On October 23rd, 2014, we updated our
By continuing to use LinkedIn’s SlideShare service, you agree to the revised terms, so please take a few minutes to review them.
What is “WOW!”…the kind of out-of-the-ordinary eventthat you want to tell people about – andthat inspires you to recommend thebusiness that provided it.
Why “WOW?”• It’s inexpensive – A company that “wows” builds goodwill and taps into word-of-mouth marketing• It’s an expression of culture – Doing good through doing your job• Build a loyal customer base• It’s fun…
How do we “WOW?”• It begins at the top…(Golden Rule Culture) – Employees recognize that it’s not only what they like to do (genuine) but that it’s expected of them, and it’s how they would like to be treated.• Create enthusiasm• Develop a service strategy