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Jane postlethwaite

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Transcript

  • 1. Social networking – What’s the point? Jane Postlethwaite Social Media Officer
  • 2. What is the point?
    • Provide information & advice to residents
    • Listening to discussion
    • Contribute to conversation
    • Get residents involved
    • Identify residents’ needs
  • 3. How we do it Council Website Facebook Page Youtube Flickr General Brighton & Hove Photography group Submissions to gallery group used on main website Refuse & Recycling Page Twitter Twitpic Bit.ly Link shortening & tracking site
  • 4. Our Facebook Page
  • 5. Twitter Raising council profile Consultation Customer service Keyword searches Talking to residents Feedback Listening to Residents Broadcasting Information Twitter
  • 6. Social Media Checklist
    • Why do you want to use social media?
    • Who is your audience?
    • What sites do you want to use?
    • Guidelines
    • Responsibility
    • Budget?
    • Monitoring
  • 7. What do residents want?
    • Put yourself in the position of the resident
    • What are they saying?
    • Why are they saying it?
    • Are the same subjects being talked about?
    • What can be done about this?
  • 8.
    • Jane Postlethwaite
    • Social Media Officer
    http://www.brighton-hove.gov.uk

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