0
The future of video
                             The return of the visual suspects




       @SteveGarfield               ...
The Future of
        Video
  Steve Garfield
  @SteveGarfield
Sunday, September 26, 2010
1. Lower Cost/Higher Quality
                                            2. Live
                                         ...
1. Lower Cost/Higher Quality




Sunday, September 26, 2010
2. LIVE



                             Livestream             Ustream




Sunday, September 26, 2010
3. Easy




                             YouTube             Facebook

Sunday, September 26, 2010
4. User Lead Video in 10 Minutes




                                http://my.visiblegains.com/

Sunday, September 26, 20...
5. Interacting




Sunday, September 26, 2010
Looxcie Wearable Bluetooth Camcorder System
                          with White Camera Boom,
                            ...
Steve Garfield
                         @SteveGarfield


Sunday, September 26, 2010
The future of video
                             The return of the visual suspects




       @SteveGarfield               ...
Video S.E.O.
                             2009 vs 2010




Sunday, September 26, 2010
Search 2009


          Universal




                              www.JoselinMane.com l www.LITBel.com
Sunday, Septembe...
Search 2010


          Instant




                              www.JoselinMane.com l www.LITBel.com
Sunday, September ...
Engine (Technology)
          Google            Voice to Text (Jul
            09)




                                  ...
Engine (Technology)
          Closed            Caption
           (08)
          Transcribe
          Translate




  ...
Optimization 2009
          Length            Guide (mins)*:
            ◦   Offer video (advertisement):
     0:30-0:60
...
Optimization 2010
          Length            Guide (mins):
            ◦   Offer video (advertisement):
     0:30-0:60
 ...
Optimization Math
          Content +
           Relationships > SEO
          Subscribers* = Views
          Thumbnail...
The future of video
                             The return of the visual suspects




       @SteveGarfield               ...
THE FUTURE OF HOME VIDEO
                                 (AKA TV WATCHING)
                                  IS IT FINALL...
The Price for an LCD TV is about to crash




          WATCH FOR CRASH PRICES
     CNN Money.com projects that a large ov...
There So Many Choices for Cable / dish but are any
                           of them good choices?




                  ...
CABLE & SATELLITE
      Both offer lots of HD Channels now. Both cost about the same
        and both offer the same chann...
DVD’S ARE GOING THE WAY
                OF THE CD
                   As MP3 downloads replaced CD’s, (Tapes, Records)

   ...
DECLARED BANKRUPTCY




                              Declared bankruptcy 9/23/2010
                       Could not keep ...
Is the Web going to kill TV?




Sunday, September 26, 2010
VIDEO PLAYERS




Sunday, September 26, 2010
MOST VIDEO PLAYERS




         Most offer HDMI, SVIDEO and Component out to your TV.
            Most come with a remote,...
How video watching (watching TV) is not dead.
                              Its about to evolve and rebound.

Sunday, Sept...
Thank You




                             twitter.com/@skipbensley
Sunday, September 26, 2010
The future of video
                             The return of the visual suspects




       @SteveGarfield               ...
The Future of Video




                                                     @ROBERTCOLLINS


                            ...
Mobile Driving Video
       Consumption




Sunday, September 26, 2010
@ROBERTCOLLINS
Sunday, September 26, 2010
Sunday, September 26, 2010
@ROBERTCOLLINS
Sunday, September 26, 2010
@ROBERTCOLLINS
Sunday, September 26, 2010
Content Creation:
                         Mobile & Live




Sunday, September 26, 2010
Content Creation:
                         Mobile & Live




Sunday, September 26, 2010
Content Creation:
                         Mobile & Live




Sunday, September 26, 2010
Content Creation:
                         Mobile & Live




Sunday, September 26, 2010
Video Engagement




Sunday, September 26, 2010
Video Moves Back Into The
       Home




Sunday, September 26, 2010
Temporal Video




Sunday, September 26, 2010
Temporal Video




Sunday, September 26, 2010
Temporal Video




Sunday, September 26, 2010
Temporal Video




Sunday, September 26, 2010
The Future of Video
                                 Thank You




@ROBERTCOLLINS
@ROBERTCOLLINS
Sunday, September 26, 2010
The future of video
                             The return of the visual suspects




       @SteveGarfield               ...
Upcoming SlideShare
Loading in...5
×

The Return of the Visual Suspects #PCB5

1,389

Published on

The visual suspects reunited to give their thoughts on where video might be going and what it's future may be.

Published in: Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,389
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
24
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "The Return of the Visual Suspects #PCB5"

  1. 1. The future of video The return of the visual suspects @SteveGarfield @JoselinMane @SkipBensley @RobertCollins Sunday, September 26, 2010
  2. 2. The Future of Video Steve Garfield @SteveGarfield Sunday, September 26, 2010
  3. 3. 1. Lower Cost/Higher Quality 2. Live 3. Easy 4. User Lead Video in 10 Minutes 5. Interacting in Real Time Bonus: Camera in Your Head Sunday, September 26, 2010
  4. 4. 1. Lower Cost/Higher Quality Sunday, September 26, 2010
  5. 5. 2. LIVE Livestream Ustream Sunday, September 26, 2010
  6. 6. 3. Easy YouTube Facebook Sunday, September 26, 2010
  7. 7. 4. User Lead Video in 10 Minutes http://my.visiblegains.com/ Sunday, September 26, 2010
  8. 8. 5. Interacting Sunday, September 26, 2010
  9. 9. Looxcie Wearable Bluetooth Camcorder System with White Camera Boom, Power Supply, Micro USB Cable, Ear Buds (Black) Continuous Recording Share instantly via Facebook,YouTube, Email Stores 5 Hours of footage Capture, Edit, Share with Smartphone Sunday, September 26, 2010
  10. 10. Steve Garfield @SteveGarfield Sunday, September 26, 2010
  11. 11. The future of video The return of the visual suspects @SteveGarfield @JoselinMane @SkipBensley @RobertCollins Sunday, September 26, 2010
  12. 12. Video S.E.O. 2009 vs 2010 Sunday, September 26, 2010
  13. 13. Search 2009  Universal www.JoselinMane.com l www.LITBel.com Sunday, September 26, 2010
  14. 14. Search 2010  Instant www.JoselinMane.com l www.LITBel.com Sunday, September 26, 2010
  15. 15. Engine (Technology)  Google Voice to Text (Jul 09) www.JoselinMane.com l www.LITBel.com Sunday, September 26, 2010
  16. 16. Engine (Technology)  Closed Caption (08)  Transcribe  Translate www.JoselinMane.com l www.LITBel.com Sunday, September 26, 2010
  17. 17. Optimization 2009  Length Guide (mins)*: ◦ Offer video (advertisement): 0:30-0:60 ◦ Marketing video: 0:60-3:00 ◦ Sales video: 1:00-7:00 ◦ Education/edutainment: 7:00-45:00 ◦ Webinar/teleseminar/replay: 30:00-90:00  Description / Meta Data ◦ Keyword-rich title, 64 char or less the nichier the better ◦ web address / phone number ◦ keyword rich description 200 char or less ◦ tags list of keywords 6 or less 8 max * Average Commute Time ~ 20 Mins www.JoselinMane.com l www.LITBel.com Sunday, September 26, 2010
  18. 18. Optimization 2010  Length Guide (mins): ◦ Offer video (advertisement): 0:30-0:60 ◦ Marketing video: 0:60-3:00 ◦ Sales video: 1:00-7:00 ◦ Education/edutainment: 7:00-45:00 ◦ Webinar/teleseminar/replay: 30:00-90:00  Description / Meta Data ◦ Keyword-rich title, 64 char or less the nichier the better ◦ web address / phone number ◦ keyword rich description 200 char or less ◦ tags list of keywords 6 or less 8 max www.JoselinMane.com l www.LITBel.com Sunday, September 26, 2010
  19. 19. Optimization Math  Content + Relationships > SEO  Subscribers* = Views  Thumbnail > Title  *YouTube+Podcast+Blog+ Twitter +Facebook+ LinkedIn + Social Media = Views www.JoselinMane.com l www.LITBel.com Sunday, September 26, 2010
  20. 20. The future of video The return of the visual suspects @SteveGarfield @JoselinMane @SkipBensley @RobertCollins Sunday, September 26, 2010
  21. 21. THE FUTURE OF HOME VIDEO (AKA TV WATCHING) IS IT FINALLY DEAD? Just my observations of what is out there now and what I see possibly happening in home video viewing twitter.com/@skipbensley Sunday, September 26, 2010
  22. 22. The Price for an LCD TV is about to crash WATCH FOR CRASH PRICES CNN Money.com projects that a large over supply will create a price crash that may bottom out 12% below 2009 prices right around the holidays Sunday, September 26, 2010
  23. 23. There So Many Choices for Cable / dish but are any of them good choices? SO MANY CHOICES Sunday, September 26, 2010
  24. 24. CABLE & SATELLITE Both offer lots of HD Channels now. Both cost about the same and both offer the same channels, just in different packages. You can never seem to get all the channels you want with a basic package. Sunday, September 26, 2010
  25. 25. DVD’S ARE GOING THE WAY OF THE CD As MP3 downloads replaced CD’s, (Tapes, Records) Video Downloads are replacing DVD’s Sunday, September 26, 2010
  26. 26. DECLARED BANKRUPTCY Declared bankruptcy 9/23/2010 Could not keep up with Netflix and easy access.. Sunday, September 26, 2010
  27. 27. Is the Web going to kill TV? Sunday, September 26, 2010
  28. 28. VIDEO PLAYERS Sunday, September 26, 2010
  29. 29. MOST VIDEO PLAYERS Most offer HDMI, SVIDEO and Component out to your TV. Most come with a remote, all Stream HD Content, most offer netflix. Sunday, September 26, 2010
  30. 30. How video watching (watching TV) is not dead. Its about to evolve and rebound. Sunday, September 26, 2010
  31. 31. Thank You twitter.com/@skipbensley Sunday, September 26, 2010
  32. 32. The future of video The return of the visual suspects @SteveGarfield @JoselinMane @SkipBensley @RobertCollins Sunday, September 26, 2010
  33. 33. The Future of Video @ROBERTCOLLINS THE VISUAL SUSPECTS SEPTEMBER 25, 2010 Sunday, September 26, 2010
  34. 34. Mobile Driving Video Consumption Sunday, September 26, 2010
  35. 35. @ROBERTCOLLINS Sunday, September 26, 2010
  36. 36. Sunday, September 26, 2010
  37. 37. @ROBERTCOLLINS Sunday, September 26, 2010
  38. 38. @ROBERTCOLLINS Sunday, September 26, 2010
  39. 39. Content Creation: Mobile & Live Sunday, September 26, 2010
  40. 40. Content Creation: Mobile & Live Sunday, September 26, 2010
  41. 41. Content Creation: Mobile & Live Sunday, September 26, 2010
  42. 42. Content Creation: Mobile & Live Sunday, September 26, 2010
  43. 43. Video Engagement Sunday, September 26, 2010
  44. 44. Video Moves Back Into The Home Sunday, September 26, 2010
  45. 45. Temporal Video Sunday, September 26, 2010
  46. 46. Temporal Video Sunday, September 26, 2010
  47. 47. Temporal Video Sunday, September 26, 2010
  48. 48. Temporal Video Sunday, September 26, 2010
  49. 49. The Future of Video Thank You @ROBERTCOLLINS @ROBERTCOLLINS Sunday, September 26, 2010
  50. 50. The future of video The return of the visual suspects @SteveGarfield @JoselinMane @SkipBensley @RobertCollins Thank You Sunday, September 26, 2010
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×