• Like
  • Save
Social growth 4.17
Upcoming SlideShare
Loading in...5
×
 

Social growth 4.17

on

  • 1,072 views

 

Statistics

Views

Total Views
1,072
Views on SlideShare
686
Embed Views
386

Actions

Likes
1
Downloads
0
Comments
0

2 Embeds 386

http://awarenessnetworks.com 379
http://www.awarenessnetworks.com 7

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

CC Attribution License

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Social growth 4.17 Social growth 4.17 Document Transcript

    • Social Media Scorecard April 17, 2012 Facebook Facebook FB % Twitter Fans, Twitter Fans, Twitter % Total Fans, Total Fans, Industry/Company % Change Fans, 4/10 Fans, 4/17 Change 4/10 4/17 Change 4/10 4/17 Airlines 3,717,566 3,733,998 0.4% 3,829,617 3,836,314 0.2% 7,547,183 7,570,312 0.3% American Airlines 277,069 279,272 0.8% 351,842 354,426 0.7% 628,911 633,698 0.8% Delta 304,214 305,750 0.5% 311,925 313,833 0.6% 616,139 619,583 0.6% JetBlue 585,774 588,925 0.5% 1,672,016 1,672,033 0.0% 2,257,790 2,260,958 0.1% Southwest 2,175,556 2,183,932 0.4% 1,284,245 1,285,374 0.1% 3,459,801 3,469,306 0.3% United Airlines 342,184 342,970 0.2% 6,517 6,746 3.5% 348,701 349,716 0.3% US Airways 32,769 3,717,566 33,149 3,733,998 1.2% 0.4% - 203,072 3,829,617 203,902 0.4% 3,836,314 0.2% - 235,841 7,547,183 237,051 7,570,312 0.5% 0.3%TOTAL Footwear/Athletic Apparel 55,842,412 60,211,493 7.8% 779,424 799,971 2.6% 56,621,836 61,011,464 7.8% Adidas 13,662,152 13,748,894 0.6% 222,651 228,111 2.5% 13,884,803 13,977,005 0.7% Converse 24,064,764 28,130,829 16.9% 56,224 57,662 2.6% 24,120,988 28,188,491 16.9% DC Shoes 8,436,955 8,503,428 0.8% 97,849 99,897 2.1% 8,534,804 8,603,325 0.8% Nike 8,687,380 8,797,765 1.3% 346,234 357,165 3.2% 9,033,614 9,154,930 1.3% Reebok 991,161 1,030,577 4.0% 56,466 57,136 1.2% 1,047,627 1,087,713 3.8% 55,842,412 60,211,493 7.8% - 779,424 799,971 2.6% - 56,621,836 61,011,464 7.8%TOTAL Comics 4,364,673 4,414,232 1.1% 377,522 383,484 1.6% 4,742,195 4,797,716 1.2% DC Comics 612,411 618,010 0.9% 111,422 112,683 1.1% 723,833 730,693 0.9% Marvel Comics 3,752,262 3,796,222 1.2% 266,100 270,801 1.8% 4,018,362 4,067,023 1.2% 4,364,673 4,414,232 1.1% - 377,522 383,484 1.6% - 4,742,195 4,797,716 1.2%TOTAL Fast Food 46,138,436 46,598,289 1.0% 1,142,811 1,169,244 2.3% 47,281,247 47,767,533 1.0% Burger King 4,807,854 4,859,213 1.1% 49,735 50,458 1.5% 4,857,589 4,909,671 1.1% McDonalds 18,551,669 18,719,216 0.9% 413,074 427,185 3.4% 18,964,743 19,146,401 1.0% Subway 12,052,876 12,240,472 1.6% 438,030 448,332 2.4% 12,490,906 12,688,804 1.6% Taco Bell 8,496,105 8,516,797 0.2% 174,943 175,828 0.5% 8,671,048 8,692,625 0.2% Wendys 2,229,932 2,262,591 1.5% 67,029 67,441 0.6% 2,296,961 2,330,032 1.4% 46,138,436 46,598,289 1.0% - 1,142,811 1,169,244 2.3% - 47,281,247 47,767,533 1.0%TOTAL Beverages 103,853,167 104,443,477 0.6% 2,057,370 2,067,662 0.5% 105,910,537 106,511,139 0.6% Coca-Cola 41,087,674 41,319,617 0.6% 518,122 521,457 0.6% 41,605,796 41,841,074 0.6% Dr. Pepper 11,756,870 11,803,305 0.4% 93,707 94,199 0.5% 11,850,577 11,897,504 0.4% Monster Energy 15,277,636 15,441,362 1.1% 218,453 222,080 1.7% 15,496,089 15,663,442 1.1% Pepsi 7,997,886 8,061,106 0.8% 633,945 633,329 -0.1% 8,631,831 8,694,435 0.7% Red Bull 27,733,101 27,818,087 0.3% 593,143 596,597 0.6% 28,326,244 28,414,684 0.3% 103,853,167 104,443,477 0.6% - 2,057,370 2,067,662 0.5% - 105,910,537 106,511,139 0.6%TOTAL Celebrities (Top 5) 255,321,663 256,458,225 0.4% 65,314,272 66,594,487 2.0% 320,635,935 323,052,712 0.8% Eminem 55,418,578 55,679,747 0.5% 10,140,023 10,262,835 1.2% 65,558,601 65,942,582 0.6% Lady Gaga 49,826,855 49,996,379 0.3% 22,510,128 22,955,770 2.0% 72,336,983 72,952,149 0.9% Michael Jackson 47,207,896 47,414,003 0.4% 663,894 673,083 1.4% 47,871,790 48,087,086 0.4% Rihanna 54,212,716 54,470,039 0.5% 16,621,102 17,179,877 3.4% 70,833,818 71,649,916 1.2% Shakira 48,655,618 48,898,057 0.5% 15,379,125 15,522,922 0.9% 64,034,743 64,420,979 0.6% 255,321,663 256,458,225 0.4% - 65,314,272 66,594,487 2.0% - 320,635,935 323,052,712 0.8%TOTAL Favorite Foods 86,183,114 86,606,446 0.5% 81,961 82,900 1.1% 86,265,075 86,689,346 0.5% Oreo 25,706,256 25,839,211 0.5% 39,582 39,779 0.5% 25,745,838 25,878,990 0.5% Pringles 18,931,033 19,055,260 0.7% 10,976 11,108 1.2% 18,942,009 19,066,368 0.7% Reeses 9,125,394 9,146,090 0.2% - - 0.0% 9,125,394 9,146,090 0.2% Skittles 21,577,093 21,669,510 0.4% 30,390 30,712 1.1% 21,607,483 21,700,222 0.4% Starburst 10,843,338 10,896,375 0.5% 1,013 1,301 28.4% 10,844,351 10,897,676 0.5% 86,183,114 86,606,446 0.5% - 81,961 82,900 1.1% - 86,265,075 86,689,346 0.5%TOTAL Hospitality (Loyalty Programs) 321,260 322,411 0.4% - - 321,260 322,411 0.4% Marriott Rewards 224,273 224,544 0.1% na na 224,273 224,544 0.1% Starwood Preferred Guest 96,987 97,867 0.9% na na 96,987 97,867 0.9% 321,260 322,411 0.4% - - - 0.0% - 321,260 322,411 0.4%TOTAL Gaming 44,049,362 44,360,323 0.7% 1,933,663 1,947,936 0.7% 45,983,025 46,308,259 0.7% Nintendo 22,257,533 22,373,133 0.5% 208,105 209,968 0.9% 22,465,638 22,583,101 0.5% Playstation 5,035,088 5,083,525 1.0% 1,258,326 1,264,335 0.5% 6,293,414 6,347,860 0.9% X-Box 16,756,741 16,903,665 0.9% 467,232 473,633 1.4% 17,223,973 17,377,298 0.9%TOTAL 44,049,362 44,360,323 0.7% - 1,933,663 1,947,936 0.7% - 45,983,025 46,308,259 0.7% TOTAL 599,791,653 607,148,891 1.2% 75,516,640 76,881,998 1.8% 675,308,293 684,030,889 1.3% Prepared by Awareness, Inc. All Rights Reserved ©2012