Book Rapper

A Visual Presentation by
Geoff McDonald and Book Rapper
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Book Rapper tracks trends
digs up big ideas
presents them visually
creates actions for you to do

web log
A list of entries, similar to a diary,
posted regularly on the internet.

weblog

we blog

we blog

How to Create Your
Own Media Channel

The Book

We Blog is derived from...

The RAPs

Each RAP comprises...
RESOURCES : anything you use to generate wealth.
ACTIONS : an act of will, a deed completed.
PROFITS : to gain an advantage or benefit.

The We Blog RAPs...
We Blog Intro Blog Why? Blog Medium
1 2

Blog Money Blog Traffic Blog Being
3 4 5

Blog About Blog Life Blog Resoures
(This one!)
6 7 7

Blog Resources
RAP8

Read the blogs
from the 30
interviewees
in Blogging
Heroes.
Blog Resources

The Intuitive
All About
Life Business The Long Tail Lifehacker Auction Bytes
Microsoft
Blog
1 2 3 4 5

TeleRead PostSecret Techdirt BoingBoing.net Scobleizer
6 7 8 9 10

Life in the
Engadget Autoblog Ars Technica JoelComm.com
Fast Lane
11 12 13 14 15

The Unofficial Google
Gizmodo ParentDish Joystiq
Apple Weblog Blogoscoped
16 17 18 19 20

An Internet
Micro
Weblogs, Inc. ClickZ Luxist Marketing
Persuasion
Web Site
21 22 23 24 25

Steve
Internet Download
Read/WriteWeb DIY Life Garfield’s
Duct Tape Squad
Video Blog
26 27 28 29 30

Hang on, one more...

Book Rapper
31

Blog Questions
RAP8.1

Ten questions to
plan your blog...

To blog, or not to blog?
I’ll Read I’ll Read + I’ll Stay
Blogs Write Blogs Blog-free
A B C

What is my blog purpose?
Connection
Self Media
to my
Expression Channel
Species
A B C

What results do I want my blog to produce?
Personal Business Social Cause Entertainment
A B C D

What will I blog about?
My defined
Anything Everything Whatever
niche
A B C D

How often will I post?
Daily
Monthly Fortnightly Weekly
A B C D

How do I want to blog?
Part-time Full-time
A B
With
Carnival
Solo
partners
C D E

Which blogs will I read?
Book Rapper Book Rapper Book Rapper
A B C

Which media (formats) will I use in my blog?
Text Photos
A B
Some/All
Video
Audio
of these
C D E

How will I make money from my blog?
Advertise Sell
A B
Blog-a-job No thanks
Promote
C D E

When will I post my first (next) post?
Soon
Today This week (I mean
never)
A B C

The Answers
You choose what works best for you!

Want More?

The We Blog RAPs...
We Blog Intro Blog Why? Blog Medium
1 2

Blog Money Blog Traffic Blog Being
3 4 5

Blog About Blog Life Blog Resoures
(This one!)
6 7 7

BR Members can get the complete set of We Blog RAPs at...
www.BookRapper.com/members

Email Me!
Geoff McDonald...
Book Rapper
Book Rapper provides Author.
innovation + leadership
workshops and keynote
presentations based
upon the hot trends in
the books we RAP. We
can help you profit from
the ideas in this RAP.

More Book Rapper Resources...
www.BookRapper.com/rappers.html

Read the Book Rapper Blog...
www.BookRapper.com/blog.html

Look out for more slideshows at...
www.BookRapper.com