BrandSquare Live Session - Guy Kawasaki - Enchantment: The Art of Changing Hearts, Minds and Actions

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In this exclusive hour-long BrandSquare Live Session, Guy Kawasaki explains how to influence people’s hearts, minds, and actions. Topics included how to achieve likability and trustworthiness, how to overcome resistance, how to enchant people who work for you, and how to enchant your boss.

Published in: Design
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