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CLA Social Presentation 11
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CLA Social Presentation 11

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  • 1. minister online through social networking and online community chris giovagnoni twitter: @g9ine [email_address] brian barela twitter: @brianbarela [email_address]
  • 2. facebook: search CLASocial leave card and we will email you the slides/notes wifi: CLA Social
  • 3. homebase, outposts, passports via chris brogan chrisbrogan.com
  • 4. homebase: the eventual site where you hope people come to interact with you the MOST
  • 5. homebase: many ministries manage all their online places as though they are equal in value
  • 6. outposts an online place that you maintain for interaction and promotion, with the purpose of driving people towards your homebase
  • 7. outposts many ministries take on multiple outposts without thinking through the time and energy and goals required to be effective
  • 8. passports profiles to use on various social sites that establish credibility, trust, and provide easy access de-personalize and de-centralize management of online ministry properties
  • 9. passports
  • 10. integrating and coordinating online properites with one another and aligning resources to match the value of each property utilize web technology to create ministry impact
  • 11. Ministry Blog--Homebase Facebook Page Twitter Google Ministry Homepage
  • 12. practical strategies to encourage service, donations, and participation
  • 13. obstacles!
  • 14. donors and constituents
  • 15. donors constituents Ministry Blog--Homebase outpost 1 outpost 2 outpost 3 outpost 1 outpost 2 outpost 3
  • 16. outpost 1 outpost 2 outpost 3 outpost 1 outpost 2 outpost 3 donor homebase constituent hb
  • 17. to read more on homebases, outposts, passports http://www.chrisbrogan.com/a-simple-presence-framework/ http://kylelacy.com/home-bases-outposts-and-frontiers-using-social-media/ http://www.chrisbrogan.com/using-outposts-in-your-media-strategy/