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tom fleming /   creative consultancy / www.tfconsultancy.co.uk Moscow, December 2011  Creative Entrepreneurship: a New Ind...
tom fleming /   creative consultancy / We are a high profile  creative economy, arts and cultural planning consultancy   b...
tom fleming /   creative consultancy / our portfolio CHINA & KOREA :  Creative Economy Strategy support  in Guangzhou, She...
tom fleming /  creative consultancy / tom fleming /   creative consultancy / I’ve got 20 things to say…
tom fleming /  creative consultancy / tom fleming /   creative consultancy / In 4 Sections…
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Section 1. Let’s not get too excited.
tom fleming /  creative consultancy / tom fleming /   creative consultancy / <ul><li>The rise of the Creative Industries <...
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /   creative consultancy /
Analogue Consumers Digital Consumers tom fleming/  creative consultancy / tom fleming /   creative consultancy /
tom fleming /  creative consultancy / Chris Smith – ‘Lord Smith of Finsbury’ tom fleming /   creative consultancy /
Based on the Trajectory and Rhetoric of Growth tom fleming /   creative consultancy /
tom fleming /   creative consultancy / The Creative Industries: “ (T)hose industries which have their origin in individual...
tom fleming /   creative consultancy / The Production of the Conceptual & Policy Universe
tom fleming /   creative consultancy /
tom fleming /   creative consultancy / Direct & Indirect Value of the Creative Industries
tom fleming /   creative consultancy /
tom fleming /   creative consultancy / The Rise of the Creative Economy
tom fleming /   creative consultancy /
tom fleming /   creative consultancy / Crisis? What Crisis?
Crisis? What Crisis? “ When faced with a crisis, people do one of two things. Either they ignore it and carry on, in the h...
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
Youth Unemployment:  Average 20% tom fleming /   creative consultancy /
tom fleming /   creative consultancy / Who Benefits?
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Diminishing Faith in Capacity to Deliver
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 2. The gap between rhetoric & reality
tom fleming /  creative consultancy / <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /   creative consultancy / Creative Any(no)where?
tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 3. The evidence gap
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /   creative consultancy / What do we mean by ‘growth’?
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Creative Mapping: Data Relationships Intellig...
tom fleming /   creative consultancy / Synthesis over analysis (Dan Hill)
Understand the DNA of Place <ul><li>e.g. Identity, talent,  cultural ecology and landscape, creative economy, mainstream e...
<ul><li>tom fleming /   creative consultancy / </li></ul>We Need New Design Solutions
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 4. The ownership gap
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Creative Industries – but not in our name
tom fleming /   creative consultancy /
tom fleming /   creative consultancy / Diversity of interests
tom fleming /   creative consultancy / Too much instrumental pressure
Culture? Economy? tom fleming/  creative consultancy / tom fleming /   creative consultancy /
<ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /   creative consultancy / And is the Creative Industries really so ‘exceptional’?
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 5. Reasons to be Cheerful
tom fleming /   creative consultancy / Re-balancing the economy
Five things we know about the Creative Industries <ul><li>1. Lots and lots of small businesses  – only a few will ever gro...
tom fleming /   creative consultancy / The rise of the Creative Entrepreneur
tom fleming /   creative consultancy / Leading Social, Cultural & Industrial Transformation?
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Section 2. Talent, talent, talent
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 6. Waking up to a creative education
tom fleming /   creative consultancy /
tom fleming /   creative consultancy / A journey?
tom fleming /   creative consultancy /
&quot;Look into the toolbox - creativity is the only tool we have left ... and it's important to see it in the round: crea...
tom fleming /   creative consultancy / Nurturing the possibility of creative work
tom fleming /   creative consultancy / Using the whole brain
tom fleming /   creative consultancy / Developing Fluencies
tom fleming /   creative consultancy / Creative Applications…
tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 7. Opening up the world of work
tom fleming /   creative consultancy /
tom fleming /   creative consultancy /
tom fleming /   creative consultancy /
tom fleming /   creative consultancy /
tom fleming /   creative consultancy / Enhancing Careers
tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 8. Why go to university?
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /   creative consultancy / These inert fortresses of knowledge
Knowledge Exchange? tom fleming /   creative consultancy / tom fleming /   creative consultancy /
tom fleming /   creative consultancy / Readying creatives for the world of work
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
<ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /   creative consultancy / Opening up the knowledge & creativity of the institution
tom fleming /  creative consultancy / <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Socially Engaged Practice
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 9. Smart collaboration
<ul><li>tom fleming /   creative consultancy / </li></ul>“ What is needed is not new or adapted instruments for knowledge ...
tom fleming /   creative consultancy / Process innovation Regulated innovation Incremental innovation Collaborative / open...
tom fleming /   creative consultancy / Toward Radical Innovation?
tom fleming/  creative consultancy / tom fleming /   creative consultancy / Mixed Economy, a Creative Ecology
tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 10. Diversity advantage
<ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Section 3. Business, business, business
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 11. The intermediary agency?
Understanding What Makes Creative People Tick <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /   creative consultancy / The exceptionalism of the creative entrepreneur?
tom fleming /   creative consultancy / Cultural Commercial Mine Ours Project Portfolio Value Price
<ul><li>tom fleming /   creative consultancy / </li></ul>tom fleming /   creative consultancy /
tom fleming /   creative consultancy / What kind of intermediary do we need?
Equipped to Succeed? Business planning and development Accessing finance Intellectual property rights Peer-to peer knowled...
Investment Barriers <ul><li>tom fleming /   creative consultancy / </li></ul>
Risky Business? tom fleming /   creative consultancy /
Intangible Assets? <ul><li>tom fleming /   creative consultancy / </li></ul>
Banking on a Hit? <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /   creative consultancy /
BUT: Multiple new Markets & Business Models tom fleming /   creative consultancy /
tom fleming /   creative consultancy / What are the enabling conditions?
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 12. The ‘creative quarter’?
tom fleming /  creative consultancy / <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /   creative consultancy /
tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Organic & Distinctive
Toward Dynamic Creative Places <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /  creative consultancy / tom fleming /   creative consultancy / The ‘Hygiene factors’ Build on the ‘organic’ ...
tom fleming /   creative consultancy / Curating the mix? Integrating support Generating social capital?
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 13. The distributed cluster?
1. Sector specific and not generic tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /   creative consultancy /
tom fleming /  creative consultancy / 14. The renaissance of the arts &cultural sector? tom fleming /   creative consultan...
Open, Connected, Generous, Porous? <ul><li>tom fleming /   creative consultancy / </li></ul>
“ We are most interested in collisions of experience and cultures, to create something new. A laboratory for experiment, r...
Bristol tom fleming /   creative consultancy /
tom fleming /   creative consultancy / ‘ With’
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /   creative consultancy / Not ‘For’
tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 15. The age of convergence
Must connect  progression routes <ul><li>To wider infrastructure, institutions, society, different sectors. </li></ul>tom ...
tom fleming /   creative consultancy / <ul><li>‘ Crafting Capital’? </li></ul><ul><li>Thinking style. . Creative people br...
tom fleming /  creative consultancy /
tom fleming /   creative consultancy / tom fleming /   creative consultancy /
“ Now is the time for Iceland to get back to the knitting- literally” (Anne Marie Gardner -  Monocle magazine). <ul><li>to...
tom fleming /   creative consultancy / Different Types of Convergence
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Section 4. Social Capital & the creative econ...
tom fleming /  creative consultancy / 16. It’s not about support, it’s about relationships…? tom fleming /   creative cons...
tom fleming  /   creative consultancy / <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 17. It’s not about growth, it’s about value
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 18. It’s not about just now, it’s about susta...
Not just adapting but delivering change tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 19. It’s not about size, it’s about quality?
tom fleming /  creative consultancy / tom fleming /   creative consultancy /
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Small is Beautiful (too) tom fleming /   crea...
tom fleming /  creative consultancy / tom fleming /   creative consultancy / 20. It’s about the city
tom fleming /  creative consultancy / tom fleming /   creative consultancy / (Re)Imagining the Possibility of the City tom...
tom fleming /  creative consultancy / <ul><li>tom fleming /   creative consultancy / </li></ul>“ Cities have the capabilit...
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Delivering Social Capital
tom fleming /  creative consultancy / <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /  creative consultancy / And Leveraging Social Capital of the Creative Entrepreneur tom fleming /   creative ...
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Niche Distinctive Hyper-relevant
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Locally Embedded
tom fleming /  creative consultancy / tom fleming /   creative consultancy / Globally Connected
tom fleming /  creative consultancy / With Creative Entrepreneurs at the heart of the project tom fleming /   creative con...
tom fleming /  creative consultancy / Or in Russia can we just let the creatives get on with it? tom fleming /   creative ...
Don’t walk away   … get inspired !! <ul><li>tom fleming /   creative consultancy / </li></ul>
tom fleming /   creative consultancy / We are a high profile  creative economy, arts and cultural planning consultancy   b...
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Tom Fleming for II Creative Economy forum

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Tom Fleming - director of Tom Fleming Creative Consultancy

Dr Tom Fleming is a leading international thinker and strategist on the creative economy, city-making and arts and cultural policy. As director of Tom Fleming Creative Consultancy, Tom works with national, regional and local governments, plus multiple NGOs, to introduce positive and innovative change.
The key spheres of his professional interests include:
Creative clusters and innovation ecosystems: maximising the economic growth of the creative and knowledge economy; linking creativity to innovation.
Creative city-making: positioning creativity and culture at the heart of planning, social, economic and education policy.
Culture, Arts, Creativity & Innovation Policy: leading thinking on new infrastructure models, fitter for purpose creative and cultural education policy, and social innovation through creative approaches.
Speaking & Persuading: Tom is an active public speaker and writer. He works internationally to develop dialogue and broker partnership. He has spoken at events in over 20 countries. He is also adviser to the Council of Europe, European Commission, Alliance of Civilisations, UNESCO, British Council and Nordic Council of Ministers.

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Transcript of "Tom Fleming for II Creative Economy forum"

  1. 1. tom fleming / creative consultancy / www.tfconsultancy.co.uk Moscow, December 2011 Creative Entrepreneurship: a New Industrial Age for Russia?
  2. 2. tom fleming / creative consultancy / We are a high profile creative economy, arts and cultural planning consultancy based in London, and we offer policy and industry leadership across the creative, cultural and knowledge economy. Through research, strategy and partnership , we position creativity as a key tool for economic and social development. about us www.tfconsultancy.co.uk
  3. 3. tom fleming / creative consultancy / our portfolio CHINA & KOREA : Creative Economy Strategy support in Guangzhou, Shenzhen & Seoul NORDIC REGION : Creative Industries Green Paper for the Nordic countries UK & IRELAND A Leading Creative Economy Consultancy and Research Company driving policy at a high level EGYPT & DUBAI : Creative Cluster development BULGARIA & GREECE : Creative Investment & cluster consultancy www.tfconsultancy.co.uk USA : Creative Economy Strategic Planning for Boise, Idaho; & Intercultural City consultancy, Chicago RUSSIA : Creative Cluster Development and Strategy, Tolgliatti, Perm, Novosibirsk, Altai, Tula, Arkhangelsk, Sochi & Moscow PORTUGAL: Creative Economy Strategy for Northern Portugal, ECOC Guimaraes 2012 BRAZIL : Creativity and Innovation Strategy in Sergipe & Creative Industries Investment consultancy, Sao Paulo POLAND & HOLLAND : Warsaw ECOC Quest: Design in Manufacturing Strategy UKRAINE : Creative Economy Mapping Support LEBANON & SYRIA : Cultural Planning &Creative Industries Mapping and Strategy Development BALTIC STATES : Creative Mapping & Strategy in Estonia, Latvia, Lithuania SLOVENIA, SLOVAKIA, CZECH REPUBLIC, BOSNIA & HERZEGOVINA , CROATIA & MONTENEGRO : Creative Economy Strategy Support MONGOLIA: Cultural Policy Support
  4. 4. tom fleming / creative consultancy / tom fleming / creative consultancy / I’ve got 20 things to say…
  5. 5. tom fleming / creative consultancy / tom fleming / creative consultancy / In 4 Sections…
  6. 6. tom fleming / creative consultancy / tom fleming / creative consultancy / Section 1. Let’s not get too excited.
  7. 7. tom fleming / creative consultancy / tom fleming / creative consultancy / <ul><li>The rise of the Creative Industries </li></ul>
  8. 8. tom fleming / creative consultancy / tom fleming / creative consultancy /
  9. 9. tom fleming / creative consultancy /
  10. 10. Analogue Consumers Digital Consumers tom fleming/ creative consultancy / tom fleming / creative consultancy /
  11. 11. tom fleming / creative consultancy / Chris Smith – ‘Lord Smith of Finsbury’ tom fleming / creative consultancy /
  12. 12. Based on the Trajectory and Rhetoric of Growth tom fleming / creative consultancy /
  13. 13. tom fleming / creative consultancy / The Creative Industries: “ (T)hose industries which have their origin in individual creativity, skill and talent and which have a potential for wealth and job creation through the generation and exploitation of intellectual property.” (DCMS 2001).
  14. 14. tom fleming / creative consultancy / The Production of the Conceptual & Policy Universe
  15. 15. tom fleming / creative consultancy /
  16. 16. tom fleming / creative consultancy / Direct & Indirect Value of the Creative Industries
  17. 17. tom fleming / creative consultancy /
  18. 18. tom fleming / creative consultancy / The Rise of the Creative Economy
  19. 19. tom fleming / creative consultancy /
  20. 20. tom fleming / creative consultancy / Crisis? What Crisis?
  21. 21. Crisis? What Crisis? “ When faced with a crisis, people do one of two things. Either they ignore it and carry on, in the hope that repeating what they did before will work better, or they innovate their way out of trouble and make a new future.” (After The Crunch CCI Skills 2009). tom fleming / creative consultancy /
  22. 22. tom fleming / creative consultancy / tom fleming / creative consultancy /
  23. 23. tom fleming / creative consultancy / tom fleming / creative consultancy /
  24. 24. Youth Unemployment: Average 20% tom fleming / creative consultancy /
  25. 25. tom fleming / creative consultancy / Who Benefits?
  26. 26. tom fleming / creative consultancy / tom fleming / creative consultancy / Diminishing Faith in Capacity to Deliver
  27. 27. tom fleming / creative consultancy / tom fleming / creative consultancy /
  28. 28. tom fleming / creative consultancy / tom fleming / creative consultancy / 2. The gap between rhetoric & reality
  29. 29. tom fleming / creative consultancy / <ul><li>tom fleming / creative consultancy / </li></ul>
  30. 30. tom fleming / creative consultancy / tom fleming / creative consultancy /
  31. 31. tom fleming / creative consultancy / Creative Any(no)where?
  32. 32. tom fleming / creative consultancy /
  33. 33. tom fleming / creative consultancy / tom fleming / creative consultancy / 3. The evidence gap
  34. 34. tom fleming / creative consultancy / tom fleming / creative consultancy /
  35. 35. tom fleming / creative consultancy / What do we mean by ‘growth’?
  36. 36. tom fleming / creative consultancy / tom fleming / creative consultancy / Creative Mapping: Data Relationships Intelligence Ownership Narrative
  37. 37. tom fleming / creative consultancy / Synthesis over analysis (Dan Hill)
  38. 38. Understand the DNA of Place <ul><li>e.g. Identity, talent, cultural ecology and landscape, creative economy, mainstream economy…. </li></ul>tom fleming / creative consultancy /
  39. 39. <ul><li>tom fleming / creative consultancy / </li></ul>We Need New Design Solutions
  40. 40. tom fleming / creative consultancy / tom fleming / creative consultancy / 4. The ownership gap
  41. 41. tom fleming / creative consultancy / tom fleming / creative consultancy / Creative Industries – but not in our name
  42. 42. tom fleming / creative consultancy /
  43. 43. tom fleming / creative consultancy / Diversity of interests
  44. 44. tom fleming / creative consultancy / Too much instrumental pressure
  45. 45. Culture? Economy? tom fleming/ creative consultancy / tom fleming / creative consultancy /
  46. 46. <ul><li>tom fleming / creative consultancy / </li></ul>
  47. 47. tom fleming / creative consultancy / And is the Creative Industries really so ‘exceptional’?
  48. 48. tom fleming / creative consultancy / tom fleming / creative consultancy / 5. Reasons to be Cheerful
  49. 49. tom fleming / creative consultancy / Re-balancing the economy
  50. 50. Five things we know about the Creative Industries <ul><li>1. Lots and lots of small businesses – only a few will ever grow, but collectively they deliver multiple types of value. </li></ul><ul><li>2. Nature of work is changing – new business models, merging of sectors, shifting patterns – co-led by creative businesses </li></ul><ul><li>3. Increasingly freelance – teams coming together for projects </li></ul><ul><li>4. Increasingly global – at an earlier stage, changing markets and competition, disrupting ‘the local’ </li></ul><ul><li>5 Connected to aspirational and hungry consumers - apps, co-curation, co-creation , co-consumption, innovation. </li></ul>tom fleming / creative consultancy /
  51. 51. tom fleming / creative consultancy / The rise of the Creative Entrepreneur
  52. 52. tom fleming / creative consultancy / Leading Social, Cultural & Industrial Transformation?
  53. 53. tom fleming / creative consultancy / tom fleming / creative consultancy / Section 2. Talent, talent, talent
  54. 54. tom fleming / creative consultancy / tom fleming / creative consultancy / 6. Waking up to a creative education
  55. 55. tom fleming / creative consultancy /
  56. 56. tom fleming / creative consultancy / A journey?
  57. 57. tom fleming / creative consultancy /
  58. 58. &quot;Look into the toolbox - creativity is the only tool we have left ... and it's important to see it in the round: creativity is a new drug, or a better engine for cars - we shouldn't get trapped in a narrow definition.&quot; (Lord Puttnam). tom fleming / creative consultancy /
  59. 59. tom fleming / creative consultancy / Nurturing the possibility of creative work
  60. 60. tom fleming / creative consultancy / Using the whole brain
  61. 61. tom fleming / creative consultancy / Developing Fluencies
  62. 62. tom fleming / creative consultancy / Creative Applications…
  63. 63. tom fleming / creative consultancy /
  64. 64. tom fleming / creative consultancy / tom fleming / creative consultancy / 7. Opening up the world of work
  65. 65. tom fleming / creative consultancy /
  66. 66. tom fleming / creative consultancy /
  67. 67. tom fleming / creative consultancy /
  68. 68. tom fleming / creative consultancy /
  69. 69. tom fleming / creative consultancy / Enhancing Careers
  70. 70. tom fleming / creative consultancy /
  71. 71. tom fleming / creative consultancy / tom fleming / creative consultancy / 8. Why go to university?
  72. 72. tom fleming / creative consultancy / tom fleming / creative consultancy /
  73. 73. tom fleming / creative consultancy / These inert fortresses of knowledge
  74. 74. Knowledge Exchange? tom fleming / creative consultancy / tom fleming / creative consultancy /
  75. 75. tom fleming / creative consultancy / Readying creatives for the world of work
  76. 76. tom fleming / creative consultancy / tom fleming / creative consultancy /
  77. 77. <ul><li>tom fleming / creative consultancy / </li></ul>
  78. 78. tom fleming / creative consultancy / Opening up the knowledge & creativity of the institution
  79. 79. tom fleming / creative consultancy / <ul><li>tom fleming / creative consultancy / </li></ul>
  80. 80. tom fleming / creative consultancy / tom fleming / creative consultancy / Socially Engaged Practice
  81. 81. tom fleming / creative consultancy / tom fleming / creative consultancy / 9. Smart collaboration
  82. 82. <ul><li>tom fleming / creative consultancy / </li></ul>“ What is needed is not new or adapted instruments for knowledge transfer, but something quite different: the spaces in which interactions can take place” (Geoffrey Crossick, A lecture to the Royal Society of Arts). Porous & Open Institutions
  83. 83. tom fleming / creative consultancy / Process innovation Regulated innovation Incremental innovation Collaborative / open innovation
  84. 84. tom fleming / creative consultancy / Toward Radical Innovation?
  85. 85. tom fleming/ creative consultancy / tom fleming / creative consultancy / Mixed Economy, a Creative Ecology
  86. 86. tom fleming / creative consultancy /
  87. 87. tom fleming / creative consultancy / tom fleming / creative consultancy / 10. Diversity advantage
  88. 88. <ul><li>tom fleming / creative consultancy / </li></ul>
  89. 89. tom fleming / creative consultancy / tom fleming / creative consultancy / Section 3. Business, business, business
  90. 90. tom fleming / creative consultancy / tom fleming / creative consultancy / 11. The intermediary agency?
  91. 91. Understanding What Makes Creative People Tick <ul><li>tom fleming / creative consultancy / </li></ul>
  92. 92. tom fleming / creative consultancy / The exceptionalism of the creative entrepreneur?
  93. 93. tom fleming / creative consultancy / Cultural Commercial Mine Ours Project Portfolio Value Price
  94. 94. <ul><li>tom fleming / creative consultancy / </li></ul>tom fleming / creative consultancy /
  95. 95. tom fleming / creative consultancy / What kind of intermediary do we need?
  96. 96. Equipped to Succeed? Business planning and development Accessing finance Intellectual property rights Peer-to peer knowledge Markets and supply chains A role in place-making tom fleming / creative consultancy /
  97. 97. Investment Barriers <ul><li>tom fleming / creative consultancy / </li></ul>
  98. 98. Risky Business? tom fleming / creative consultancy /
  99. 99. Intangible Assets? <ul><li>tom fleming / creative consultancy / </li></ul>
  100. 100. Banking on a Hit? <ul><li>tom fleming / creative consultancy / </li></ul>
  101. 101. tom fleming / creative consultancy /
  102. 102. BUT: Multiple new Markets & Business Models tom fleming / creative consultancy /
  103. 103. tom fleming / creative consultancy / What are the enabling conditions?
  104. 104. tom fleming / creative consultancy / tom fleming / creative consultancy / 12. The ‘creative quarter’?
  105. 105. tom fleming / creative consultancy / <ul><li>tom fleming / creative consultancy / </li></ul>
  106. 106. tom fleming / creative consultancy /
  107. 107. tom fleming / creative consultancy /
  108. 108. tom fleming / creative consultancy / tom fleming / creative consultancy / Organic & Distinctive
  109. 109. Toward Dynamic Creative Places <ul><li>tom fleming / creative consultancy / </li></ul>
  110. 110. tom fleming / creative consultancy / tom fleming / creative consultancy / The ‘Hygiene factors’ Build on the ‘organic’ Mix disciplines Production & consumption Mix of rents & models Open & fun Curate it Connect hubs Position as a cultural asset
  111. 111. tom fleming / creative consultancy / Curating the mix? Integrating support Generating social capital?
  112. 112. tom fleming / creative consultancy / tom fleming / creative consultancy / 13. The distributed cluster?
  113. 113. 1. Sector specific and not generic tom fleming / creative consultancy /
  114. 114. tom fleming / creative consultancy / tom fleming / creative consultancy /
  115. 115. tom fleming / creative consultancy /
  116. 116. tom fleming / creative consultancy / 14. The renaissance of the arts &cultural sector? tom fleming / creative consultancy /
  117. 117. Open, Connected, Generous, Porous? <ul><li>tom fleming / creative consultancy / </li></ul>
  118. 118. “ We are most interested in collisions of experience and cultures, to create something new. A laboratory for experiment, risk and disruption. We are a router and amplifier of cultural ideas, creativity and technology” (Dick Penny, Managing Director, Watershed). tom fleming / creative consultancy /
  119. 119. Bristol tom fleming / creative consultancy /
  120. 120. tom fleming / creative consultancy / ‘ With’
  121. 121. tom fleming / creative consultancy / tom fleming / creative consultancy /
  122. 122. tom fleming / creative consultancy / Not ‘For’
  123. 123. tom fleming / creative consultancy /
  124. 124. tom fleming / creative consultancy / tom fleming / creative consultancy / 15. The age of convergence
  125. 125. Must connect progression routes <ul><li>To wider infrastructure, institutions, society, different sectors. </li></ul>tom fleming / creative consultancy /
  126. 126. tom fleming / creative consultancy / <ul><li>‘ Crafting Capital’? </li></ul><ul><li>Thinking style. . Creative people bring cyclical thinking to the scientist’s more linear approach, and their capacity for lateral thinking complements the scientist’s deeper, narrower focus. </li></ul><ul><li>- The human element. Creative people engage with society, the human condition and our </li></ul><ul><li>place in the wider world. </li></ul><ul><li>- Skills. Creative people have high level skills in visualising, recognising and modelling </li></ul><ul><li>patterns and systems in ways that can advance scientific thinking. </li></ul>Metabolic Sphere, 2009, London, Loop.pH. Photo: Mathias Gmachl
  127. 127. tom fleming / creative consultancy /
  128. 128. tom fleming / creative consultancy / tom fleming / creative consultancy /
  129. 129. “ Now is the time for Iceland to get back to the knitting- literally” (Anne Marie Gardner - Monocle magazine). <ul><li>tom fleming / creative consultancy / </li></ul>
  130. 130. tom fleming / creative consultancy / Different Types of Convergence
  131. 131. tom fleming / creative consultancy / tom fleming / creative consultancy / Section 4. Social Capital & the creative economy
  132. 132. tom fleming / creative consultancy / 16. It’s not about support, it’s about relationships…? tom fleming / creative consultancy /
  133. 133. tom fleming / creative consultancy / <ul><li>tom fleming / creative consultancy / </li></ul>
  134. 134. tom fleming / creative consultancy / tom fleming / creative consultancy / 17. It’s not about growth, it’s about value
  135. 135. tom fleming / creative consultancy / tom fleming / creative consultancy /
  136. 136. tom fleming / creative consultancy / tom fleming / creative consultancy / 18. It’s not about just now, it’s about sustainability?
  137. 137. Not just adapting but delivering change tom fleming / creative consultancy /
  138. 138. tom fleming / creative consultancy / tom fleming / creative consultancy / 19. It’s not about size, it’s about quality?
  139. 139. tom fleming / creative consultancy / tom fleming / creative consultancy /
  140. 140. tom fleming / creative consultancy / tom fleming / creative consultancy / Small is Beautiful (too) tom fleming / creative consultancy /
  141. 141. tom fleming / creative consultancy / tom fleming / creative consultancy / 20. It’s about the city
  142. 142. tom fleming / creative consultancy / tom fleming / creative consultancy / (Re)Imagining the Possibility of the City tom fleming / creative consultancy /
  143. 143. tom fleming / creative consultancy / <ul><li>tom fleming / creative consultancy / </li></ul>“ Cities have the capability of providing something for everybody, only because, and only when, they are created by everybody.” Jane Jacobs , The Death and Life of Great American Cities .
  144. 144. tom fleming / creative consultancy / tom fleming / creative consultancy / Delivering Social Capital
  145. 145. tom fleming / creative consultancy / <ul><li>tom fleming / creative consultancy / </li></ul>
  146. 146. tom fleming / creative consultancy / And Leveraging Social Capital of the Creative Entrepreneur tom fleming / creative consultancy /
  147. 147. tom fleming / creative consultancy / tom fleming / creative consultancy / Niche Distinctive Hyper-relevant
  148. 148. tom fleming / creative consultancy / tom fleming / creative consultancy / Locally Embedded
  149. 149. tom fleming / creative consultancy / tom fleming / creative consultancy / Globally Connected
  150. 150. tom fleming / creative consultancy / With Creative Entrepreneurs at the heart of the project tom fleming / creative consultancy /
  151. 151. tom fleming / creative consultancy / Or in Russia can we just let the creatives get on with it? tom fleming / creative consultancy /
  152. 152. Don’t walk away … get inspired !! <ul><li>tom fleming / creative consultancy / </li></ul>
  153. 153. tom fleming / creative consultancy / We are a high profile creative economy, arts and cultural planning consultancy based in London, and we offer policy and industry leadership across the creative, cultural and knowledge economy. Through research, strategy and partnership , we position creativity as a key tool for economic and social development. about us www.tfconsultancy.co.uk twitter / @tfconsultancy www.tfconsultancy.co.uk
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