Burlington Economic Development Corp. Presentation

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A presentation that I did for the Burlington Economic Development Corp. about the leading technology trends for 2010. The list includes social media, mobile, geo-location, real-time and cloud …

A presentation that I did for the Burlington Economic Development Corp. about the leading technology trends for 2010. The list includes social media, mobile, geo-location, real-time and cloud computing.

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  • Do a poll of the audience to see who’s using Facebook, Twitter, LinkedIn, blogs.
  • Do a poll of the audience to see who’s using Facebook, Twitter, LinkedIn, blogs.
  • 1.5 million purchases were made via m-commerce on eBay during the 2009 Christmas holiday season, almost three times the level in 2008
  • POLL: How many Mac users? How many iPhone users? Who would buy aniTab?
  • POIfriend is a powerful, fun and easy-to-use website that lets you find, create, comment, rate, share, and usePOI (Point of Interest) information with GPS or maps. It is 100% FREE for users and detailed personal information is not mandatory.

Transcript

  • 1. Mark Evans
    ME Consulting
  • 2. Trends & Technologies:
    Psst, have you heard?
  • 3. Social Media
  • 4. Social Media
  • 5.
  • 6. Facebook, Twitter, YouTube, Oh My
    Facebook: 350 million users
    Twitter: 50 million
    YouTube: 105 million unique visitors (U.S.)
  • 7. 126 million blogs (Blogpulse)
    27.3 million tweets/day
    1.73 billion Internet users; +18% from 2008
    YouTube serves 1 billion videos/day
    Flickr hosts 4 billion photos
  • 8. Fuzion:
    Small Price, Big Sales....
    and no advertising or promotion
  • 9. 418,000 Cases Sold
  • 10. Mobile
  • 11. The Smartphone Goes Mainstream
  • 12. By year-end 2010, 1.2 billion people will carry devices capable of rich, mobile commerce providing a rich environment for the convergence of mobility and the Web.
    • Gartner Inc.
    397.1 million workers will be enterprise mobile users by 2012.
    - Forrester Research
  • 13. Mobile Advertising
  • 14. Mobile Commerce
    One in five U.S. consumers used their mobile devices for shopping this holiday season (Deloitte survey)
    Still relatively small $750-million but expected to hit $2.5-billion in 2010.
  • 15.
  • 16. The Next iPod/iPhone?
  • 17. ….or the next Newton?
  • 18. The Yankee Group forecasts the U.S. e-book reader market is will climb from $1.3 billion in revenue in 2010 to $2.5 billion by 2013.
    The U.S. installed base of e-book readers will hit over 36 million, up from an installed base of 9 million by 2011.
  • 19. Geo-location
  • 20. GPS in mobile phones, social networks and mobile apps means geo-location is becoming a necessary feature for any killer app.
    Where you are and what you’re doing?
  • 21. Geo-Location/GPS Finally Emerges
  • 22. What it Means
    Retailers, service providers and marketers can target consumers with the right offer at exactly the right time
    - Mobile advertising, coupons, relevant/valuable information about places such as restaurants, movies, coffee shops and other services.
  • 23.
  • 24. What is Real-Time?
    The Real-Time Web is a concept based on pushing information to users as soon as it's available - instead of requiring they or their software check a source periodically for updates.
  • 25. What Does Real-Time Change?
    • News: Even more of a 24/7 activity in which news is reported all the time.
    • 26. Search: Results will have an up-to-date info on what’s happening and what people are thinking
    • 27. Local Info: What people think about retailers, services, brands, facilities, etc. will be instantly available to anyone right away.
    • 28. Collaboration (e.g. Google Wave)
    • 29. E-commerce – pricing information, inventory
  • The Cloud
  • 30.
  • 31. Popular Applications
  • 32. Contact Info
    ME Consulting: www.markevans.ca
    Phone: 416-669-7028
    Email: mark@markevans.ca
    Twitter: @markevans
    Blogs: markevanstech.com, twitterrati.com
    LinkedIn: http://ca.linked.com/in/markev