Staying on the Right Side of the ASA - Graeme Benstead & Jo Morley - #BrightonSEO
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Originally presented at http://www.brightonseo.com...
Originally presented at http://www.brightonseo.com
On the 1st of March the Advertising Standards Authority (ASA) introduced an extended CAP code that will now regulate advertisers’ own marketing communications on their own websites and in other non-paid-for space online under their control including social media platforms.We will be looking out how this affects the digital marketing industry, we what now can and can’t do and what the repercussions will be for non compliance
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