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  • 1. Apple Bryan Sippel Friday, April 9, 2010
  • 2.
    • Understand
      • How Apple was created
      • Where it has been
      • Where it is going
    • PC vs. Mac
      • What are the differences
    • Terms
      • e.g. Mac OS X and closed vs open system
    Goals
  • 3. Agenda
    • Who
      • History and Culture
    • What
      • Products and Differences
    • Why
      • Advantages and Disadvantages
  • 4. Introduction Me
  • 5. Who am I?
    • Grew up in Oakville, ON
    • Education:
      • BAH, Psychology
      • MSc, Organizational Behaviour
    • Jobs:
      • Queen’s: Admission Officer, IBM: Sales, and Queen’s: Senior Functional Analyst
  • 6.
    • Getting married in September 2010
    • Love technology
      • Bought first Apple computer 2005, first iPod in 2004
    • Sports: Montreal Canadiens fan
  • 7.
    • Weekly Newsletter
      • Products and Services, News and Facts, and Tips and Tricks
      • Easy to understand language
      • Sign up here www.bit.ly/tforesignup
    • Blog
      • www.technologyforeveryone.wordpress.com
      • Archived newsletters
    Technology for Everyone
  • 8. Who
  • 9.
    • Steve Jobs
    • Co-founder and CEO
    • Steve Wozniak
    • Co-founder
  • 10.
  • 11.
  • 12. http://video.google.com/videoplay?docid=-715862862672743260#
  • 13. Garage to Today
  • 14.
  • 15. market capitalization a measurement of size of a business enterprise (corporation) equal to the share price times the number of shares outstanding of a public company
  • 16.
  • 17. Culture
  • 18.
    • MacRumors
      • Buying Guide based on rumors of product refresh
    • MacBreak Weekly
      • Podcast, not focused solely on rumors but often discussed
    Rumors
  • 19. What
  • 20. All products are on display for customers to use and experience New York Apple Store Traditional ‘Brick and Mortar’
  • 21. www.apple.ca/store Online Store
  • 22. iTunes
  • 23. Computers
    • Apple II
    • 1977
    • US$1298 (with 4 KB of RAM) US$2638 (max. 48 KB of RAM).
    4 KB of RAM 4 GB of RAM 1000 KB = 1 MB 1000 MB = 1 GB 1 million time increase http://en.wikipedia.org/wiki/Apple_II_series
  • 24. Macintosh 128K (1984)
  • 25. Mac Mini
  • 26. iMac
  • 27. Mac Pro
  • 28. MacBook
  • 29. MacBook Pro
  • 30. MacBook Air
  • 31. iPod Shuffle
  • 32. iPod Nano
  • 33. iPod Classic
  • 34. iPod Touch
  • 35. iTunes
  • 36. iPhone
  • 37. iPhone
  • 38. http://www.apple.com/ca/ipad/features/ iPad
  • 39. Applications (Apps)
  • 40. Apple TV, Time Capsule, Magic Mouse, more…
  • 41. http://www.apple.com/macosx/what-is-macosx/ Mac OS X
  • 42. http://www.apple.com/macosx/what-is-macosx/
  • 43. http://www.apple.com/ilife/
  • 44. Differences
  • 45.
    • http://www.apple.com/getamac/ads/
  • 46.
  • 47.
  • 48.
  • 49.
  • 50.
    • iLife
    • Time Machine
    • Trial and Free Software
    • Viruses and Malware
    Price Compare
  • 51. Why and why not
  • 52. http://www.tuaw.com/2009/01/02/apple-market-share-tops-10-windows-share-lowest-since-tracking/ Jan 2009 http://mashable.com/2010/02/09/android-iphone-market-share/
  • 53.
    • Simplicity
      • e.g. one version of Mac OS X
    • Integration
    • Closed vs. Open
      • Apple ecosystem
    Advantages
  • 54.
    • Finding Support
      • Learning curve
    • Software
    • Price
      • Pure price vs. value
    Disadvantages
  • 55. http://www.apple.com/findouthow/mac/
  • 56.
    • Garage to Today
    • iProducts
    • Differences
    • Advantages and Disadvantages
    Summary
  • 57. References
    • MacRumors
    • www.macrumors.com
    • The Unoffical Apple Weblog (TUAW)
    • www.tuaw.com
    • MacBreak Weekly
    • http://www.twit.tv/mbw
    • Timeline of Apple Products http://en.wikipedia.org/wiki/Timeline_of_Apple_products
    • Apple.com
    • Find Out How http://www.apple.com/findouthow/mac/
    • Switching 101 http://www.apple.com/support/switch101/
    • Mac 101 http://www.apple.com/support/mac101/
    • Audiobook: The Second Coming of Steve Jobs