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Shamaeva 10 tips on sourcing for hard to-fill positions-15.1.2013.hr.com
 

Shamaeva 10 tips on sourcing for hard to-fill positions-15.1.2013.hr.com

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    Shamaeva 10 tips on sourcing for hard to-fill positions-15.1.2013.hr.com Shamaeva 10 tips on sourcing for hard to-fill positions-15.1.2013.hr.com Presentation Transcript

    • 10 Tips on Sourcingfor Hard-to-fill Positions By Irina Shamaeva Chief Sourcer, Brain Gain RecruitingFounder, People Sourcing Certification Program http://sourcingcertification.com http://www.linkedin.com/in/irinashamaeva http://twitter.com/braingain http://bit.ly/gplus-irinashamaeva Blog: http://booleanstrings.com
    • OutlineIntroductionDo Your Homework#1 Research Terminology#2 Find Target Companies#3 Locate Memberships#4 Locate EventsExpand Search Results#5 Use Synonyms#6 Do Not Use Degrees#7 Convert Contact Lists into ProfilesBe a Social Recruiter#8 Represent Your Brand#9 Personalize Your Messages#10 Follow Online Activity of Potential CandidatesSummaryResources
    • Introduction• People Sourcing – increasingly important in 2013• Changing Landscape – Professional Info is more present online than ever – Multiple sources and sites to look for the same target profile • Big Data: the content that professionals post – Technologies (sites, search syntax) keep changing• A must-have skill for all recruiters – Ignoring online info leads to wasting time – Not a rocket science
    • Sourcing for Hard-to-fill PositionsDo Your Homework#1 Research Terminology#2 Find Target Companies#3 Locate Memberships#4 Locate Events
    • Research Terminology• Tip One – Find definitions
    • Research Terminology• Tip Two – Explore synonyms and related words • Related words look-up:
    • Research Terminology• Tip Three – Find Skills that go together • Related Skills on LinkedIn:
    • Find Target Companies• Tip One – Use Google’s operator related:
    • Find Target Companies• Tip Two – Quick Free Info is available at: • Zoominfo • Hoovers • Jigsaw • Yahoo Finance • Google Finance
    • Find Target Companies• Tip Three – Use People Search on LinkedIn • Enter a past company name • Review the list of current companies
    • Locate Memberships• Tip One – Google Associations• Tip Two. Explore Each
    • Locate Memberships
    • Locate Events• Tip One. Google Events• Tip Two. Explore Each
    • Explore Events…• X-Ray event(or member) sites…
    • …Find Lists and Contacts
    • Expand Search Results#5 Use Synonyms#6 Do Not Use Degrees#7 Convert Contact Lists into Profiles
    • Use Synonyms• Search for synonyms and relevant terms
    • Do Not Use Degrees• Drop the termswith too many synonyms
    • Convert Contact Lists Into Profiles• Tip One. Have LinkedIn Recruiter? – Use the Talent Pipeline
    • Convert Contact Lists Into Profiles• Tip Two. Don’t have LinkedIn Recruiter? – Use Upload Address Book
    • Be a Social Recruiter#8 Represent Your Brand#9 Personalize Your Messages#10 Follow Online Activity of PotentialCandidates
    • Represent Your Brand• Potential candidates check you out – Use a professional email address with a “social” signature – Fill out online profiles – Share your company and world news on your status – Engage in Social Media
    • Personalize Your Messages• Good candidates are often flooded with messages. Stand out from the crowd: – Use the info from candidates’ profiles – Express curiosity – Be brief and to the point – Share best practices within your team
    • Follow Online Activity of Potential Candidates• Tip One. Use Alerts and Saved Searches
    • Follow Online Activity of Potential Candidates• Tip Two. Use LinkedIn Signal
    • Summary• Basic People Sourcing skills are a must in 2013• Searching is not rocket science – Research to find more – Enhance your toolbox by adding easy tips• The Internet is social – Track potential candidates – Maintain branded presence• Share the best practices with your team
    • Resources: Boolean Strings & People Sourcing• Blog http://booleanstrings.com• Largest Sourcers’ Community: – "Boolean Strings" Group on LinkedIn – Boolean Strings Network• People Sourcing Certifications – http://sourcingcertification.com
    • Thank You!• I can be reached at irina@braingainrecruiting.com | 510-233-9493• Q&A