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Social Media for Job Seekers
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Social Media for Job Seekers

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Leveraging Social Media in Your Job Search

Leveraging Social Media in Your Job Search

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Social Media for Job Seekers Social Media for Job Seekers Presentation Transcript

  • 1
    Employment Connection Group
    November 3rd, 2009
    Leveraging Social Media in Your Job Search
    Brian Bierbaum
    www.linkedin.com/in/brianbierbaum
    Twitter: @BrianBierbaum
  • Agenda
    What to Get Out of Today
    What are employers looking for
    The Good:
    How To manage your digital footprint
    General tips to keep your digital footprint safe (for you and your employer)
    The Bad:
    The dark side of social media
  • Who Am I?
    I am Brian Bierbaum
    Relationship Status: Married
    Birthday: November 14, 1982
    Current City: Minneapolis, MN
    Hometown: Plymouth, MN
    I enjoy Mountain Biking,
    Scuba Diving, Running, and anything outside.
    I am a Scorpio
    I am the Vice President of Interactive at Priority
    I am a Person.
  • Who Am I?
    However….. I am also a Brand
  • Who Am I?
    It is all Archived and Available to…
    Everyone
    thesituationist.wordpress.com/2009/03/08/
  • Social Media
    User Generated Content = Building Your Digital Footprint
  • HR
    What Are Employers Looking For in a Recession?
  • HR - Goals
    The Same Things They Were Before The Recession!
    • Education
    • Experience
    • Good communication skills (modern)
    • Computer Skills
    • Reading comprehension and great writing ability
    • A clean background and good references
  • HR
    = Frienemy
  • Our Understanding
    Protecting You
    3 Easy Ways to start protecting your digital footprint
    Own Profiles on the Top Social Sites
    Buy Your Domain Name
    Monitor Your Name
  • Our Understanding
    Building You
    2 EASY steps to start building a positive digital footprint
    Customize your profiles
    Get involved in the discussions
    Your digital footprint needs to be:• Compelling to your audience• Authentic• Consistent• Well-known
  • Our Understanding
    Big No No…
    Example of How Not to Get a Job Via Social Networks
    Theconnor Tweet:
    “Cisco just offered me a job! Now I have to weigh the utility of a fatty paycheck against the daily commute to San Jose and hating the work.”
    Tim Levad’s Response (Employee at Cisco):
    timmylevad: @theconnor Who is the hiring manager. I'm sure they would love to know that you will hate the work. We here at Cisco are versed in the web.
  • Our Understanding
    Big No No…
    The Famous “I Need a Job” Bio
    Closely related to the blank bio, this is the bio that simply says “I have a degree in _____X_____ and I’m looking for a job.”
  • Our Understanding
    Keeping Your Job
    Do Not…
    Give out tips on how to stalk your co-worker
    http://www.resumebear.com/blog/index.php/2009/04/10/30-ways-to-loose-a-job-on-twitter/
  • Our Understanding
    Keeping Your Job
    Do Not…
    Tell everyone how much you hate your boss
    http://www.resumebear.com/blog/index.php/2009/04/10/30-ways-to-loose-a-job-on-twitter/
  • Our Understanding
    Keeping Your Job
    Do Not…
    Tweet about failing your random drug test
    http://www.resumebear.com/blog/index.php/2009/04/10/30-ways-to-loose-a-job-on-twitter/
  • Our Understanding
    Keeping Your Job
    Do Not…
    Share that you got fired on your very first day at a new job
    http://www.resumebear.com/blog/index.php/2009/04/10/30-ways-to-loose-a-job-on-twitter/
  • Questions?
    Brian Bierbaum
    www.linkedin.com/in/brianbierbaum
    Twitter: @BrianBierbaum
    bbierbaum@priorityresults.com
    952.920.9909