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2012 trends in trade book retailing

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ReportsnReports adds a new report "Trends in Trade Book Retailing 2012" to its research database.

ReportsnReports adds a new report "Trends in Trade Book Retailing 2012" to its research database.

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  • 1. 2012 Trends in Trade Book RetailingNow in its fourth edition, Trends in Trade Book Retailing has cemented its place as the trusted tool foranyone following the publishing industry. The report predicted the problems of the now-defunct BordersGroup. It discussed the issue and implications of physical stores „showrooming‟ e-books before the termbecame commonplace. Only buyers of this report will know what to expect next.Trends in Trade Book Retailing 2012 compiles nationally representative consumer data on who is buyingbooks, what they are buying and where they are buying them. This new edition goes even further thanbefore in its demographic and psychographic overview by presenting, for the first time, five-year trendinformation on bookstore, online and „other‟ channels is available, displaying just what kind of road eachsegment of bookselling is traveling—and what kind of market share each may be heading for in thefuture.This report also goes beyond its original focus by presenting data on e-book buying trends as well: new tothis edition is 2012 data showing where e-book users have bought their e-books, with Amazon, Apple‟siBookstore and Barnes & Noble‟s channels among the retailers singled out by this exclusive analysis.In addition to compiling trusted nationally representative data from Experian Simmons for this analysis,Simba has also used its own proprietary analysis of the print book and e-book marketplace to present acomprehensive review of the state of book retailing that just isn‟t available anywhere else.It has never been more important for publishers, retailers, investors, consultants and anyone with a stakein the media industry to understand to how consumers get content and what extent they are taking to e-books. Reserve your copy of this vital tool today.Get your copy of this report @ http://www.reportsnreports.com/reports/183903-trends-in-trade-book-retailing-2012.htmlReport Details:Published: July 2012No. of Pages: 132Price: US$2745Table of ContentsMethodologyChapter 1: IntroductionIntroductionChapter 2: Channel Trends & DemographicsIntroduction
  • 2. Estimated Size of the Book Market (Retail Level)Book Consumption TrendsThe Four ChannelsOther Trends and Challenges in Book RetailingDemographic Data and the ChannelsGenderAgeRaceRegion and Metro MarketsEducation LevelEmployment StatusHousehold IncomeMarital Status 24No. of People in HouseholdNo. of Children in HouseholdAge of Children in HouseholdType and Value of ResidenceTable 2.1: Overview of Book Purchasing Population (U.S. Adults): Consumers Who Did/Did Not Buy aBook in Previous 12 MonthsTable 2.2: Overview of Book Purchasing Population (U.S. Adults): Format TrendsTable 2.3: Overview of Book Purchasing Population (U.S. Adults): Buying Books as GiftsTable 2.4: Overview of Book Purchasing Population (U.S. Adults): Customer TrendsTable 2.5: Overview of Book Purchasing Population (U.S. Adults): Sales Channel TrendsTable 2.6: Overview of Book Purchasing Population (U.S. Adults): The Channels Crossed AgainstThemselvesTable 2.7: Overview of Book Purchasing Population (U.S. Adults): Channel Allocations: Type of BookPurchasedTable 2.8: Overview of Book Purchasing Population (U.S. Adults): Channel Allocation: No. of HardcoverBooks PurchasedTable 2.9: Overview of Book Purchasing Population (U.S. Adults): Channel Allocation: No. of PaperbackBooks PurchasedTable 2.10: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by GenderTable 2.11: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by AgeTable 2.12: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by RaceTable 2.13: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by RegionTable 2.14: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by MetroMarketsTable 2.15: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by EducationLevelTable 2.16: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by EmploymentStatusTable 2.17: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by EmployedAdults in HHTable 2.18: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by HouseholdIncomeTable 2.19: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Marital
  • 3. StatusTable 2.20: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by No. ofPeople in HouseholdTable 2.21: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Age ofChildren in HouseholdTable 2.22: Overview of Book Purchasing Population (U.S. Adults): Channel Allocation by Children/NoChildren in HouseholdTable 2.23: Overview of Book Purchasing Population (U.S. Adults): Channel Preferences by Type ofResidenceChapter 3: Bookstore Performance and ChallengesIntroductionThe Importance of Bookstores Over Other ChannelsBookstore TrendsSuperstores and Small-Format Store ClosingsPerformance and Outlook of the Big Three ChainsBarnes & NobleBooks-A-MillionOperating Performances at the Big Two ChainsIndependent Booksellers and Their Role with Electronic BooksTable 3.1: Chain, Independent Bookstore, and Used/Swap Bookstore Purchase Habits, 2012Table 3.2: Five-Year Trend: Bookstore Book Buyers (2008-2012)Table 3.3: Five-Year Trend: Bookstore Only Book Buyers (2008-2012)Table 3.4: Bookstore Users Key Statistics and DemographicsTable 3.5: Bookstore ONLY Users Key Statistics and DemographicsTable 3.6: Number of Super Store Outlets, 2007-2011Table 3.7: Growth in Superstore Sales, Major Retail Chains, 2007-2012Table 3.8: Books-A-Million Revenue AllocationTable 3.9: Bookstore Chains‟ Operating Performance, 2007-2012Table 3.10: Who is the Most Common/Least Common Customer at your Store?Table 3.11: Tools Used by Independent Bookstores, 2011Table 3.12: To what extent do you know anyone who has bought the followinge-reading devices?Table 3.13: Independent Bookstores and E-Book Sales (Q1 2012 vs. Q1 2011)Table 3.14: Bookstore Customers Post E-Reader Print Book Buying HabitsTable 3.15: „Showrooming‟ Customer Traffic Among bookstoresTable 3.16: How was the first four months of 2010 at your store compared to the same period 2009?Table 3.17: How was the first four months of 2011 at your store compared to the same period 2010?Table 3.18: How was the first four months of 2012 at your store compared to the same period 2011?Chapter 4: Internet Retailing and E-BooksIntroductionAmazon.comBarnes & Noble and Bokks-A-MillionOnline Sales and Purveyance of Used BooksE-Books
  • 4. Online Book Buyer CharacteristicsOnline ONLY Book Buyer CharacteristicsTable 4.1: Five-Year Trend: Online Book Buyers (2008-2012)Table 4.2: Five-Year Trend: Online Only Book Buyers (2008-2012)Table 4.3: Amazon‟s Net Sales and Total Media Sales Growth,Q1 2007 vs. Q1 2012Table 4.4: Amazon‟s Media Sales vs. Electronics Sales as a Percentage of Total Sales, Q1 2007 vs. Q12012Table 4.5: Amazon Users and BooksTable 4.6: Amazon and Multiple Book BuyersTable 4.7: Amazon and Cross Channel Book PurchasingTable 4.8: Amazon Users and E-Book DevicesTable 4.9: New and Used Print Book Purchase Trends 2012Table 4.10: Devices Used to Read E-Books, 208-2011Table 4.11: E-Book Purchasing Locations, 2012Table 4.12: Online Book Buyers: Key Statistics and DemographicsTable 4.13: Online ONLY Book Buyers: Key Statistics and DemographicsChapter 5: The Growth of Non-Bookstore Retailers and Their ImpactIntroductionOverview of „Other‟ BuyersTable 5.1: Number of Stores, Big Three vs. Big BoxTable 5.2: Price Comparison of the Top 10 Bestselling Books at Select Stores, July 2012Table 5.3: Five-Year Trend: „Other‟ Book Buyers (2008-2012)Table 5.4: Five-Year Trend: „Other‟ ONLY Book Buyers (2008-2012)Table 5.5: “Other” Users Key Statistics and DemographicsChapter 6: Consumer PsychographicsIntroductionTable 6.1: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of the InternetBy Channel, Any AgreeTable 6.2: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Television,By ChannelTable 6.3: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions on Cell Phones,By ChannelTable 6.4: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Advertising,By ChannelTable 6.5: Overview of Book Purchasing Population (U.S. Adults): Attitudes and Opinions of Shopping, ByChannel (Strongly Agree)Table 6.6: Overview of Book Purchasing Population (U.S. Adults): Impulse Shopping Habits, By ChannelChapter 7: Conclusions and RecommendationsIntroductionRecommendationsChapter 8: Channel Profiles
  • 5. IntroductionTable 8.1: Book Club Users: Key Statistics and DemographicsTable 8.2: Book Store Users: Key Statistics and DemographicsTable 8.3: Book Store ONLY Users: Key Statistics and DemographicsTable 8.4: Online Book Buyers: Key Statistics and DemographicsTable 8.5: Online ONLY Users: Key Statistics and DemographicsTable 8.6: “Other” Users: Key Statistics and DemographicsProfiles of Leading BooksellersAmazon.com, Inc.Barnes & Noble Inc.Books-A-MillionGet related reports on Retail @ http://www.reportsnreports.com/market-research/retail/Contact:TX, Dallas North - Dominion Plaza,17304, Preston Road,Suite 800, Dallas 75252.+ 1 888 391 5441sales@reportsandreports.comConnect With Us:

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