0
BURGER KING	<br />Fast Food<br />Founded—1954 by James McLamore & David Edgerton<br />
 HQ—Miami, Florida<br /> Franchises—12,100 + Worldwide<br /> Employees– 850,000 +<br />
COMPETITION<br />
GOALS<br />Add more healthy items<br />Open more franchises<br />Be more competitive<br />Acquire new customers<br />
KEY COMPONENTS<br />SOCIAL MEDIA<br />BLOGS<br />
PR FIRMS<br />CHAMBER of COMMERCE<br />
The “King” & Friends        <br />
Measurement of Success<br />
$ 2 million dollar budget<br />
TIMELINE<br />Sunrise Jan. ’11    to    Sunset Jun. ‘11<br />
Upcoming SlideShare
Loading in...5
×

Burger King

832

Published on

New Media Summer 2010 Final Presentation

Published in: Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
832
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
23
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "Burger King"

  1. 1. BURGER KING <br />Fast Food<br />Founded—1954 by James McLamore & David Edgerton<br />
  2. 2. HQ—Miami, Florida<br /> Franchises—12,100 + Worldwide<br /> Employees– 850,000 +<br />
  3. 3. COMPETITION<br />
  4. 4. GOALS<br />Add more healthy items<br />Open more franchises<br />Be more competitive<br />Acquire new customers<br />
  5. 5. KEY COMPONENTS<br />SOCIAL MEDIA<br />BLOGS<br />
  6. 6. PR FIRMS<br />CHAMBER of COMMERCE<br />
  7. 7. The “King” & Friends <br />
  8. 8. Measurement of Success<br />
  9. 9. $ 2 million dollar budget<br />
  10. 10. TIMELINE<br />Sunrise Jan. ’11 to Sunset Jun. ‘11<br />
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×