Web 2.0 and your Bank
Version 2.0
Brad Garland, CEO
The Garland Group
brad@thegarlandgroup.net
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- FFIEC Audits
- Risk Assessments
- Penetration Testing
- Social Engineering
- Build Great Web Apps
for bankers
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RiskKey.com
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Banktastic.com
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“Web 2.0 is the network as platform, spanning
all connected devices; Web 2.0 applications are
those that make the most of the intrinsic
advantages of that platform: delivering software
as a continually-updated service that gets
better the more people use it, consuming and
remixing data from multiple sources, including
individual users, while providing their own data
and services in a form that allows remixing by
others, creating network effects through an
\"architecture of participation,\" and going
beyond the page metaphor of Web 1.0 to
deliver rich user experiences.”
- Tim O’Reilly
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“network as a platform”
“rich user experiences”
“architecture of participation”
“a collective intelligence”
“wisdom of crowds”
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Locations
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Machines
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Documents
Web 1.0 The Garland Group
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People
Web 2.0 The Garland Group
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Cultural Shift
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News
Information
Mass Media
Advertising
Data
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Read-Only Culture
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News Blogs
Information Wiki’s
Mass Media Video/Podcasts
Advertising Personal Reviews
Data Niche Content
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Read-Write Culture
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The Technology
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RSS
Really Simple Syndication
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RSS Feed
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RSS Feed
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Blogs
- Free
- Setup in minutes
- RSS enabled
- Search Engine Friendly
- Engages Customers!
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blogsearch.google.com
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blogsearch.google.com
RSS
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Where do I start?
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Just Listen.
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Start slowly.
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Be Authentic.
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What are my customers
doing online?
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Source: Jim Bruene | netbanker.com
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Source: Nancy Feig | financetech.com
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FYI
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Web 2.0 and your Bank
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Web 2.0 and their Bank
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Thanks for your time.
Video and PDF slides at:
blog.thegarlandgroup.net
Brad Garland, CEO
The Garland Group
brad@thegarlandgroup.net
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