Working Meeting on Cervical Cancer Prevention and Control

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Bosnia and Herzegovina and Western Balkans Region by CO BiH Team - Working Meeting on Cervical Cancer Prevention and Control

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Working Meeting on Cervical Cancer Prevention and Control

  1. 1. Bosnia and Herzegovina and Western Balkans Region By CO BiH Team
  2. 2. THE SONG - CLIP http://eeca.unfpa.org/public/ Supported by EECA RO and CO BiH
  3. 3. Idea & Goals  To raise awareness  Promote prevention methods  Mobilize the public  Gain political support  Support resource mobilisation  Add optimism  “I suffered from cervical cancer. I had a surgery 4 years ago. The song is excellent. I wish I could sing it in the hospital”
  4. 4. About the song  By Maya Sar, Bosnia and Herzegovina  Singing:  Maja Sar, Bosnia and Herzegovina  Nina Badric, Croatia  Karolina Goceva, Macedonia  Alexandra Radovic, Serbia
  5. 5. The CONCERT, Sarajevo  1,000 audience  Televised in 4 countries  Regional cooperation  Reconcilliation and partnerships
  6. 6. PHOTO AUCTION  Prominent BiH artists (photos, paintings, crafts, Jewelery).  120 participants
  7. 7. Target groups  General public mobilisation  Girls and women  Boys and men  Legislative, medical and executive leaders
  8. 8. Supporting activities  NGO cancer prevention fund  Video clip  50 Billboards in BiH and Serbia  50 citylights  Posters  TV, Radio, Print media appearances  Press conferences  Pamphlets  UNFPA web-sites http://www.unfpa.org/public/home /news/pid/7190 http://eeca.unfpa.org/public/  Facebook  BH Telecom, HT Eronet i M:tel  Condom distribution
  9. 9. International Awards  International League of Humanists Award  Most Inspirational Endeavour Award, Serbia
  10. 10. Feedback and Lessons Learnt  UNFPA HQ and EECA RO support vital  Ministries express interest to join  Est. number of media appearances – 100 total  Gynecologists - increased visits  PR expertise crucial  Media monitoring necessary  Spin off effects (other programme sections)  PR budget essential
  11. 11. Next steps • Cervical cancer prevention programme establishment • PR campaign continuation – fund raising • Photo story and exhibition • Documentary film • Round tables • Parliamentarians
  12. 12. Thank you for your attention!

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