Web 2.0 and your Bank - The Technology

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    Web 2.0 and your Bank - The Technology - Presentation Transcript

    1. Web 2.0 and Your Bank Brad Garland ------------------------------------ brad@thegarlandgroup.net The Garland Group
    2. What we offer: - FFIEC Technology Audits - Risk Assessments - Penetration Testing - Social Engineering - Policy/Procedure Consulting - Core System Selections The Garland Group
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    10. 2052 President of the US I know... No baby should be this cute. The Garland Group
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    12. My Web Identity The Garland Group
    13. It’s the new Web. http://farm1.static.flickr.com/89/229774818_0ef20af4c6_b.jpg ...and you’d better be ready for it. The Garland Group
    14. Web 1.0 Web 2.0 Static Dynamic One-way Multi-way Reading Writing News Conversations Pull Push The Garland Group
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    16. “Web 2.0 is the network as platform, spanning all connected devices; Web 2.0 applications are those that make the most of the intrinsic advantages of that platform: delivering software as a continually-updated service that gets better the more people use it, consuming and remixing data from multiple sources, including individual users, while providing their own data and services in a form that allows remixing by others, creating network effects through an "architecture of participation," and going beyond the page metaphor of Web 1.0 to deliver rich user experiences.” - Tim O’Reilly The Garland Group
    17. Connection The Garland Group
    18. Conversation The Garland Group
    19. Collaboration The Garland Group
    20. Web 2.0 Stats The Garland Group
    21. 60 Million Blogs The Garland Group
    22. Over150,000 Podcasts The Garland Group
    23. Wikipedia 6 Million articles in more than 250 languages The Garland Group
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    25. Business Case? The Garland Group
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    28. RSS Really Simple Syndication The Garland Group
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    32. Web 2.0 in Banks How can they work in a bank? The Garland Group
    33. Blogs - Free - Powerful - Easy to Learn/Use - Worldwide Distribution via RSS - Search Engine Friendly - Engages Customers! The Garland Group
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    38. Blogs Internal Uses - Policy Changes - Job openings - Social Events - Closings - Suggestion Box External Uses - Connecting with your customers at a very low cost - New Products you’re offering - Notify customers of bank/ATM outages - Feedback is a good thing! - Cost-free marketing The Garland Group
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    40. “Now I know this is where the action is if you want to talk to your customers directly -- and hear back from them. Soon we'll add an audio version of the blog. That's how I'm most comfortable: telling stories and listening.” - Bill Marriott The Garland Group
    41. Podcasts - Free to produce - RSS Capable - Worldwide Distribution The Garland Group
    42. Podcasts Internal Uses - Recording Training Events or Meetings External Uses - Offer a show for teaching financial responsibility - Explanation of services? - Audio Message from the CEO The Garland Group
    43. Wiki’s Wiki’s - Software = Free - Full Access Control - Audit Trail - Fast and many people can use at the same time. - Version Control (Email is not good version control) The Garland Group
    44. Wiki’s Internal Uses - Policy/Procedure Database - Human Resource Forms - Schedules - Calendars - Project Management - ANYTHING! External Uses - Allow customers to come up with product offerings - Details about application processes - Bank Policies The Garland Group
    45. The Garland Group
    46. Other revenue streams? The Garland Group
    47. Second Life The Garland Group
    48. Second Life - 2.6 Million Avatars The Garland Group
    49. Second Life - 2.6 Million Avatars - Entirely sustainable virtual economy The Garland Group
    50. Second Life - 2.6 Million Avatars - Entirely sustainable virtual economy - ~One Million Dollars US$ per DAY!! The Garland Group
    51. Second Life - 2.6 Million Avatars - Entirely sustainable virtual economy - ~One Million Dollars US$ per DAY!! - First Bank of Second Life? The Garland Group
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    57. Brad Garland brad@thegarlandgroup.net http://thegarlandgroup.net/blog Picture Props: http://feedicons.com/ http://flickr.com/photos/danimal0416/145053162/ http://flickr.com/photos/ecuaderno/279181312/ http://flickr.com/photos/johncharlton/314412901/ http://flickr.com/photos/grahamstanley/231635131/ The Garland Group

    + Brad GarlandBrad Garland, 3 years ago

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