IDPF - Difference a Year Makes - EPUB - Adoption of a Digital Standard


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from BookNet Canada Tech Forum 2009 - In October 2007, Hachette Book Group announced that it would no longer be delivering eBook content to distribution channels in proprietary file formats, becoming the first major publisher to announce complete adoption of the IDPF epub standard. Neil De Young and Mike Smith share what the transition has been like for Hachette as well as a wider view of the current ePub landscape.

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  • Wow, what a difference a year makes. One year ago… EPUB was a 6 month old standard which was going to help publishers simplify eBook Production Hachette Group USA announced it was only supplying EPUB into the Digital Supply Chain Amazon Kindle had been launched and was sold out I showed a chart indicating Jan 08 vs. Jan 07 was up +26% and the number was challenged because it was not comparing two months when Amazon was in the eBook Marketplace. Back in the present, EPUB is going through an adoption phase happening on a variety of fronts. Publishers, Software Developers, Distributors, Device Manufactures, Digital Rights Management Companies, are all planning forward with a strong reliance on EPUB.
  • IDPF - Difference a Year Makes - EPUB - Adoption of a Digital Standard

    1. 1. Difference A Year Makes EPUB Adoption of a Digital Standard
    2. 2. What is EPUB? <ul><li>EPUB is an XML-based file format designed to reflow text according to screen size </li></ul><ul><li>Not PDF </li></ul>
    3. 3. How does EPUB help the Publisher? <ul><li>Publishers can reduce costs of conversion. Create EPUB only and send through distribution channels </li></ul><ul><li>Can be utilized as final deliverable format from Publisher and is utilized in this way by Adobe Digital Editions, Sony Reader, Stanza Reader for iPhone </li></ul>
    4. 4. If only it was this uncomplicated 
    5. 5. EPUB Readers: <ul><li>Adobe Digital Editions </li></ul><ul><li>Sony Reader </li></ul><ul><li>Stanza Reader for iPhone </li></ul><ul><li>Bookworm Reader </li></ul><ul><li>BeBook </li></ul><ul><li>eBookwise </li></ul><ul><li>Kindle </li></ul><ul><li>Mobipocket </li></ul><ul><li>FBReader </li></ul>
    6. 6. EPUB Workflow Realities Ahead <ul><li>EPUB adoption and implementation is taking place…not without challenges </li></ul><ul><li>Distributors are receiving EPUB and converting to other formats as necessary </li></ul><ul><li>For Publishers not all content is a good fit for EPUB </li></ul>
    7. 7. Association American Publishers : EPUB support <ul><li>HarperCollins Publishers </li></ul><ul><li>Harlequin </li></ul><ul><li>Simon & Schuster </li></ul><ul><li>Hachette Book Group </li></ul><ul><li>John Wiley & Sons Inc. </li></ul><ul><li>Penguin Group USA </li></ul><ul><li>Random House </li></ul><ul><li>Macmillan </li></ul><ul><li>Cambridge University Press </li></ul><ul><li>Oxford University Press </li></ul><ul><li>Pelican Publishing Company </li></ul><ul><li>Cengage Learning </li></ul><ul><li>Workman Publishing </li></ul><ul><li>Seattle Book Company </li></ul><ul><li>National Science Teachers Assoc. </li></ul><ul><li>CQ Press </li></ul>
    8. 8. United Kingdom: EPUB support <ul><li>Random House </li></ul><ul><li>HarperCollins </li></ul><ul><li>Penguin </li></ul><ul><li>Simon & Schuster </li></ul><ul><li>Pan Macmillan </li></ul><ul><li>Mills & Boon </li></ul><ul><li>Waterstones </li></ul><ul><li>Cambridge University Press </li></ul><ul><li>Oxford University Press </li></ul><ul><li>Gardners Books </li></ul><ul><li>Taylor & Francis </li></ul><ul><li>Value Chain International </li></ul><ul><li>WHSmith </li></ul><ul><li>and more to come… </li></ul>
    9. 9. Supply Chain: EPUB support <ul><li>Adobe </li></ul><ul><li>LibreDigital </li></ul><ul><li>Ingram Digital </li></ul><ul><li>OverDrive </li></ul><ul><li>eBook Technologies </li></ul><ul><li>Publishing Dimensions </li></ul><ul><li>VitalSource Technologies </li></ul><ul><li>Mobipocket </li></ul><ul><li>Aptara </li></ul><ul><li>Rosetta Solutions </li></ul><ul><li>Innodata Isogen </li></ul><ul><li>TexTech </li></ul><ul><li>codeMantra </li></ul><ul><li>DNAML </li></ul><ul><li>Digital Media Initiatives </li></ul><ul><li>Smashwords </li></ul><ul><li>and many more… </li></ul>
    10. 10. $107,000,000 + SONY, Kindle, Stanza and other readers…how are they affecting Market Growth?
    11. 11. December Wholesale Trade +120% Calendar Year to Date +68.4%
    12. 12. What’s Next for EPUB? <ul><li>EPUB Maintenance Group </li></ul><ul><li>IDPF Best Practices Guide </li></ul><ul><li>Next Evolution EPUB 3.0 </li></ul>
    13. 13. Digital Book 2009 May 11 – 12 in NYC <ul><li>An eBook Stimulus Plan for Publishing </li></ul><ul><li>½ Day afternoon workshops on May 11 </li></ul><ul><li>Full Day Conference on May 12 </li></ul><ul><li> </li></ul>
    14. 14. <ul><li>Michael Smith </li></ul><ul><li>IDPF </li></ul><ul><li>[email_address] </li></ul><ul><li>905-235-4373 </li></ul>
    15. 15. Wiki Address: eBook Business Models & Strategies <ul><li> </li></ul><ul><li>(note: case sensitive) </li></ul>