Emerging Pathways to Growth in a Digitally Networked Society

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The intersection of business fundamentals and our ever-growing digitally networked society is creating new possibilities and exposing new challenges daily. In this session, we zero in on emerging opportunities, placing a filter over the sound bites, noise, and hype, and discuss roadmaps that can truly amplify the future growth of your customer driven organization.

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Emerging Pathways to Growth in a Digitally Networked Society

  1. 1. Emerging Pathways for Growth in a Digitally Networked Society Brian Vellmure innovantage http://www.brianvellmure.com@BrianVellmure
  2. 2. Landscape
  3. 3. Digitization of Everything Img Source: Fast Company @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  4. 4. Everything (and everyone) on the planet is becoming digitally networked @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  5. 5. @BrianVellmure http://www.brianvellmure.com Social Networks Wearable Computing 3D Printing Traditional Social networks here: Facebook, Twitter, LinkedIn, Google Plus, Pinterest, Instagram, Wanelo, etc. Emerging and cutting edge social networks here Brian Vellmure
  6. 6. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  7. 7. While you are waiting, you can just do it yourself @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  8. 8. Connection and Digitization is Fueling an explosion in Data Leading to new frontiers in: Predictive Analytics Machine Learning and Cognitive Computing Processing power is advancing at exponential speeds @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  9. 9. So what does all this stuff have to do with you and your organization? @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  10. 10. All of this Tech Innovation is fueling unprecedented Institutional Innovation @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  11. 11. Threats and Opportunities
  12. 12. Every organization is at risk... @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  13. 13. ...AND simultaneously has the greatest capability it’s ever had to pioneer new ground @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  14. 14. Most things are being re-imagined and re-invented. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  15. 15. At the center lies Democratization of ACCESS to anything, anyone, from anywhere Img Source: Nature.org @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  16. 16. People, Devices, and Entities... ... are all nodes in a network. Friction around value exchange is being reduced @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  17. 17. How do we make sense of a sea of people, things, and information? @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  18. 18. Brian Vellmure @BrianVellmure http://www.brianvellmure.com We prefer just a few choices
  19. 19. @BrianVellmure http://www.brianvellmure.comBrian Vellmure Vast majority of users click on the first few results
  20. 20. Smarter algorithms require you to be in the top few results, or be marginalized @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  21. 21. Future Trajectory
  22. 22. Towards a Better, Faster, More efficient and effective allocation of resources @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  23. 23. @BrianVellmure http://www.brianvellmure.comBrian Vellmure Exponential Growth of Computing
  24. 24. Exponential Growth Curves Biotechnology Bioinformatics Computational Systems Networks and Sensors Artificial Intelligence Robotics Digital Manufacturing Medicine Nanomaterials Nanotechnology @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  25. 25. Brian Vellmure @BrianVellmure http://www.brianvellmure.com
  26. 26. Implications
  27. 27. Disruptive marketplace forces are stronger, faster, and more complex than ever before. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  28. 28. SOURCE: IBM 2012 CEO Study @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  29. 29. Your industry. Your organization. Your role. Also at risk: @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  30. 30. Refining existing strategies is likely not enough @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  31. 31. Emerging Models
  32. 32. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  33. 33. Brian Vellmure @BrianVellmure http://www.brianvellmure.com
  34. 34. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  35. 35. Open Source @BrianVellmure http://www.brianvellmure.comBrian Vellmure Hadoop Android MySQL RedHat Mozilla SugarCRM Ubuntu Heroku
  36. 36. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  37. 37. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  38. 38. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  39. 39. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  40. 40. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  41. 41. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  42. 42. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  43. 43. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  44. 44. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  45. 45. @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  46. 46. 5 Focus Items
  47. 47. @BrianVellmure http://www.brianvellmure.comBrian Vellmure 1. Connect: Join / create network(s) to share, gather and analyze more granular and detailed data 2. Analyze and Learn 3. Leverage the World’s Resources: Integrate Virtually 4. Prototype and Ship Rapidly 5. Share Contextually 6. Measure and Improve: Continually create tighter feedback loops
  48. 48. Action Items
  49. 49. Board / Senior Leadership How is technology changing societal and industry dynamics? Assess vulnerabilities and opportunities from adjacent domains and industries How do we create a differentiated customer experience in a digital world? How effectively are we leveraging technology to achieve operational goals? How are we leveraging internal and network capabilities to reach our goals? Who internally owns the sourcing and deployment of emerging technologies? How can we speed, automate and operationalize feedback loops? @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  50. 50. Marketing How much do we really know about our customers? What information could be leveraged and consolidated to truly understand our customers better? How well do we understand the customer journey and the moments of truth contained in them? How are we leveraging digital channels to provide a chain of access to value? How are we enabling, empowering, and rewarding advocacy? @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  51. 51. Sales How are we leveraging digital channels to gather intelligence about our customers and prospects? How are we leveraging digital channels to differentiate your communication efforts with your customers and prospects? How are we leveraging analytics and intelligence to prioritize time spent with those most likely to buy? @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  52. 52. Customer Care How are we leveraging advanced analytics to detect risk of defection, upsell and cross-sell opportunities? How are we empowering timely and contextual responses to customer needs? Are we prioritizing a great experience over cost minimization? @BrianVellmure http://www.brianvellmure.comBrian Vellmure
  53. 53. Thank you. Let’s Discuss. Brian Vellmure innovantage http://www.brianvellmure.com@BrianVellmure
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