Media Music Magazine Evaluation By Orselina Pemaj
In what ways does your media product use, develop or challenge forms and conventions of real media products?
Master head: The font and colour relate well with the rock genre as in NME they also use red, this shows that my magazine follows the code and convention. The image: I have used is of a rock band In a long shot, I have broken the conventions as I have used a long shot However by using a band I have in some ways followed it. Sell line: My sell line is ‘THE WORLDS BEST SELLING ROCK MAGAZINE’ i believe this will influence people in to buying my magazine. Barcode: I have used a barcode as every magazine has a barcode Banner: I have used a banner like to indicate what the magazine will have inside Cover story: I have made my cover story bigger then the other text to denote its importance compared to the other features. I have chosen to use a house style of red, black and white because my music magazine is associated with the genre of rock. I received feed back from my target audience and they said that they preferred this colour convention.
- I used the same wording as Kerrang rock magazine - The same font has been used as on the front cover. I have done this to so that there is consistency with in the magazine. This font looks like a Victorian fairground, a bit creepy, to fit in with the indie/rock theme I have followed the code and convention by using more then one image <ul><li>My strap line follows my colour scheme </li></ul><ul><li>- I have used a similar strap line as a strap line in the NME magazine </li></ul>The colour scheme of red, black and white has been continued on to my content page. This shows consistency through out my magazine I have structured it in columns so that it is easier for the audience to read and it also looks neat.
I used a plain black back ground for my double page spread because it makes my images and text stand out more, it also goes with my colour scheme. I placed my images on this side of the double page spread because it blends in with the layout and it complements the structure. I put the bands name on my double page spread so I am therefore following the code and conventions however I am going against the code and convention by putting it at the bottom of the double page spread. I used the font and the font colour purely based on the fact that it stands out to the audience. I have used a quote as my heading, to make the double page spread more personal and all about the band. NME do this a lot, so I am therefore following the code and convention. I have organised the text in an orderly fashion which follows the conventions. I kept the colour of questions red while the answers were black
How does your media product represent particular social groups? The age and social group I intended to represent are 14-25 years old males and females and social group B,C1,2. The images I used on my magazine front cover, contents page & double page spread are all females because females are attracted to both males and females. Females want to look like the models, while males will buy my magazine to see the images of females. The word ‘sex’ is one of the biggest words on the double page spread which fits in with the grimy images. It represents the audience as young and carefree and rebellious. The colours I used on my magazine are white, red and black and I used the same colour scheme throughout my magazine. I wanted my magazine to look quiet professional and not with too much colour. As well as red, white & black are unisex colours. Also that was the most popular colours my target audiences picked when I conducted my survey. Also as my target audience would either be in full time education or working on a minimum wage, as a result of this I decided to sell my magazine at £3.50
What kind of media institution might distribute your media product and why? <ul><li>Bauer media is a good example of who would possibly like to distribute my media product. </li></ul><ul><li>Bauer produces many of the most successful magazines, such as: Kerrang, MOJO and Q. </li></ul><ul><li>These magazines are mostly rock/ indie but also other genres of music magazines which will target a certain audience of young adults and also the target audience that I am aiming for. </li></ul><ul><li>Bauer does not just distribute music magazines but also produce many other hit magazines from “Empire” to “Heat”. </li></ul>www.bauer.co.uk
Who would be the audience for your media product? <ul><li>My target audience for my media product are male (60%) and women (40%) 14 – 25 year olds, but the average age is 18. 8% work full time 28% work part time and 52% are still on 100% education. </li></ul><ul><li>As my potential target audience are mostly still on full time education, I have made my magazine £3.50, so that the magazine is affordable for these people. </li></ul><ul><li>My intended target audience are fashion conscious and 70% percent think its important to look good. So the fact that I have used very attractive people in my magazine links in to the idea that my potential target audience can relate to the models, and live through them, wanting to be like them. </li></ul>
How did you attract/address your audience? <ul><li>How do my images attract my potential target audience? </li></ul>My images attract my audience as my models are attractive and in a way relate to my target audience, as what they are wearing, props used and where the photo-shoot has been set, relates to them. This is because my photo shoot was set in the dark woods, this already shows a connection to rock music through the darkness of the setting and the roughness to it. Linking back to my models, I specifically wanted them to look this rough way, as it linked to the setting of the photo shoot as well as the rock magazine its self. By doing their hair big, it resembled the loudness of the noise, and by having black paint on them as well as black makeup again was linked to the darkness of the rock genre.
<ul><li>My music magazine is very similar to other existing rock magazines that, my potential target audience are most likely to read. </li></ul><ul><li>The house style colours which are Red and Black and is consistent throughout the magazine. </li></ul><ul><li>The models are attractive and are wearing rock style clothes. </li></ul><ul><li>The Masthead is very in your face which creates a statement and would most likely appeal to my potential target audience. </li></ul>
What have you learnt about technologies from the process of constructing this product? <ul><li>During the process of constructing my media product , I have learnt how to use Photoshop to an extent that I can now probably go of on my own and create a similar magazine. I have also learnt how to take professional looking images and I have learnt how to edit them. </li></ul>
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product? <ul><li>During this project I have learnt how to structure a magazine cover in the way in which professionals would structure it. By this I mean for it to look appealing to my target audience and for it to look like a real music magazine. </li></ul><ul><li>By trying out different colours during my preliminary task I have learnt how to make colours work together even though my final music magazine colour scheme was basic. </li></ul><ul><li>I have also learnt how to use a professional camera which as a result lead me to not having to use much Photoshop on some of the images. </li></ul><ul><li>In the process of using the camera for my images i learnt how to take professional images by using the correct camera angle and lightening, unlike my preliminary task where I didn't even consider the angles or lightening. </li></ul><ul><li>To add on to this, In the process I have learnt more about existing music magazines and the industries which distributes them. This is a positive thing as it has helped me to understand how the target audience has been portrayed through the use of advertisement in the magazine and the language used. </li></ul><ul><li>Finally by using the code of convention i learnt how to make my magazine look realistic, by using Photoshop correctly and effectively this also helped with the quality of my image. </li></ul>