Justin Foster

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Justin Foster commented on Relevance 2.0 Thank you for your comment and the chance to clarify. My statement about the "end of demographics" is that it is much more difficult to label someone or to say that you have a target audience within a specific demo. This is largely due to fragmented media outlets, product saturation, and the "people-like-me" influence of Gen Y and Gen X. The next slide was not really demographics; it was just some interesting stats on how people are using technology to control how/when they consume content - and how they talk about it. Not sure if that qualifies as "elegant" but at least it is verbiage. 2 years ago