Your SlideShare is downloading. ×
Link building webinar
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Link building webinar

1,725
views

Published on

4 link building methods using inbound marketing techniques.

4 link building methods using inbound marketing techniques.

Published in: Technology, Design

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
1,725
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Link Building Webinar
  • 2.
  • 3. First and Foremost
    Google ranks web PAGES not web sites
    Each web PAGE can rank for its own group of keywords
  • 4. If you were a search engine…
    What would you look at to determine relevancy?
    What you say about yourself
    What others say about you
  • 5. What others say about you
  • 6. In a World w/o Search Engines
    Link Portfolio
  • 7. Varied Anchor Text
    Ping Pong Skills
    www.pingpongskills.com
    Ping pong tables
    Ping pong paddles
    Ping pong balls
    Click here
    Website
    Images
    Etc.
  • 8. Deep Links
  • 9. Unique Linking Domains
  • 10. Get Organized
    Follow your map
  • 11. 4 Link Building Methods
  • 12. Press Releases
    Newsworthy topics
    Write to attract attention and interest of a real journalist
    Submit to PRWeb.com
    No more than 1 link
    per every 100 words
  • 13. Guest Posting
    Search in Google blog search
    Keyword phrase “guest post”
    Keyword phrase “guest writer”
    Keyword phrase “guest author”
    Keyword phrase “guest contributor”
    Keyword phrase “guest blogger”
  • 14. Guest Posting
    Write great content that fits that particular blog’s style
    Contact blog owner
    Usually 1-3 links
  • 15. Guest Posting
    4 great sites
    http://www.healthcarecommunication.com/Main/SubmitNews.aspx
    http://makezine.com/submissions.csp
    http://www.businessblogshub.com/
    http://contributor.yahoo.com/signup.html
  • 16. Blog Giveaways
    Find a blog with a targeted audience
    Google blog search
    Look for one with giveaway/contest experience
    Mommy bloggers
    Contact blogger
    Give product away to
    lucky reader(s)
  • 17. Blog Commenting
    Find industry leader blog
    Thousands of readers
    Target audience
    Make comments on blog
    posts regularly
    Contribute to conversation
    Your name will be the link
  • 18. Questions?
    Contact Info
    Twitter: @boydnorwood
    Email: boyd@seo.com