Intentionality: Choice and Mastery

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Keynote at 2010 Ruby Hoedown

Keynote at 2010 Ruby Hoedown

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  • 1. Intentionality Choice  and  Mastery bensco'ield  –  viget  labs ruby  hoedown 3  september  2010
  • 2. Why  are  you  here?
  • 3. Mastery
  • 4. Deliberate  practice
  • 5. Set  a  goal
  • 6. Fail
  • 7. Ask  for  feedback
  • 8. Repeat
  • 9. Practice  isn’t  easy
  • 10. Practice  isn’t  fun
  • 11. Practice  isn’t  useful
  • 12. How  vs.  That
  • 13. Mastery  isn’t  required
  • 14. Mediocrity
  • 15. Adequacy
  • 16. Excellence
  • 17. Companies
  • 18. Things  we  do
  • 19. Design Development Marketing Project  management User  experience
  • 20. Things  we  don’t  do
  • 21. Print  design   CMS  implementations Email  marketing .NET
  • 22. Hosting Accounting Legal  ...  stuff
  • 23. Focus
  • 24. Software
  • 25. Platform
  • 26. Framework
  • 27. Functionality
  • 28. Authentication/authorization Markup  generation Image  processing Data  persistence ...
  • 29. You  and  me
  • 30. 78.2
  • 31. 76,700
  • 32. 7
  • 33. Maintenance?
  • 34. What  does  it  mean?
  • 35. We  are  DEFINED by  our  CHOICES
  • 36. Live INTENTIONALLY
  • 37. Embrace ADEQUACY (and  mediocrity!)
  • 38. bensco'ield @bscoLield ben.scoLield@viget.com http:/ /spkr8.com/bsco'ield http:/ /viget.com/extend http:   /bensco'ield.com /