Head Office of NCS®©
Scandinavian Colour Institute AB
Kleur, Waarneming en
Communicatie
Kleur een kwestie van smaak?
Head Office of NCS®©
Scandinavian Colour Institute AB
Inhoud
Wat is kleur
Kleur en onze hersenen
Kleurcommunicatie
Head Office of NCS®©
Scandinavian Colour Institute AB
Wat is Kleur?
Head Office of NCS®©
Scandinavian Colour Institute AB
Er zijn alleen kleuren
Waar een waarnemer is(Chauvel).
with met oog ...
Head Office of NCS®©
Scandinavian Colour Institute AB
Wat is Kleur?
Nodig om te overleven!
Head Office of NCS®©
Scandinavian Colour Institute AB
Kleur is wat we zien
Head Office of NCS®©
Scandinavian Colour Institute AB
Kleur is wat we zien
Head Office of NCS®©
Scandinavian Colour Institute AB
KLEUR EN ONZE HERSENEN
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Een vast patroon
Biedt ik een rood kleurbeeld aan dan
nemen we een g...
Head Office of NCS®©
Scandinavian Colour Institute AB
Een continue proces
Voordurend maken we een nabeeld aan
van de kleur...
Head Office of NCS®©
Scandinavian Colour Institute AB
Simultaan contrast
Kleuren beïnvloeden elkaar.
Of anders gezegd: wij...
Head Office of NCS®©
Scandinavian Colour Institute AB
Simultaancontrast
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
KLEURCOMMUNICATIE
Hoe zeggen we
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Head Office of NCS®©
Scandinavian Colour Institute AB
Hoe communiceren we kleur?
Brown?
Coffee?
Café Latte?
H365?
L = 44,5...
Head Office of NCS®©
Scandinavian Colour Institute AB
Kleursystemen
om chaos te
omzijlen
Head Office of NCS®©
Scandinavian Colour Institute AB
Colour Names – No Systems
Plum Turquoise
Head Office of NCS®©
Scandinavian Colour Institute AB
Production-driven Systems
• Based on the formula of one manufacturer...
Head Office of NCS®©
Scandinavian Colour Institute AB
Gebaseerd
op perceptie,
op hoe we kleuren
zien
More than 100 Years o...
Head Office of NCS®©
Scandinavian Colour Institute AB
De 6 elementaire kleuren
Zes referentiepunten, vanaf onze geboorte
m...
Head Office of NCS®©
Scandinavian Colour Institute AB
Natuurlijke kleurschalen
Tussen de 4 chromatische elementaire kleure...
Head Office of NCS®©
Scandinavian Colour Institute AB
De 4 kleur schalen
Van de
kleurencirkel
Head Office of NCS®©
Scandinavian Colour Institute AB
Wit-Zwart naar Chromatisch
Visuele kleurschalen
Head Office of NCS®©
Scandinavian Colour Institute AB
Kleurendriehoek
W Whiteness
C Chromaticness
S Blackness (Swarthy)
Head Office of NCS®©
Scandinavian Colour Institute AB
EEN OEFENING
E1
Head Office of NCS®©
Scandinavian Colour Institute AB
Kleurenruimte
- any imaginable surface colour we can see!
Head Office of NCS®©
Scandinavian Colour Institute AB
Het NCS Kleur Notatie Systeem
Easy as this, exactly the way we see c...
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS 1977-Y95R
77
19
77
19
Y95R
Head Office of NCS®©
Scandinavian Colour Institute AB
S 2030-Y90R
Much more than a simple colour card!
• The Scientific NC...
Head Office of NCS®©
Scandinavian Colour Institute AB
The logic of the NCS system
simplifies
colour navigation, design & h...
Head Office of NCS®©
Scandinavian Colour Institute AB
Examples of Applications
Whiteness - Blackness - Chromaticness - Nua...
Head Office of NCS®©
Scandinavian Colour Institute AB
Same Nuance Area
Little red house
Chlorophyll Falu red
Head Office of NCS®©
Scandinavian Colour Institute AB
EEN PAAR OEFENINGEN
K3
Head Office of NCS®©
Scandinavian Colour Institute AB
Same Whiteness 20%
Head Office of NCS®©
Scandinavian Colour Institute AB
Same Blackness 10%
Head Office of NCS®©
Scandinavian Colour Institute AB
Same Chromaticness 10%
Head Office of NCS®©
Scandinavian Colour Institute AB
Same Nuance 2020-
Head Office of NCS®©
Scandinavian Colour Institute AB
Same Hue -R80B
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS similarities
Same yellowness Same saturation
Lightness values Co...
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS in research
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS in Research
Perceived colours of leafy trees at various distance...
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS in Research
Architectural analysis.
How did the old pigments loo...
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS in Architectural Research
At 80 m viewing distance and overcast ...
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS in
Global use
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS in Global Architectural Colour Design
Head Office of NCS®©
Scandinavian Colour Institute AB
Planned Colour Design
Head Office of NCS®©
Scandinavian Colour Institute AB
Moscow City planning
Head Office of NCS®©
Scandinavian Colour Institute AB
Documentation of Cities in India
Head Office of NCS®©
Scandinavian Colour Institute AB
NCS in Interior Architecture
Head Office of NCS®©
Scandinavian Colour Institute AB
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Booosting 23sept2010_Lezing Nlse Kleurenschool

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Booosting 23sept2010_Lezing Nlse Kleurenschool

  1. 1. Head Office of NCS®© Scandinavian Colour Institute AB Kleur, Waarneming en Communicatie Kleur een kwestie van smaak?
  2. 2. Head Office of NCS®© Scandinavian Colour Institute AB Inhoud Wat is kleur Kleur en onze hersenen Kleurcommunicatie
  3. 3. Head Office of NCS®© Scandinavian Colour Institute AB Wat is Kleur?
  4. 4. Head Office of NCS®© Scandinavian Colour Institute AB Er zijn alleen kleuren Waar een waarnemer is(Chauvel). with met oog en hersenen
  5. 5. Head Office of NCS®© Scandinavian Colour Institute AB Wat is Kleur? Nodig om te overleven!
  6. 6. Head Office of NCS®© Scandinavian Colour Institute AB Kleur is wat we zien
  7. 7. Head Office of NCS®© Scandinavian Colour Institute AB Kleur is wat we zien
  8. 8. Head Office of NCS®© Scandinavian Colour Institute AB KLEUR EN ONZE HERSENEN
  9. 9. Head Office of NCS®© Scandinavian Colour Institute AB
  10. 10. Head Office of NCS®© Scandinavian Colour Institute AB
  11. 11. Head Office of NCS®© Scandinavian Colour Institute AB
  12. 12. Head Office of NCS®© Scandinavian Colour Institute AB
  13. 13. Head Office of NCS®© Scandinavian Colour Institute AB
  14. 14. Head Office of NCS®© Scandinavian Colour Institute AB
  15. 15. Head Office of NCS®© Scandinavian Colour Institute AB Een vast patroon Biedt ik een rood kleurbeeld aan dan nemen we een groen lichtbeeld waar. Biedt ik een blauw kleurbeeld aan dan nemen we een oranje lichtbeeld waar. Biedt ik een geel kleurbeeld aan dan nemen we een paars lichtbeeld waar.
  16. 16. Head Office of NCS®© Scandinavian Colour Institute AB Een continue proces Voordurend maken we een nabeeld aan van de kleuren die we zien
  17. 17. Head Office of NCS®© Scandinavian Colour Institute AB Simultaan contrast Kleuren beïnvloeden elkaar. Of anders gezegd: wij doen wat met kleur….
  18. 18. Head Office of NCS®© Scandinavian Colour Institute AB Simultaancontrast
  19. 19. Head Office of NCS®© Scandinavian Colour Institute AB
  20. 20. Head Office of NCS®© Scandinavian Colour Institute AB
  21. 21. Head Office of NCS®© Scandinavian Colour Institute AB KLEURCOMMUNICATIE Hoe zeggen we
  22. 22. Head Office of NCS®© Scandinavian Colour Institute AB
  23. 23. Head Office of NCS®© Scandinavian Colour Institute AB
  24. 24. Head Office of NCS®© Scandinavian Colour Institute AB Hoe communiceren we kleur? Brown? Coffee? Café Latte? H365? L = 44,5 C = 42,1 H = 44,7? 172 Red 85 Green 32 Blue?
  25. 25. Head Office of NCS®© Scandinavian Colour Institute AB Kleursystemen om chaos te omzijlen
  26. 26. Head Office of NCS®© Scandinavian Colour Institute AB Colour Names – No Systems Plum Turquoise
  27. 27. Head Office of NCS®© Scandinavian Colour Institute AB Production-driven Systems • Based on the formula of one manufacturer • No colour notation system – limited to samples • No way to describe a colour in between. WYSINWYG CMYK Subtractive RGB mix
  28. 28. Head Office of NCS®© Scandinavian Colour Institute AB Gebaseerd op perceptie, op hoe we kleuren zien More than 100 Years of Colour Science Een systeem
  29. 29. Head Office of NCS®© Scandinavian Colour Institute AB De 6 elementaire kleuren Zes referentiepunten, vanaf onze geboorte meegekregen. Allen mensen zien kleur op dezelde manier, maar hebben niet het zelfde gevoel erbij. Y R B G W S
  30. 30. Head Office of NCS®© Scandinavian Colour Institute AB Natuurlijke kleurschalen Tussen de 4 chromatische elementaire kleuren:
  31. 31. Head Office of NCS®© Scandinavian Colour Institute AB De 4 kleur schalen Van de kleurencirkel
  32. 32. Head Office of NCS®© Scandinavian Colour Institute AB Wit-Zwart naar Chromatisch Visuele kleurschalen
  33. 33. Head Office of NCS®© Scandinavian Colour Institute AB Kleurendriehoek W Whiteness C Chromaticness S Blackness (Swarthy)
  34. 34. Head Office of NCS®© Scandinavian Colour Institute AB EEN OEFENING E1
  35. 35. Head Office of NCS®© Scandinavian Colour Institute AB Kleurenruimte - any imaginable surface colour we can see!
  36. 36. Head Office of NCS®© Scandinavian Colour Institute AB Het NCS Kleur Notatie Systeem Easy as this, exactly the way we see colour. S 2030-Y90R S = Standardized based on Second Edition NCS QM Nuance Hue – “family” s+c+w=100, whiteness= 50%
  37. 37. Head Office of NCS®© Scandinavian Colour Institute AB NCS 1977-Y95R 77 19 77 19 Y95R
  38. 38. Head Office of NCS®© Scandinavian Colour Institute AB S 2030-Y90R Much more than a simple colour card! • The Scientific NCS Colour System • The NCS Colour Notation • Leading Accuracy & Consistency • NCS Colour Products & Services
  39. 39. Head Office of NCS®© Scandinavian Colour Institute AB The logic of the NCS system simplifies colour navigation, design & harmony.
  40. 40. Head Office of NCS®© Scandinavian Colour Institute AB Examples of Applications Whiteness - Blackness - Chromaticness - Nuance
  41. 41. Head Office of NCS®© Scandinavian Colour Institute AB Same Nuance Area Little red house Chlorophyll Falu red
  42. 42. Head Office of NCS®© Scandinavian Colour Institute AB EEN PAAR OEFENINGEN K3
  43. 43. Head Office of NCS®© Scandinavian Colour Institute AB Same Whiteness 20%
  44. 44. Head Office of NCS®© Scandinavian Colour Institute AB Same Blackness 10%
  45. 45. Head Office of NCS®© Scandinavian Colour Institute AB Same Chromaticness 10%
  46. 46. Head Office of NCS®© Scandinavian Colour Institute AB Same Nuance 2020-
  47. 47. Head Office of NCS®© Scandinavian Colour Institute AB Same Hue -R80B
  48. 48. Head Office of NCS®© Scandinavian Colour Institute AB NCS similarities Same yellowness Same saturation Lightness values Colour areas
  49. 49. Head Office of NCS®© Scandinavian Colour Institute AB NCS in research
  50. 50. Head Office of NCS®© Scandinavian Colour Institute AB NCS in Research Perceived colours of leafy trees at various distances. Nearest NCS colour sample: 3060-G20Y 4050-G 5040-B90G 6020-B70G 6010-B30G 5010-R90B 4010-R70B Inherent 100m 1km 2km 5km 10km 20km
  51. 51. Head Office of NCS®© Scandinavian Colour Institute AB NCS in Research Architectural analysis. How did the old pigments look. Y25R – Y30R NCS compares colour of the skin for laser treatments.
  52. 52. Head Office of NCS®© Scandinavian Colour Institute AB NCS in Architectural Research At 80 m viewing distance and overcast sky illumination. Perceived colour of objects in hue -Y10R, compared with their inherent colours (1-6). 5 4 3 2 6 6 5 4 3 2 1 1 Inherent and perceived colour
  53. 53. Head Office of NCS®© Scandinavian Colour Institute AB NCS in Global use
  54. 54. Head Office of NCS®© Scandinavian Colour Institute AB NCS in Global Architectural Colour Design
  55. 55. Head Office of NCS®© Scandinavian Colour Institute AB Planned Colour Design
  56. 56. Head Office of NCS®© Scandinavian Colour Institute AB Moscow City planning
  57. 57. Head Office of NCS®© Scandinavian Colour Institute AB Documentation of Cities in India
  58. 58. Head Office of NCS®© Scandinavian Colour Institute AB NCS in Interior Architecture
  59. 59. Head Office of NCS®© Scandinavian Colour Institute AB

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