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The power of partnerships

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Business Growth Strategist, Bosco Anthony gives presentation on partnerships. …

Business Growth Strategist, Bosco Anthony gives presentation on partnerships.
http://www.boscoanthony.com
http://www.meetup.com/internetmarketingthinktank


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Transcript

  • 1. The Power ofPartnerships www.boscoanthony.com
  • 2. About Me• CLUB INTRAWEST• 6000+ ONE ON ONE COACHING• INTERNET MARKETING CENTER• 250,000 AFFILIATES• BUSINESS GROWTH STRATEGIST• BRAND IN VANCOUVER• KEYNOTES GLOBALLY
  • 3. LIVE YOUR DREAMS RES
  • 4. Definition Partnerships is acollaboration between entrepreneurs that share a common business purpose.
  • 5. IMPACTS OF PARTNERSHIPS• REVENUE• PRODUCT LINE• MARKETING• CREDIBILITY• LEAD FUNNEL
  • 6. THE WHY FACTOR • TAP INTO NEW MARKETS • BUILD BUY OR ALLY • FAST TRACK YOUR LIST • REFERRAL CONVERSION • AUTOMATION
  • 7. WHY IS IT IMPORTANT TODAY?• WAL-MART SYNDROME• ATTENTION MARKETING• PARTNER OR PERIL• VALUE CONTENT VS BS
  • 8. LIST BUILDING STRATEGIES• Social Media Platforms.• Keynote Events, meet ups and workshops.• Free E-books, slide presentations and tips.• Podcasts and Audio Platforms.• Viral Videos, Interviews.• Blogging and Guest Blogging.
  • 9. MULTIPLE CHANNELS FOR PARTNERSHIPS• AFFILIATE MARKETING• JOINT VENTURES• WHITE LABELLING• STRATEGIC ALLIANCES• BUSINESS DEVELOPMENT
  • 10. AFFILIATE MARKETING
  • 11. JOINT VENTURE
  • 12. WHITE LABELLING
  • 13. STRATEGIC ALLIANCES
  • 14. BUSINESS DEVELOPMENT
  • 15. THE SWEET SPOT•tRUSt +eXPOSURe+cREDIBILITy = BUYINGDECISIONS
  • 16. THE 3 R’s REFERRALRECOMMENDATION REVIEW
  • 17. DO YOU NEED A PARTNERSHIP?• EVALUATE your business plan?• WOULD your customer benefit?• WHAT is your competition doing• IS there a market opportunity• CAN you do this on your own
  • 18. TRICKS OFTHE TRADE VISION AUDIENCE STRATEGY REWARD LEGAL IMPLEMENT RESULTS TWEAK AND APPLY!
  • 19. WIN-WIN-WIN CONCEPT
  • 20. THINK GLOBAL NOT LOCAL
  • 21. ASANTE SANA!www.meetup.com/internetmarketingthinktank ING CAFE - 466 Howe Feb 29th 2012.