Social media: outsource them or try them in-house?
by buldoza.gr on Apr 03, 2011
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buldoza.gr, one of the hottest Greek start-ups in eCommerce, has a strong presence in Social Media. The team ‘breathes’ Social Media from day 1. They run their social media themselves, believing th...
buldoza.gr, one of the hottest Greek start-ups in eCommerce, has a strong presence in Social Media. The team ‘breathes’ Social Media from day 1. They run their social media themselves, believing that a brand should talk to and listen their audience directly and not through intermediates, such as an agency.
They claim that, this has helped them remarkably in receiving direct feedback from the community and adjusting their strategy.
Here's their presentation given on the Social Media Conference in Athens, on March 2011.
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