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Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
Lean Startup Challenge Boston
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Lean Startup Challenge Boston

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  • Ask audience if they are doing a Lean startup. And ask them why.
  • Ask audience if they are doing a Lean startup. And ask them why.
  • Ask audience if they are doing a Lean startup. And ask them why.
  • Ask audience if they are doing a Lean startup. And ask them why.
  • Ask audience if they are doing a Lean startup. And ask them why.
  • Ask audience if they are doing a Lean startup. And ask them why.
  • Ask audience if they are doing a Lean startup. And ask them why.
  • Ask audience if they are doing a Lean startup. And ask them why.
  • The biggest risk you face is building something no one wants.
  • By now, you know what it is. Customer Development + Agile Development.
  • The biggest risk you face is building something no one wants.
  • Transcript

    • 1. The End of the Startup World as we know it… Lean Startup Challenge July 16, 2011 <ul><li>Brant Cooper </li></ul><ul><li>@brantcooper </li></ul><ul><li>marketbynumbers.com </li></ul>
    • 2. Entrepreneurship is Global
    • 3. Startups are Inexpensive*
    • 4. Entrepreneurship is Social
    • 5. Startups are Data-Driven
    • 6. Welcome to the <ul><li>Power to the Entrepreneur!!! </li></ul>
    • 7. Founders are Savvy Before After
    • 8. Economy: Innovation Machine <ul><li>100s of thousands of entrepreneurs </li></ul><ul><li>Startups serving narrow segments </li></ul><ul><li>End of the dominance of the “Big Win” mentality </li></ul><ul><li>You don’t get $ because you got a great idea </li></ul><ul><li>Prove business model prior to ramping </li></ul>
    • 9. <ul><li>The vast majority of startups fail NOT because they couldn’t build a great product/technology, but because no one wanted the product. </li></ul><ul><li>One of Steve Blank’s Big Ideas  </li></ul>Lean Startup Big Idea #1
    • 10. <ul><li>“ Not only are the market applications for disruptive technologies unknown at the time of their development, they are unknowable. ” </li></ul><ul><li>-Clayton Christensen, The Innovator’s Dilemma </li></ul>Lean Startup Big Idea #2
    • 11. Runway = # of c ycles through business model  Eric Ries’ Big Idea How many pivots before the money runs out? Lean Startup Big Idea #3
    • 12. Customer Problem Team Solution Team Validate Customer, Problem, Solution Hypotheses Build MVP Measure Usage Validate MVP Iterate Investigate Funnel Build Funnel Measure Conversions The Lean Startup A Lean Startup is a series of tests on the market, solution, and growth assumptions.
    • 13. CustDev Meta-Rules 1) Question Your Assumptions 2) “Get Out of the Building” 3) Test &amp; iterate
    • 14. 25% Discount CODE: “ BOSTON ” PDF http://CustDev.com Paperback (AMAZON) http://bit.ly/EGCDPaperback Kindle (AMAZON) http://bit.ly/EGCDKindle Contact Info: Email: brant@marketbynumbers.com Twitter: @brantcooper Blog: http://marketbynumbers.com

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