframe you wantTRANSPARENCY knowing when, where and why your ads are running QUALITY getting the best impressions BUT IT CAN ALSO BE HARD TO MANAGE The Easiest Way To Buy Direct

DIRECT MEDIA BUYING IS LIKE OWNING A DOGIT’S AWESOME FLEXIBILITY way less restrictions than ad networks SCALE buying the inventory you need in the timeframe you wantTRANSPARENCY knowing when, where and why your ads are running QUALITY getting the best impressions BUT IT CAN ALSO BE HARD TO MANAGE TIME CONSUMING making deals one at a time EMAIL OVERLOAD lots of emails to multiple publishers MANUAL UPDATES changing creatives can be tough PAYMENT FRICTION ﬁguring out when and how to pay FAX MACHINES yes, some publishers still fax things The Easiest Way To Buy Direct

WE’RE MAKING IT EASIER FORPUBLISHERS TO SELL DIRECTLY TO YOU OVER 1500 PUBLISHERS USE ISOCKET TO PACKAGE UP AND SELL THEIR BEST INVENTORY get access to lots of publishers quicklyALL OF THEIR INVENTORY IS PRICED AND SOLD DIRECTLY know what you’re buying and how much it costsHELPING PUBLISHERS BE MORE EFFICIENT AND TRANSPARENT publishers love that we’re not a black box (they like to know who you are) we make their direct sales as easy as The Easiest Way To Buy Direct

WE’RE MAKING IT EASIER FOR YOU TO BUY DIRECTLY FROM THE WEB’S BEST PUBLISHERS SEARCHABLE MARKETPLACE FOR MEDIA BUYERS we make it easy to find and buy the stuff you want WORK WITH PUBLISHERS DIRECTLY get all the benefits of direct without the hassle TELL US THE PUBLISHERS YOU WANT TO WORK WITH if there are publishers you specifically want to work with, let us know WE’LL HELP YOU PLAN YOUR MEDIA FOR FREEthe BuyAds concierge will help plan any media spend over $5k/mo it’s pretty pretty much the best thing since sliced The Easiest Way To Buy Direct

CPM cost per 1,000 impressions PUBLISHERS SELL THEIR INVENTORY IN A COUPLE DIFFERENT WAYSTENANCY cost per week or month The Easiest Way To Buy Direct Jason Shen - Ignite SF April 2012

BUT WHAT ABOUT PERFORMANCE ADVERTISERS? get access to better rates than going directly to publisher we can help you negotiate buy at lower minimums than publisher sales teams offer no need for any out clausesno strict rules on creatives and landing pages publishers approve whatever they want, not an algorithm The Easiest Way To Buy Direct

RICKSHAWBAGWORKS VERY CPA FOCUSED they’re not just buying for the fun of it GO BROAD, TEST AND SCALEbuy multiple properties and see what works before you scale BUYADS CONCIERGE they keep buying they keep testing we keep helping The Easiest Way To Buy Direct

“BuyAds is the best place to buytargeted direct advertising on the web.Their customer service is fantastic, theirback end is very easy to use, and their reach is broad. They cover the web.” Chris Schroeder | Rickshaw Bagworks

APPSUMOLEAD GENERATION MASTERMINDS they know the LTV of their customers and aren’t scared FIND, BUY AND SCALEalways testing out new publishers BUYADS CONCIERGE we’re always there to help The Easiest Way To Buy Direct

FULLSAILUNIVERSITYEXTREMELY CPA FOCUSED spending on the inventory that gives them the CPA they need at scale BUYADS CONCIERGE we help them ﬁnd the good stuff they need REPEAT BUYERS we’ve saving them time and effort on their direct buys The Easiest Way To Buy Direct

SEND ME STUFFname RYAN HUPFER url BUYADS.COMtwitter @HUPemail RYAN@ISOCKET.COM The Easiest Way To Buy Direct

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Why Buying Direct Is Like Owning A Dog (and other awesome stuff)

by BuyAds.com on Jul 09, 2012

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