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PRSA: "Social Media - Strategies instead of Tools"

by Kevin Lim on Aug 05, 2009

  • 30,544 views

Thanks to Jess Manocchio, I’ve been re-invited to speak at PRSA Buffalo, kicking off their Sunrise Seminar series on social media. ...

Thanks to Jess Manocchio, I’ve been re-invited to speak at PRSA Buffalo, kicking off their Sunrise Seminar series on social media.

While my previous talk in February focused on listening in social media (Part 1 & Part 2), this time I’ll be bringing folks on a journey through how social media strategies are created. Along the way, I’ll recommend the use of conversation filtering and analysis tools such as cotweet and JamiQ.

I’ll update this post after the talk. Meanwhile, you should be able to follow along 8am EST today (Aug 5th) via twitter #PRSAtalk.

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pr workflow branding marketing prsa cotweet advertising jamiq monitoring strategy web20 groundswell tools social media socialmedia social media twitter social media strategy web facebook 20 alto sm eg tips 'social media' socialmediastrategy internet

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PRSA: "Social Media - Strategies instead of Tools" — Presentation Transcript