Google Maps
On the July 16th 2013 Google opened the New
Google Maps for web to everyone. Those maps
had been available bef...
Analysis introduction
The analysis is based on the data from the
Twitter monitoring and includes contents
published on thi...
46%
21%
5%
4%
3%
2%
1%
1% 17%
What information do people share?
New update for iDevices
New Google Maps' features
Saving m...
24%
40%
1%
9%
4%
1% 5%
1% 10%
2%
3%
New update for iDevices
New Google Maps' features
Saving maps offline
Cycling directio...
Google Maps
Sample mentions
Google Maps
positive
Google Maps
positive
Google Maps
positive
Google Maps
negative
Google Maps
negative
Google Maps
Conclusion
The research showed that new updates introduced to Google Maps gained plenty of followers. The
majo...
An Overview of the Analysis Tool
About
Brand24.
Brand24 is a powerful, yet affordable tool
for real-time social media monitoring and
analytics. Designed to...
Awards & Achievements
Brand24
Social Media Monitoring
Natalia Chrzanowska
natalia.chrzanowska@brand24.net
Mike Sadowski
mike@brand24.net
Twitter...
New Google Maps - social media buzz
New Google Maps - social media buzz
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New Google Maps - social media buzz

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On the July 16th 2013 Google opened the New Google Maps for web to everyone. Those maps had been available before, but only for lucky users who had got special invitations. Now everybody can enjoy the new interface and plenty of innovative features.

Moreover, on the next day (2013-17-07) Google launched an update to the Google Maps for iOS app, offering iPad support, indoor maps (malls, airports etc.) and many more upgrades introduced to Android with the recent update a week ago.

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New Google Maps - social media buzz

  1. 1. Google Maps On the July 16th 2013 Google opened the New Google Maps for web to everyone. Those maps had been available before, but only for lucky users who had got special invitations. Now everybody can enjoy the new interface and plenty of innovative features. Moreover, on the next day (2013-17-07) Google launched an update to the Google Maps for iOS app, offering iPad support, indoor maps (malls, airports etc.) and many more upgrades introduced to Android with the recent update a week ago. Image source: Google, Mashable.
  2. 2. Analysis introduction The analysis is based on the data from the Twitter monitoring and includes contents published on this social media site on 07-17- 2013. It includes 7109 mentions and concerns an Internet discussion about Google Maps and its recent updates. Users generally shared information about new features.
  3. 3. 46% 21% 5% 4% 3% 2% 1% 1% 17% What information do people share? New update for iDevices New Google Maps' features Saving maps offline Google Maps erases scottish island Cycling directions Indoor maps Google Maps available without invitation Problems with updates Others Google Maps Contents’ categories
  4. 4. 24% 40% 1% 9% 4% 1% 5% 1% 10% 2% 3% New update for iDevices New Google Maps' features Saving maps offline Cycling directions Indoor maps Google Maps available without invitation Others New update for iDevices New Google Maps' features Problems with updates Others PositiveNegative Google Maps Opinions The analysis includes 1373 mentions which contain opinions. Amongst them 84% are positive. They generally concerns new features introduced by Google with the latest updates.
  5. 5. Google Maps Sample mentions
  6. 6. Google Maps positive
  7. 7. Google Maps positive
  8. 8. Google Maps positive
  9. 9. Google Maps negative
  10. 10. Google Maps negative
  11. 11. Google Maps Conclusion The research showed that new updates introduced to Google Maps gained plenty of followers. The major part of web surfers are satisfied with the changes. Nevertheless, some of them still express their discontent with the Google Navigation, which very often gets them lost or gives bad directions.
  12. 12. An Overview of the Analysis Tool
  13. 13. About Brand24. Brand24 is a powerful, yet affordable tool for real-time social media monitoring and analytics. Designed to keep track of online conversations about your brand and products. Brand24 collects real-time social data from millions of sources. Our web-based dashboard provides actionable customer insights, email alerts, influencer analysis, automated & customized PDF reports, infographics and many more. Brand24 allows you to measure key metrics around buzz and sentiment.
  14. 14. Awards & Achievements
  15. 15. Brand24 Social Media Monitoring Natalia Chrzanowska natalia.chrzanowska@brand24.net Mike Sadowski mike@brand24.net Twitter@SocialMemos wwww.brand24.net facebook.com/brand24 twitter.com/brand24app US: +1 (718) 737-7639 1562 First Ave #205-2290 New York, NY 10028-4004

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