Last month we launched a video contest for a Belgian theme park "Walibi". The goal was to drive awareness for a new rollercoaster that will open this summer. Walibi wanted to use the +300.000 Facebook fans to spread the word. BuboBox came up with the idea of launching a video contest where fans had to show why they would like to try the new rollercoaster. We used the Likes, Shares and Views of the videos to calculate the score on the leaderboard, that way people were stimulated to share the videos even more. In a couple of days 109 videos were uploaded, and got shared 45.560 times. When people clicked the link, they got redirected to the Walibi website where they could view the entry of the participant, but also see an intro movie of the new rollercoaster. Over 250.000 people landed on the Walibi website, making this a very video marketing case!