Notes from Mzinga webinar “Embracing Social Learning Across the Enterprise” Social Learning

80% of job activities are learned via day-to-day, informal interaction, not formal instruction

80% of job activities are learned via day-to-day, informal interaction, not formal instruction

Instructor-led training 1 to 1

1 to 1

Social media many to many

many to many

Old: Top-down

Old:

Top-down

New: multi- directional

New:

multi- directional

Social learning success The user’s manual doesn’t have all the answers you need An online community of Scooba vacuum users provided support and solved a customer’s problem

The user’s manual doesn’t have all the answers you need

An online community of Scooba vacuum users provided support and solved a customer’s problem

Social learning success Good ideas can come from anywhere in the organization A Cisco internal wiki is credited with crowdsourcing ideas resulting in $3B of new ideas

Good ideas can come from anywhere in the organization

A Cisco internal wiki is credited with crowdsourcing ideas resulting in $3B of new ideas

3 social learning models:

Embedded model Social media IN learning (commenting within a course, blog, ratings, voting buttons. etc)

Social media IN learning

(commenting within a course, blog, ratings, voting buttons. etc)

Applied model Social media ABOUT learning (wrapped around a learning object – discussions around it, ratings, reviews of the object )

Social media ABOUT learning

(wrapped around a learning object – discussions around it, ratings, reviews of the object )

Community model Social media AS learning More integrated, community approach. People interacting, sharing their expertise

Social media AS learning

More integrated, community approach. People interacting, sharing their expertise

1 & 2 are bridge models (easier to launch) which can be rolled into the larger, integrated model.

1 & 2 are bridge models (easier to launch) which can be rolled into the larger, integrated model.

A good place to start Open-source, lightweight technologies Easy to get up and running

Open-source, lightweight technologies

Easy to get up and running

But, is it scalable? Be sure your tools of choice can support the desired growth.

But, is it scalable?

Be sure your tools of choice can support the desired growth.

As you grow your initiative, the need for moderation arises What happens when things go wrong? Need to minimize risks, especially in heavily regulated industries.

As you grow your initiative, the need for moderation arises

What happens when things go wrong? Need to minimize risks, especially in heavily regulated industries.

Don’t over-moderate Too many rules and up-front filters will inhibit participation Open the bottom of the funnel to allow more info throughput, then correct as needed.

Too many rules and up-front filters will inhibit participation

Open the bottom of the funnel to allow more info throughput, then correct as needed.

Content is still king In the end, it isn’t about the tools, it’s about the information.

In the end, it isn’t about the tools, it’s about the information.

Make it easy Weave the community tools into everyday activities – don’t make it an extra task

Weave the community tools into everyday activities – don’t make it an extra task

Make it findable y! Search is ke