How did we attract/address our audience? We made sure that whatever the two characters did in the opening, the audience could relate to the characters in some way or another. For example, if Laura & Cody were wearing trendy clothes that may have been familiar to the audience then the watchers may feel they they have something in common with the characters in the thriller.
Continued from previous slide… As well as clothing and mannerisms etc, we also tried to appeal to them by making the thriller somewhat realistic, for example it’s not a completely out of this world thriller and the beginning of it is simply conversation between the characters. We chose to certify our opening a 12 because nothing gory or intense happens in the first 2 minute sequence.