My competitors to my magazine would be magazines such as
I am going to investigate how closely linked my magazine is to some of these competitors.
The title is in the conventional place of a magazine in the middle at the very top. The typography is bigger than any of the other fonts on the magazine and creates a brand identity. The bright green florescent colour and big font size allows the Kings of Leon to be a unique selling point on the magazine and signifys to the reader that the main artist Being offered is KOL. Vocab such as ‘ exclusive’ provides an incentive to the prospective reader as it offers the KOL article which is special to MOJO and no other magazine. A well known big band With a huge fan base Is used to entice the target market. Other articles with feference to the artist’s songs with language skills used to anchor them. Black and white picture allows the USP to shine through and gives It an old, vintage feel which suits the target audience. Conventional barcode Offering idea of price. incentive
Title acts as the biggest size font which allows it to stand out and tells the reader this is the title. Main artist is supposedly a huge hit with a huge fanbase which would interest my target audience ‘Exclusive’ is used Giving the sense that the interview is nothing like in other magazines. Adds value. Main article is in pink allowing it to stand out and be seen easily. For the segment of my target market which do not like my main article, other artists are provided to still give an incentive Incentives which would be relevant to target market (links to audience profile) Black and white photo in order to allow the text to stand out more easily. Contrast of florescent and synonymous colours. Other articles to anchor the title and main article.
Title is centered at the top of the page and in capitals to stand out. Date is with the main title with month and year Artist is dominant on the contents page and looks at the reader as a way of mode of address. This engages the reader to make them feel as though they are with the artist. Page numbers with reference to the page and page numbers different colour to title of page. Two dominant areas of contents conveying the variety of information repeated, then special to that month. One bold colour background Brief information about the page under -neath the title of the page. Quizzes available
Two main areas of contents. Contents is in capitals and an increased font size compared to other typography on the page. Date including month and year to be able to differ each magazine. Artist is dominant, direct mode of address with the reader building up a relationship. Bold same colour background to bring attention to text and photograph. Background and artist same contrast, picture hued to match the colour scheme. Page numbers different colour to page title. Brief info on pages Page numbers adamant Quizzes available
Three different photos from photoshoot Information on the page for the reader; saying what type of page it is Reference to band name in title Title biggest text on the whole page Extra information available for readers about the band One big picture, rest of the photos small Text aligned in columns with an adamant first letter of the first word in a capital and bigger font size Page number in the conventional area in the corner of the page Quotes from the main interview singled out, quoted and made bigger Guides people to website for more information
Information on the page for the reader; saying what type of page it is Reference to artist in title, and also reference to magazine Page number in corner of the page One main photo and three other smaller photos All photos from the same photoshoot showing that it was all done on the same day with the interview Quoted things said In the interview, Bigger and bolder Than other text in interview Interview in columns like a newspaper article First letter of first word bold and big, signifying the start of the interview Extra information about the artist Guides people to magazine website for ‘full interview’