How To Get Today's Mobile Customer Into YOUR Restaurant
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How To Get Today's Mobile Customer Into YOUR Restaurant

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http://bmjmobilerestaurant.com A mobile website is a must for restaurants. Whether it is online marketing for restaurants, social media for restaurants, or deal site marketing for restaurants, they ...

http://bmjmobilerestaurant.com A mobile website is a must for restaurants. Whether it is online marketing for restaurants, social media for restaurants, or deal site marketing for restaurants, they all feed the mobile web. For restaurant owners looking to attract today's mobile customer, a mobile website provides the path.

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    How To Get Today's Mobile Customer Into YOUR Restaurant How To Get Today's Mobile Customer Into YOUR Restaurant Presentation Transcript

    • Is Your Restaurant Ready For The Mobile Era?
    •  Within the next 12 months, the majority of YOUR website visitors will be mobile.  80% of restaurants that ignore this one fact will be out of business in 5 years
    • For the first time since the Pew Research Center’s Internet & American Life Project began systematically tracking smartphone adoption, a majority of Americans now own a smartphone of some kind.  55% of cell phone owners say that their phone is a smartphone.  58% of cell phone owners say that their phone operates on a smartphone platform common to the U.S. market.
    • Google Takes Stance On Mobile SEO: Site Not Mobile Friendly, You Won't Rank Well.Source: Search Engine Round Table
    • A mobile friendly website should be the foundation of your restaurant’s marketing strategy.
    •  Transactional Call the restaurant Get driving directions using GPS Redeem a coupon Buy a gift card Opt-in
    •  Measurable Track the number of calls Track coupon redemptions Track gift card purchases Track Opt-ins All in real time
    •  “Quick And Simple” Easy to call Menu Hours Directions Specials Link to traditional site Social media
    •  Less is more!  “Tap to Call” button is critical  Make your branding consistent with your desktop website. Use the same logo, colors, and fonts
    •  Ensure the navigation is thumb-friendly. Make it easy to click on buttons and links with fingers.  Make sure the pages load quickly. Reducing use and size of images, and include only the code necessary for the mobile version of the page.
    •  Don’t use Flash. It does not work on iPhones and it increases page load time.  Automatically redirect mobile visitors to your mobile site. Don’t make mobile visitors have to visit a different URL.
    • 919-914-1974 bufordmobley.com/consultation