0
#MozCon
BRITTAN BRIGHT
Building Your Business: Relationship and Other Critical "Soft"
Skills
Iacquire.com @iacquire
@
@BrittanBright
Iacquire.com @iacquire
DIRECTOR OF CLIENT
STRATEGY
@brittanbright
Iacquire.com @iacquire
@brittanbright
success
The goal is
@brittanbright
Iacquire.com @iacquire
@brittanbright
challenging
Success is often
@brittanbright
Iacquire.com @iacquire
Chit chat
N’
bull S#!t
Iacquire.com @iacquire
…
@brittanbright
Communicate
The key is to learn how to
@brittanbright
Iacquire.com @iacquire
PEOPLE...are unavoidable
@brittanbright
because
Iacquire.com @iacquire
People everywhereARE
They determine whether
Your work succeeds or fails
Iacquire.com @iacquire
sd
There are
ManyHardcore
required
Tools
For success
In business
@brittanbright
Iacquire.com @iacquireHouse...
Hardcore tools can build a
@brittanbright
Iacquire.com @iacquireHOME
But it takes a softer touch to make a
@brittanbright
Iacquire.com @iacquire
@brittanbright
Framework
A more personal set of skills to transform
@brittanbright
Iacquire.com @iacquire
@brittanbright
welcoming
Into someplace warm and
@brittanbright
Iacquire.com @iacquire
COMMUNICATION SKILLS
EMPATHY
EMOTIONAL AND SOCIAL INTELLIGENCE
SELF-AWARENESS
CONFIDENCE
@brittanbr...
Iacquire.com @iacquire
One of the most important
skills to have in business is the
ability to translate complex
concepts i...
Iacquire.com @iacquire
To effectively communicate,
we must realize that
we are all different
in the way we
perceive the wo...
Iacquire.com @iacquire
Scenario 1:
Delivering bad news
Scenario 3:
Dealing with bullies
Scenario 2:
Asking for money
Scena...
Iacquire.com @iacquire
Scenario 1:
Delivering bad news
Scenario 3:
Dealing with bullies
Scenario 2:
Asking for money
Scena...
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
Don’t limit yourself. Many
people limit themselves
to what they think
they can do. You can go
as fa...
Iacquire.com @iacquire
Technique 1:
Empathy.
Using visualization techniques can help inspire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
The most
important
thing in
communication
is hearing what
isn't said.
-Peter Drucker
@brittanbright
Iacquire.com @iacquire
COMMUNICATION.
Experiment with different forms of
@brittanbright
Iacquire.com @iacquire
Electric
communication
will never be a
substitute for the
face of someone
who with their
soul encou...
Iacquire.com @iacquire
Intelligencecomes in many colors, not just your favorite.
Iacquire.com @iacquire
The single
biggest
problem in
communication
is the illusion
that it has
taken place.
-George Bernar...
Iacquire.com @iacquire
Know thyself @brittanbright
Iacquire.com @iacquire
The greatest thing you fear most
has no power. Your fear of it is what
has power. Facing the truth ...
Iacquire.com @iacquireConfidence.
Preparation increases
@brittanbright
Iacquire.com @iacquire
I have never worked a day in my life
without selling. If I believe in
something, I sell it, and I s...
Iacquire.com @iacquire
@brittanbright
Hold the keys
you
Iacquire.com @iacquire
COMMUNICATION SKILLS
EMPATHY
EMOTIONAL AND SOCIAL INTELLIGENCE
SELF-AWARENESS
CONFIDENCE
@brittanbr...
Iacquire.com @iacquire
@brittanbright
touch
Success in business
Effective collaboration is critical for
@brittanbright
Iacquire.com @iacquireMike King
Jordan Garner
Devin Asaro Jenn Sager
iAcquire Peter Menchaca@iAcquire
@jennsager@copydev
@...
Iacquire.com @iacquire
ThankYou
Q&A@brittanbright
#MozCon
Building Your Business: Relationship and Other "Soft Skills" Mozcon 2013
Building Your Business: Relationship and Other "Soft Skills" Mozcon 2013
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Building Your Business: Relationship and Other "Soft Skills" Mozcon 2013

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Ever dealt with a difficult client or a boss who just didn't understand? Brittan teaches you essential relationship building skills and tips and tricks for making your business interactions smooth and easy. Whether you're always putting out fires or pitching new ideas, you won't want to miss this.

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  • Transcript of "Building Your Business: Relationship and Other "Soft Skills" Mozcon 2013"

    1. 1. #MozCon BRITTAN BRIGHT Building Your Business: Relationship and Other Critical "Soft" Skills
    2. 2. Iacquire.com @iacquire @ @BrittanBright
    3. 3. Iacquire.com @iacquire DIRECTOR OF CLIENT STRATEGY @brittanbright
    4. 4. Iacquire.com @iacquire @brittanbright success The goal is @brittanbright
    5. 5. Iacquire.com @iacquire @brittanbright challenging Success is often @brittanbright
    6. 6. Iacquire.com @iacquire Chit chat N’ bull S#!t
    7. 7. Iacquire.com @iacquire … @brittanbright Communicate The key is to learn how to @brittanbright
    8. 8. Iacquire.com @iacquire PEOPLE...are unavoidable @brittanbright because
    9. 9. Iacquire.com @iacquire People everywhereARE They determine whether Your work succeeds or fails
    10. 10. Iacquire.com @iacquire sd There are ManyHardcore required Tools For success In business @brittanbright
    11. 11. Iacquire.com @iacquireHouse... Hardcore tools can build a @brittanbright
    12. 12. Iacquire.com @iacquireHOME But it takes a softer touch to make a @brittanbright
    13. 13. Iacquire.com @iacquire @brittanbright Framework A more personal set of skills to transform @brittanbright
    14. 14. Iacquire.com @iacquire @brittanbright welcoming Into someplace warm and @brittanbright
    15. 15. Iacquire.com @iacquire COMMUNICATION SKILLS EMPATHY EMOTIONAL AND SOCIAL INTELLIGENCE SELF-AWARENESS CONFIDENCE @brittanbright
    16. 16. Iacquire.com @iacquire One of the most important skills to have in business is the ability to translate complex concepts into plain English. -Myra Drucker @brittanbright
    17. 17. Iacquire.com @iacquire To effectively communicate, we must realize that we are all different in the way we perceive the world and use this understanding as a guide to our communication with others. -Tony Robbins @brittanbright
    18. 18. Iacquire.com @iacquire Scenario 1: Delivering bad news Scenario 3: Dealing with bullies Scenario 2: Asking for money Scenario 4: Overcoming internal obstacles Dealing with bullies Overcoming internal obstacles Delivering Bad news Asking for money
    19. 19. Iacquire.com @iacquire Scenario 1: Delivering bad news Scenario 3: Dealing with bullies Scenario 2: Asking for money Scenario 4: Overcoming internal obstacles Colleagues vendors Client Your boss
    20. 20. Iacquire.com @iacquire @brittanbright
    21. 21. Iacquire.com @iacquire Don’t limit yourself. Many people limit themselves to what they think they can do. You can go as far as your mind lets you. What you believe, remember, you can achieve. -Mary kay ash, Founder of mary kay cosmetics @brittanbright
    22. 22. Iacquire.com @iacquire Technique 1: Empathy. Using visualization techniques can help inspire @brittanbright
    23. 23. Iacquire.com @iacquire @brittanbright
    24. 24. Iacquire.com @iacquire @brittanbright
    25. 25. Iacquire.com @iacquire @brittanbright
    26. 26. Iacquire.com @iacquire @brittanbright
    27. 27. Iacquire.com @iacquire @brittanbright
    28. 28. Iacquire.com @iacquire The most important thing in communication is hearing what isn't said. -Peter Drucker @brittanbright
    29. 29. Iacquire.com @iacquire COMMUNICATION. Experiment with different forms of @brittanbright
    30. 30. Iacquire.com @iacquire Electric communication will never be a substitute for the face of someone who with their soul encourages another person to be brave and true. -charles dickens @brittanbright
    31. 31. Iacquire.com @iacquire Intelligencecomes in many colors, not just your favorite.
    32. 32. Iacquire.com @iacquire The single biggest problem in communication is the illusion that it has taken place. -George Bernard Shaw @brittanbright
    33. 33. Iacquire.com @iacquire Know thyself @brittanbright
    34. 34. Iacquire.com @iacquire The greatest thing you fear most has no power. Your fear of it is what has power. Facing the truth really will set you free. -Oprah The greatest thing you fear most has no power. Your fear of it is what has power. Facing the truth really will set you free. -Oprah @brittanbright
    35. 35. Iacquire.com @iacquireConfidence. Preparation increases @brittanbright
    36. 36. Iacquire.com @iacquire I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard. -Estee Lauder I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard. -Estee Lauder @brittanbright
    37. 37. Iacquire.com @iacquire @brittanbright Hold the keys you
    38. 38. Iacquire.com @iacquire COMMUNICATION SKILLS EMPATHY EMOTIONAL AND SOCIAL INTELLIGENCE SELF-AWARENESS CONFIDENCE @brittanbright
    39. 39. Iacquire.com @iacquire @brittanbright touch Success in business Effective collaboration is critical for @brittanbright
    40. 40. Iacquire.com @iacquireMike King Jordan Garner Devin Asaro Jenn Sager iAcquire Peter Menchaca@iAcquire @jennsager@copydev @petermenchaca @jordanroseg @ipullrank Shout outs!
    41. 41. Iacquire.com @iacquire ThankYou Q&A@brittanbright
    42. 42. #MozCon
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