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Omniture UTC Social Media Presentation

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The basics about PR and social media. Presentation given by Brian Watkins on July 2, 2008 for the Utah Technology Council.

The basics about PR and social media. Presentation given by Brian Watkins on July 2, 2008 for the Utah Technology Council.

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Omniture UTC Social Media Presentation Omniture UTC Social Media Presentation Presentation Transcript

  • Social Media and PR by Brian Watkins PR Manager, Social Media
  • What We’ll Cover 1. What is Social Media? 2. Why Your Company Should Participate 3. Do’s and Don’ts of Social Media 4. Social Media Strategy 5. Omniture Case Study 6. Measurement & Reporting 2 July 8, 2008 © 2004 Omniture Inc, Confidential & Proprietary