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Power Of Partnerships| Bosco Anthony - Business Growth Strategist
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Power Of Partnerships| Bosco Anthony - Business Growth Strategist

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http://www.boscoanthony.com | Bosco Anthony is a business growth strategist that has a background in internet marketing, partnerships, advanced internet marketing strategies as well helping …

http://www.boscoanthony.com | Bosco Anthony is a business growth strategist that has a background in internet marketing, partnerships, advanced internet marketing strategies as well helping entrepreneurs accelerating their business!
http://www.meetup.com/internetmarketingthinktank

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  • 1. PARTNERSHIPS 101 The Power of Partnerships!www.boscoanthony.com@boscoanthonywww.facebook.com/businessgrowthstrategi PROSPECTst company slogan
  • 2. PARTNERSHIPS! 101The collaboration and networking ofentrepreneurs that share a commonbusiness purpose! REVENUE PRODUCT LINE MARKETING CREDIBILITY LEAD FUNNEL
  • 3. PARTNER OR PERIL? THE WHY FACTOR! o Tap into NEWER MARKETS! o Build, Buy or Ally? o Credibility o Become A Specialist o Automated & Advanced Marketing Funnel o The power of recommendation, referrals or review o Resources and Training Tools o Quicker forms of Revenue o Better Business Plan Into Implementation o List Funnel o Keep your friends close but keep your competitors closer!
  • 4. WHY IS IT IMPORTANT NOW? WALMART SYNDROME o Only the smart will survive! ONLINE COMPETITION o Stand out / Brand yourself and give 80% of your best today! CONSUMERS MARKET o The customers control the sales process and there is too much BS out there!
  • 5. MULTIPLE CHANNELS FORPARTNERSHIPSThere are 5 core strategies you could apply to your business to create andmaintain partnerships. Strategic . White Alliances / Joint Labeling/Business Affiliate Business / Ventures / Outsourcing /Development Marketing Legal or Co-marketing Cross Referrals Marketing Partnerships
  • 6. THE SWEET SPOT! The revenue generated from the RECOMENDATION sweet spot is the end result. Trust, Exposure and Credibility is created Trust Credibility through partnership REVENUE actions. REVIEW REFERRAL Actions generate Exposure immediate effect to your business.
  • 7. Do you need a Partnership? Evaluate your business plan Would your customers benefit? What are your competitors up to? Is there a market opportunity? Can you do this on your own?
  • 8. PRODUCT DEVELOPMENT Business Plan Product Development Website Development Brand Presence Marketing Funnel Lead Generation Sales Funnel
  • 9. Pyramid Funnel Chart – 80-15-5 TrendRecent ObservationsBusiness today rely on Customized Services / Highmultiple advanced strategies to End Product or Service catered 5% towards a funnel process.bring new client acquisitions.Customization of product lineoccurs at the top of the pyramid Mid Level Customers /Introductory offer is typically 15% Upsell Product line.what builds your credibilityThe funnel process leads tobetter qualified leads for your New Customers /high end tier process 80% Client Acquisitions and Introductory Product Offer.
  • 10. PARTNERSHIP STRATEGY TRICKS OF THE TRADE 1- DEFINE YOUR OBJECTIVES AND VISION 2- DEFINE YOUR TARGET AUDIENCE 3- DETERMINE YOUR PARTNERSHIP STRATEGIES 4- ESTABLISH REWARD 5- DOCUMENT / LEGAL 6- INTEGRATE 7- RESULTS 8-STRATEGY 9- TWEAK and APPLY WHAT YOU HAVE LEARNED
  • 11. The Win Win Win Concept!STRATEGIC IMPORTANCE TO YOUR BUSINESS WIN-LOSE High WIN-WIN- WIN (Imbalance) (Balance) Low High LOSE – WIN Low WIN-WIN (Imbalance) (Balance) STRATEGIC IMPORTANCE TO PARTNERS
  • 12. FOOD FOR THOUGHT TIME PRODUCT FOCUS
  • 13. Solutions
  • 14. GROUP ACTIVITY! REFERRALOUTSOURCE /WHITE LABEL JOINT VENTURES YOUBUSINESS AFFILIATESDEVELOPMENT STRATEGIC ALLIANCES