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Jeff White ADL keynote on social media and internet marketing
 

Jeff White ADL keynote on social media and internet marketing

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    Jeff White ADL keynote on social media and internet marketing Jeff White ADL keynote on social media and internet marketing Presentation Transcript

    • Bake The Marketing In@brightwhite | jeff@kulapartners.com cc 2013 | Creative Commons Attribution SharealikeA RECIPE FOR SUCCESS IN SOCIAL MEDIA AND INTERNET MARKETING
    • Make the secret a lot more troublethan the trick seems worth.’Tellerhttp://www.smithsonianmag.com/arts-culture/Teller-Reveals-His-Secrets.html‘
    • IT’S BIGGER THANYOU THINKInstagram photo by @connorrejay
    • World population in 2013Mobile devices in 2013>7billionhttp://www.cisco.com/en/US/solutions/collateral/ns341/ns525/ns537/ns705/ns827/white_paper_c11-520862.html
    • Billion users on FacebookNearly 15% of the world>1http://expandedramblings.com/index.php/resource-how-many-people-use-the-top-social-media/
    • Million mobileFacebook users680http://expandedramblings.com/index.php/resource-how-many-people-use-the-top-social-media/
    • Atlantic Canadian Social Mediause by age grouphttp://www.mediabadger.com/2013/01/social-media-use-in-atlantic-canada-report-5/
    • Gender differenceshttp://www.mediabadger.com/2013/01/social-media-use-in-atlantic-canada-report-5/
    • YOUR OWNEDMEDIA HOMEInstagram photo by @jillclow
    • http://bishopscellar.ca
    • MOBILEInstagram photo by @ramblingamazon
    • SEARCHInstagram photo by @ellenandrews
    • FACEBOOKInstagram photo by @kgetson
    • TWITTERInstagram photo by @itsklsyyy
    • INSTAGRAMInstagram photo by @jaclyngallant
    • EMAILInstagram photo by @hannahthompson01
    • 5 TAKEAWAYSInstagram photo by @mimmiea
    • 1. Your website is your home base and the only placeon the web that you control completely. Use it.2. Optimize for mobile. Put hours, location, contactinfo & HTML menu prominently on your site.3. Claim your Google Local listing and includeimportant keywords on your site to be found.4. Engage with your fans and dissenters via Twitter,Facebook, Instagram, Yelp, etc. Be real.5. Email marketing is a very powerful tool. Exploit it.
    • @brightwhite | jeff@kulapartners.com | http://slideshare.com/brightwhiteThank you.