AMW opts 1KEY for dynamic MIS

www.engrreview.com Techedge Asia motor works opts 1KEY for dynamic MIS, ad-hoc reporting and complex analysis ” Timely availability of data in the required format for enabling decision making was a challenge for our operational users. Taking informed decisions is the best method of providing your sales and marketing team with the edge in any market place.” - Umesh Mehta, CIO, Asia Motor Works Ltd. E stablished in the year 2002, Asia Motor Works challenge is to look into the future. With BI, our Ltd. with 788 employees and around 788 operational users run vendor performance reports crores turnover is a leading company in highly which they use to prepare manually and were Technology Trends competitive Heavy Commercial Vehicles industry. taking days earlier. Company employees are now AMW specializes in design and manufacture of high able to track changes in inventory movement by tonnage vehicles on a hybrid platform. AMW having region and product category. They also analyze its manufacturing facility in Bhuj with a product performance by vendor to enable them to manufacturing capacity of 24000 fully built vehicles more effectively manage vendors toward is in the process of rolling out a vast and profitability. BI has come at a cost-effective price- dependable, nationwide sales service and spares point, a powerful tool in the hands of our network, comprising 30 Main Dealers and 450 sub operational users for ad-hoc MIS reporting and dealers. analysis. Timely availability of information in required reporting format and presentation has Challenge: AMW was using SAP standard reports. empowered business users to take pro-active and But those were not enough much accurate decisions. specially from the senior management point of view, Roadmap: AMW started the where they wanted comparisons project with output from SAP in between two different horizons Excel sheet. Created a on the same data set and also database in SQL Server and linkage between two different connected BI for reporting and data sets in one single report e.g. analysis. AMW is planning to how has been purchasing trend read RFC’s directly from 1KEY vis-à-vis sales, how has been sales SAP Connector and extract to a vis-à-vis product costing. To database for BI. One technical understand current overall and one functional expert from scenario and MIS reports being each area were involved in the made available to the top implementation of BI. AMW’s management for analysis, top management was directly Business Intelligence (BI) had Mr. Umesh Mehta, CIO, involved in designing the report become must for AMW. Even the Asia Motor Works Ltd. format and layout. They gave operational user required ad-hoc the inputs which helped in analysis with slice & dice, drill-down, drill-through generating value added reports. Reports from BI like functionalities. are directly delivered to the company’s executives and top management for the eagle view of Solution: There is a major difference in classical enterprise.A three days training was given to AMW business transaction projects (like ERP and SCM and they could start using BI. It is well appreciated implementations) and BI / MIS Reporting projects. by the AMW business users both at the The difference is that the objective of business headquarters and plant. The user community will transaction project can be specified exactly, expand to almost all domains and most of the whereas for BI / MIS Reporting it is much more employees by the end of 2009 difficult to articulate your information needs. The end result of processing business transactions will Benefits: AMW found that the best way to protect lead to knowing exactly what happened previously, their current capital investments was by investing whereas for your reporting requirements the further into managing its most valuable asset- ENGINEERING REVIEW AUGUST 2009 169

Techedge www.engrreview.com ‘information’. BI gives AMW the freedom to be Cost savings: AMW sees significant improvements proactive and innovative instead of always reacting to the bottom line, including increased productivity, to market movements. AMW is expecting this to material cost savings, and a more agile strategy continue to drive the company ahead of its development process with immediate insight into competitors. BI has now become AMW’s enterprise business performance metrics that will help drive standard reporting and analysis platform. The future success. AMW uses 1KEY as a tool to identify required reports were created in a month time from significant cost-saving opportunities. 1KEY. BI is not just a corporate-wide management information system, but is also a tool to support Improving customer service: Implementing 1KEY and facilitate executive decision-making. has given AMW a significant competitive edge. Sophisticated information management of the Reports company’s data helps spot trends more quickly, Reports produced from the BI are delivered predict risk more accurately and manage inventory directly to the company’s executives. BI makes more efficiently. Technology Trends information available from a wide range of BI is now a key means of enabling AMW’s departments at AMW, such as: front-line workers and operational managers to • Spares, which includes first pick %, service levels, spend less time in struggling to locate and access fast/slow/non-moving spares, spares detailed information and more on activities that benefit the register, etc. business, such as improving efficiency and customer • Sales reports, including daily and monthly sales, service. Now its front-line sales, service and contact repeat customers, take-head wise sales, Budget v/ center personnel do have the required information s Actual Sales Report that enables them to identify and resolve customers’ • Sales cube with cost analysis and finance data: concerns, operational processes that impact the Model wise, Chassis wise Sales contribution (against customer will be focused fully on improving BOM) report, Margin Analysis against non satisfaction. manufactured items, Discount tracking • CRM cube with sales data: Product wise Repeat After the finance function : AMW has deployed BI customers on orders and on invoice, news in sales, marketing, and field service. As for its customers added, existing customers retained operations “customer” is the most important • Inventory: Stock Transfer reports, Consumption performance management metric. Providing Cube – Material Receipts and Issues reconciliation comprehensive information is vital to improving • Service reports, consisting of dealer and cost customer service, and a key part of it is a single percentage wise warranty & service source or view of each customer. 1KEY helped AMW • Purchase, including detailed register build such views by integrating all relevant data from multiple sources. Gaining a single, complete • Finance: Exceptional reports, Expense – Budget view of each customer is one of our most important v/s Actual business drivers for deploying a BI tool. • Costing Cube: BOM wise standard cost, current cost, last PO cost Employee Productivity: AMW sees a benefit in • Unique parts across all products improved productivity in our knowledge workers. • Debtors / Creditors Cube: General ledger Account The ratio of time our people spend focusing on wise reconciliation against Sales invoices & costing strategic to non-strategic work is greatly improved. invoices With 1KEY, AMW sees a 30 to 35 percent productivity improvement in a year’s time. Impact: Improving market share: With improved BI has helped the managers at AMW visibility into business performance, AMW expects enhance their knowledge productivity. The to improve its year on year growth by around 10% analytical drill down and powerful graphic display and also increase in its market share. AMW now capabilities help them to quickly access information has a clear insight into the trends of the needed to develop effective strategies. 30% more marketplace, and we can now sell aggressively to time spent on strategic analysis to improve the the demands of today while responding with agility speed and quality of decision making. AMW sees to the demands of tomorrow.BI’s access to 30-35 % Productivity improvement in next 8-10 information helps every department that needs to months. disseminate trustworthy insight quickly and For more information collaborate on that insight between team Softcore Solutions members. E-mail: sales@softcoresolutions.com 170 ENGINEERING REVIEW AUGUST 2009

AMW opts 1KEY for dynamic MIS

by Dhiren Gala on Oct 23, 2009

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AMW opts 1KEY for dynamic MIS — Document Transcript