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Introduction to SEO & SMO
 

Introduction to SEO & SMO

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    Introduction to SEO & SMO Introduction to SEO & SMO Presentation Transcript

    • Introduction to Internet Marketing
    • Marketing Channels we offer
      • Internet Marketing
        • SEO – Search Engine Optimization
        • SEM – Search Engine Marketing
            • PPC – Pay per click
            • PPM – Pay per thousand impressions
        • SMO – Social Media Optimization
        • SMM – Social Media Marketing
      • Portals Advertising
      • SMS Marketing
      • Email Marketing
    • Targeted Marketing
      • Geography targeted: Can be precise into kilometers.
      • Gender targeted : Male /Female
      • Work Profile targeted : CEO / MD etc.
      • Income Level targeted : More than INR 10 Lacs / annum etc
      • Company Specific targeted : Infosys, Wipro etc.
      • Age targeted : In the range of 20 to 30 etc.
      • Qualification targeted : CA, Doctors, etc.
      • Industry targeted : Chemical Industry etc.
    • Examples
    • SEO – Local Search Engine Optimization
    • SEO – Search Engine Optimization
    • SEM – Search Engine Marketing PPC – Pay per click
    • SEM – Search Engine Marketing PPM – Pay per thousand impressions
    • SMO – Social Media Optimization
    • SMO – Social Media Optimizations
    • Portal Advertisement - Example
    • SMS Marketing- Sample database                                                               
    • Emailer Example
    • Looking forward meeting with you. Regards, Nihar Vaidya CEO Business Yantra 9370289910