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Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
Hotel Industry - Part 2
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Hotel Industry - Part 2

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  • 1. About the industry• In 2004, The total capacity in hotels and similar establishments worldwideis estimated at 18.4 million rooms. This has been growing at about 3% overthe last 5 years Estimated hotel rooms worldwide 2004 No. of rooms 1. Americas 6,500,00 0 2. Asia Pacific 4,460,00 0 3. Europe 6,550,00 0 4. Middle East 355,000 5. Africa 485,000
  • 2. ABOUT THE INDUSTRY• The Indian hotel industry is valued at $17.25 bn• Internationally the hotel industry is valued at $2.3 tr• Emerging out of a two-year downturn, the Indian hotels industry wasable to report a healthy revenue growth of around 20% in 2010-11• Employs to 0.15 mn people•The global hotels industry is now on a path of slow recovery, havingcoming out of two exceptionally bad years (2009-10). The main recoveryleaders are the emerging countries in the Asia-Pacific region.
  • 3. • In India, the demand - or occupancy - led recovery started with the return ofdomestic travelers late in 2010, received a boost with foreign tourist arrivals(FTAs) picking up in the subsequent months.• Recent• Although pricing recovery for the whole of 2010-11 stood at a tepid 5-8%.• Yet to make the transition from an occupancy-led up-cycle to a more convincingARR-led recovery. The market requires further improvement in occupancy andconfidence to be able to gain real pricing power.• Risks to recovery :  Relatively mute corporate performance in fiscal 2011-12  Increase in interest rates,  Rise in fuel and food prices
  • 4. FOREIGN TOURIST ARRIVALS IN INDIA
  • 5. Sources : http://www.ihgplc.com/index.asp?pageid=52http://www.icra.in/Files/ticker/IHI-%20July%202011.pdf
  • 6. Players in the industry• Wikianswers says there are 15,694,572 five star hotels in the world• Some of the Indian players are : Clarks Shiraz Hotel Agra The GrandITC sheratonJaypee HotelsThe Oberoi GroupTrident HotelTaj ResidencyGolden Palms Hotel & Spa BangaloreHotel Royal Orchid BangaloreNovotel Bangalore Techpark HotelThe Chancery PavilionThe Gateway Residency HotelThe Ashok Group ( ITDC)The Leela GroupThe Park HotelLe Meridien Hyatt
  • 7.  Radisson HotelBharat Hotels ( Now “The lalit”)JW Marriott Hotel MumbaiSahara Star HotelHilton New DelhiSome of the international players are : The Ritz-CarltonShangri-La hotel Burj Al arab Hilton hotelMarriott HotelsHard rock hotel MGM Grand The Park Hotel Bellagio Hotel, las vegas The palazzo Four Seassons Hotel
  • 8. PRIORITY/ END USERS• Airline crew –Pilots, airhostesses• Business travelers : Foreign and domestic  Travelling alone  Travelling with family to make it business-cum-holiday• Conference delegates attending Congregations and summit(1 dayas well as stay purpose):  National  International• Leisure tourists : Foreign and domestic  Families  Lone travelers of Age group : 18-25 yrs, 26-35 yrs, 36+  Old couples  Friends travelling together :  Girls gang  Boys gang  Mixed groups
  • 9. •Medical tourists• Sports persons• Tour groups : foreign and domestic  A number of unconnected people travelling together• Users of facilities :1. Salon Spa users2. Shopping arcade3. Restaurant users4. Lounge and bar usersOTHER STAKEHOLDERS• Events : Plush weddings, parties, movie shooting• Fashion shows• Architects & interior décor companies• Hotel management institutes• Travel agents• Food and beverage vendors• Employees
  • 10. Top players of the industry :1. Leelaventure Ltd.2. ITC Ltd.3. EIH Ltd (Oberoi Group)4. Indian Hotels Company ( Taj Group)5. Indian Tourism Development Corporation ( Ashok Group)6. Bharat Hotels Group ( Now “The Lalit”)7. Jaypee Group of hotels8. Burj Al arab9. Marriott10. The Hilton11. The Ritz-Carlton12. The Plaza Hotel
  • 11. Value parameters1. Facilities2. Staff service/ Personalization3. Location4. Cuisine5. Comfort and Luxury6. Architecture, Interior, Heritage7. Special Offers & Activities8. LEED ( Leadership in energy and environmental design)
  • 12. GOLF, TENNIS, BILLIARDS SHOPPING ARCADE RESTAURANTACTIVITY ROOM FOR MINI THEATERSKIDS SALON AND SPA GYM BOARD ROOM TRAVEL DESKMINIOFFICE BOOK STORE SWIMMING POOL VIDEO STORE LOUNGE AND BAR
  • 13. Arranging for gamesifFinding out likes and kids are travellingdislikes of the client andmaking appropriate provisions Personal butler Cuisine, bed and Single point of contact pillow, newspaper, brand preference PACK AND UNPACK FOR YOU  Arranging room amenities beforehandaccording to purpose of travel Customize your stay before you get there
  • 14. DISTANCE FROM SHOPPING HUBSAIRPORT, TRAINSTATION RESTAURANTS,C OMMERCIAL PUBS,LOUNGES, ART GALLERIES, MONUMENTS ETCCENTERS
  • 15. LUXURY ROMANCE SPA BREAKSMINI BREAKS
  • 16. 121086 LEELA (delhi and BG ITC delhi4 OBEROI business TAJ (Delhi,bom,bgr)2 ASHOK BHARAT HOTELS JAYPEE GRP0
  • 17. 0 LEED 0 10 8 4 5 Offers & Activities 9 6 7Architecture / ambience 8 8 7 6 Comfort & Luxury 8 TAJ 7 10 OBEROI 7 8 Cuisine 8 ITC 8 LEELA 8 Location 7 7 7 9 Persn/Staff service 9 8 6 6 Facilities 6 9 6 0 2 4 6 8 10
  • 18. LEELA VENTURE LTD. breakup of revenue 16% 5% BANGALORE 36% MUMBAI 13% KOVALAM 30% GOA UDAIPUR

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