Ryerson DMZ Storytelling Presentation

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Here are 10 facts about startups and storytelling.

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  • Engineers, developers, business development
  • Current in beta, Personapp lets you create multiple personas, which is great when you’re looking to put together target audiences for marketing and sales campaigns.
  • Ryerson DMZ Storytelling Presentation

    1. 1. 10 Storytelling Facts April 15, 2013
    2. 2. Stories Are Important
    3. 3. Listen to This Guy “Storytelling is, by far, themost underrated skill in business”
    4. 4. You Are Bad Storytellers
    5. 5. Wrong Toolset
    6. 6. Think About the Core Customer
    7. 7. Use This Tool
    8. 8. Read This Book
    9. 9. Features Stories
    10. 10. You Don’t Have to be the Story The Story You Use This Approach
    11. 11. It’s Not About You…It’s About Them
    12. 12. Brainstorming
    13. 13. Use This Tool
    14. 14. Stories Can Come from Everywhere
    15. 15. Embrace This ApproachMarcus Sheridan’s “100 Ideas” Exercise
    16. 16. Use This Tool
    17. 17. Think Out of the Box
    18. 18. Embrace the Three E’s EducateEntertain Entertain
    19. 19. Thanks!markevans.ca@markevansmark@markevans.camarkevanstech.comhttp://bit.ly/startupscanada

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