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Some Kind of Wonderful

Some Kind of Wonderful



"Some Kind of Wonderful" presentation

"Some Kind of Wonderful" presentation



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    Some Kind of Wonderful Some Kind of Wonderful Presentation Transcript

    • some kind of wonderful... it’s not the actual device people are after, it’s all of the things it enables http://www.flickr.com/photos/grantrobertson/4486488831
    • it’s about people, not devices...
    • long queues are great opportunities for user research... everybody has a story... http://www.flickr.com/photos/theq/663154431
    • aspirational... and a few dreams... http://www.flickr.com/photos/juanpol/365911823
    • but it’s not the device people are after...
    • ...it’s all the things the device enables.
    • we apps
    • 250,000+ apps 6,500,000,000+ downloads as of September 2010
    • ...impressive, no?
    • 561,580+ books published in 2008 alone... New Book Titles & Editions 2002-2009 (per year) http://www.bowkerinfo.com/bowker/IndustryStats2010.pdf
    • 1,366,560,000 every year...? 2,600 magazines sold every minute in UK Amazing facts about magazines http://www.magazineweek.net/facts/
    • ...but apparently “there’s an app for that!”
    • apps for communication http://www.flickr.com/photos/celesteh/3690734604
    • apps for play http://www.flickr.com/photos/8bitjoystick/3245697454
    • apps for fashion a broader definition of ‘application’ http://www.flickr.com/photos/goincase/3327047072
    • apps for function provided by new affordances http://www.flickr.com/photos/apolaine/4581485908
    • but what about...
    • apps for knowledge http://www.flickr.com/photos/tinkerszone/4233987708
    • ...is it even on? for day dreaming http://www.flickr.com/photos/jayneandd/4849892020
    • for distraction http://www.flickr.com/photos/stevenagata/3967706709
    • for flirting http://www.flickr.com/photos/w00kie/2752309431
    • for get togethers http://www.flickr.com/photos/nataliehg/4821363681
    • for friends http://www.flickr.com/photos/madciapka/4653495493
    • for lazy days with the cat http://www.flickr.com/photos/earlysound/4490601295
    • for comic book fans http://www.flickr.com/photos/spooons/4487172541
    • for learning http://www.flickr.com/photos/jcfrog/4692750598
    • for lifestyle http://www.flickr.com/photos/30813729@N00
    • for mom http://www.flickr.com/photos/oxtopus/4630176596
    • for mum n’ dad http://www.flickr.com/photos/mathplourde/3416908852
    • for developing minds http://www.flickr.com/photos/jennycu/4665921256
    • or those quiet times http://www.flickr.com/photos/colecamplese/4569244290
    • for budding novelists http://www.flickr.com/photos/aidanmorgan/3709199304/
    • for busting rhymes http://www.flickr.com/photos/goincase/4648495800
    • for performance http://www.flickr.com/photos/velorowdy/3094372611
    • for couples http://www.flickr.com/photos/iwona_kellie/4328462390
    • for explorers http://www.flickr.com/photos/wanderingseoul61/2474989813
    • for insomniacs http://www.flickr.com/photos/krossbow/4509414056
    • for motivation http://www.flickr.com/photos/bp6316/3442435685
    • for the moment http://www.flickr.com/photos/kidperez/3406400847
    • for self-improvement http://www.flickr.com/photos/joeshlabotnik/1767685092
    • for the morning commute http://www.flickr.com/photos/anniemole/4732863210
    • for afternoon coffee http://www.flickr.com/photos/thms/4494601615
    • for the man behind the counter http://www.flickr.com/photos/cogdog/4031808064
    • for directors http://www.flickr.com/photos/vancouverfilmschool/4884024279
    • for builders http://www.flickr.com/photos/waynenf/3725048901
    • for scientists http://www.flickr.com/photos/soilscience/5094339345
    • for doctors http://www.flickr.com/photos/thenationalguard/3839510965
    • for everyone http://www.flickr.com/photos/36176995@N05/3343552223
    • your ideas here a blank canvas
    • but it’s not just about...
    • Bluebird oPhone Spice ZTE G’Five Nexian Huawei Oppo expect many more manufacturers and a few more platforms to emerge...
    • ...remember Metcalfe’s Law* within limits *http://gigaom.com/2010/03/12/what-if-metcalfe’s-law-is-wrong/
    • ...the value of a network is proportional to the square of the number of connected users of the system... ” http://en.wikipedia.org/wiki/Metcalfe's_law
    • stop worrying + learn to love the web http://www.flickr.com/photos/altemark/39593706
    • APIs = opportunities build connections http://www.flickr.com/photos/28481088@N00/756338485
    • the web is the platform... Orange says UK mobile users prefer browsers to apps http://www.marketingweek.co.uk/disciplines/digital/news/orange-say-uk-mobile-users-prefer-browsers-to-apps/3018951.article
    • web start here
    • web on the web...
    • us web at the centre of the ecosystem...
    • us web ...and make bloody amazing things!
    • us them web them ...but enable them to connect with us via open APIs
    • us them them web them them them extend your reach to other platforms through 3rd parties...
    • us them them web them them them “...we’re better, connected” - O2 marketing
    • us them them web them them them common feature ...and don’t forget the browser!
    • Not every mobile device will have your app on it, but every mobile device will have a browser. – @grigs ” and SMS! Developing a Progressive Mobile Strategy http://www.dmolsen.com/mobile-in-higher-ed/?p=123
    • ...many mobile device users appear to think browsers offer the better user experience. ” Comscore Study: Mobile Users Prefer Browsers Over Apps http://www.wirelessduniya.com/2010/10/27/comscore-studymobile-users-prefer-browsers-over-apps/
    • it’s not the device people are after...
    • ...it’s all the things the device enables.
    • Making Future Magic: light painting with the iPad http://berglondon.com/blog/2010/09/14/magic-ipad-light-painting/ http://www.flickr.com/photos/pheezy/4994115989/
    • thank you hello@yiibu.com http://www.slideshare.net/bryanrieger/some-kind-of-wonderful