Ben Scofield / @bscofieldD8 / 5 Feb 2011Ship It
http://dukenukemforever.com
PREMATUREOPTIMIZATION
if PREMATUREOPTIMIZATION  is the root of all evil
thenPERFECTIONISM    is the trunk
PRODUCT DESIGN
focused    reusableTHINK SMALL    evolvable   launchable
BUILD  the MVP
UX & VISUAL DESIGN
SKETCH                                                                            firsthttp://www.viget.com/inspire/book-re...
design                        ITERATIVELYhttp://www.viget.com/inspire/book-review-giveaway-the-geometry-of-design/
DEVELOPMENT
trackPROGRESS
deliverREGULARLY
DELIVERYhttp://dribbble.com
shipEARLY shipOFTEN
make itPAINLESS
deliverCONTINUOUSLY
RECAP
LOWER   theBARRIER
BUILD  theHABIT
showPROGRESS
takeBABY STEPS
ITERATE
ITERATE
ITERATE  win
Ben Scofield / @bscofieldD8 / 5 Feb 2011Shipped.                  http://spkr8.com/t/5515                          http://be...
Ship It
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Ship It

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The second most important thing you can do is ship something good. The most important thing you can do? Ship something. I love testing and performance optimization and pixel tweaking as much as the next person, but if you never ship then you might as well have never started.

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Ship It

  1. 1. Ben Scofield / @bscofieldD8 / 5 Feb 2011Ship It
  2. 2. http://dukenukemforever.com
  3. 3. PREMATUREOPTIMIZATION
  4. 4. if PREMATUREOPTIMIZATION is the root of all evil
  5. 5. thenPERFECTIONISM is the trunk
  6. 6. PRODUCT DESIGN
  7. 7. focused reusableTHINK SMALL evolvable launchable
  8. 8. BUILD the MVP
  9. 9. UX & VISUAL DESIGN
  10. 10. SKETCH firsthttp://www.viget.com/inspire/book-review-giveaway-the-geometry-of-design/
  11. 11. design ITERATIVELYhttp://www.viget.com/inspire/book-review-giveaway-the-geometry-of-design/
  12. 12. DEVELOPMENT
  13. 13. trackPROGRESS
  14. 14. deliverREGULARLY
  15. 15. DELIVERYhttp://dribbble.com
  16. 16. shipEARLY shipOFTEN
  17. 17. make itPAINLESS
  18. 18. deliverCONTINUOUSLY
  19. 19. RECAP
  20. 20. LOWER theBARRIER
  21. 21. BUILD theHABIT
  22. 22. showPROGRESS
  23. 23. takeBABY STEPS
  24. 24. ITERATE
  25. 25. ITERATE
  26. 26. ITERATE win
  27. 27. Ben Scofield / @bscofieldD8 / 5 Feb 2011Shipped. http://spkr8.com/t/5515 http://benscofield.comThanks! http://heroku.com
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