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What Health Care Can Learn From
Amazon
February 26, 2014

Ed Park
COO, EVP athenahealth
DISCLAIMER: The views and opinions...
Conflict of Interest Disclosure

Ed Park has no real or apparent conflicts of interest to report.

© 2014 HIMSS
Learning Objectives
• In an age of pluggable hardware, this presentation will show how
winning companies understand how to...
“We intend to build the
world’s most
customer-centric
company. We hold as
axiomatic that
customers are
perceptive and smar...
big data@amazon: “Many of the important

decisions we make at Amazon.com can be made
with data.” - 2005 Letter to Sharehol...
cross-vendor experience@amazon: “We won’t do so
alone, but together with thousands of partners of all
sizes.” – 1999 Lette...
partnership@amazon:
“Sellers using Fulfillment By Amazon stowed more
than one million unique items in our fulfillment
cent...
core technology infrastructure@amazon: “In this day
and age, you’ll find that most big and important high tech
companies m...
Our passion for pioneering will drive us to explore
narrow passages, and, unavoidably, many will turn out to
be blind alle...
big data in healthcare
user experience in healthcare…
core technology infrastructure
in healthcare…
technology architecture in a hospital…

18
coordination in healthcare…

19
coordination@amazon: “…to construct a product
detail page, our software calls on between 200 and 300
services to present a...
coordination@mint.com - personal finance
coordination@flipboard.com
social media and news
So why not healthcare?

23
What if we adopted the same principles
of working together to serve patients?
Questions?
Thank You!
Ed Park Presentation at HIMSS
Ed Park Presentation at HIMSS
Ed Park Presentation at HIMSS
Ed Park Presentation at HIMSS
Ed Park Presentation at HIMSS
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Ed Park Presentation at HIMSS

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Read Ed's post on re/code: http://recode.net/2014/02/26/what-health-care-can-learn-from-amazon/

In an age of pluggable hardware, this presentation will show how winning companies understand how to best integrate the supply chain and deliver the most value. Amazon delivers an unrivalled service experience to consumers and we should be able to deliver the same in healthcare.

Presentation at the HIMSS 2014 Conference by Ed Park. Ed has combined operational, healthcare and technologist experiences, emerging as a new thought leader on the application of innovation to healthcare's largest problems. He serves on the boards of Kyruus, Healthpoint Services Pvt. Ltd. and Castlight (as an observer). Earlier in his career Park was a consultant for Viant, Inc. He holds a Bachelor of Arts magna cum laude from Harvard College in Computer Science. Park has served as Executive Vice President and Chief Operating Officer of athenahealth since July 2010.

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Transcript of "Ed Park Presentation at HIMSS "

  1. 1. What Health Care Can Learn From Amazon February 26, 2014 Ed Park COO, EVP athenahealth DISCLAIMER: The views and opinions expressed in this presentation are those of the author and do not necessarily represent official policy or position of HIMSS.
  2. 2. Conflict of Interest Disclosure Ed Park has no real or apparent conflicts of interest to report. © 2014 HIMSS
  3. 3. Learning Objectives • In an age of pluggable hardware, this presentation will show how winning companies understand how to best integrate the supply chain and deliver the most value. Amazon delivers an unrivalled service experience to consumers, and we should be able to deliver the same in health care. • Recognize differences between open and closed systems • Illustrate the hazards of closed systems for health IT • Demonstrate successful examples of open systems for health IT
  4. 4. “We intend to build the world’s most customer-centric company. We hold as axiomatic that customers are perceptive and smart, and that brand image follows reality and not the other way around..” - Amazon’s 1998 Letter to Shareholders
  5. 5. big data@amazon: “Many of the important decisions we make at Amazon.com can be made with data.” - 2005 Letter to Shareholders
  6. 6. cross-vendor experience@amazon: “We won’t do so alone, but together with thousands of partners of all sizes.” – 1999 Letter to Shareholders
  7. 7. partnership@amazon: “Sellers using Fulfillment By Amazon stowed more than one million unique items in our fulfillment center network” - 2006 Letter to Shareholders
  8. 8. core technology infrastructure@amazon: “In this day and age, you’ll find that most big and important high tech companies manage to compete and collaborate at the same time” – VP Cloud Computing, Netflix
  9. 9. Our passion for pioneering will drive us to explore narrow passages, and, unavoidably, many will turn out to be blind alleys. But – with a bit of good fortune – there will also be a few that open up into broad avenues. ” - 2012 Letter to Shareholders
  10. 10. big data in healthcare
  11. 11. user experience in healthcare…
  12. 12. core technology infrastructure in healthcare…
  13. 13. technology architecture in a hospital… 18
  14. 14. coordination in healthcare… 19
  15. 15. coordination@amazon: “…to construct a product detail page, our software calls on between 200 and 300 services to present a highly personalized experience for that customer.” - 2010 Letter to Shareholders
  16. 16. coordination@mint.com - personal finance
  17. 17. coordination@flipboard.com social media and news
  18. 18. So why not healthcare? 23
  19. 19. What if we adopted the same principles of working together to serve patients?
  20. 20. Questions? Thank You!
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