Reti sociali e strumenti collaborativi: mediare l'informazione nell'era di Googlezon ----- Social networks and collaborative tools: connecting information in the Googlezon era to David Weinberger Bonaria Biancu Die lernende Bibliothek 2007 25-27 September 2007 Universit ä t Innsbruck

Epic 2014 – Googlezon alive Google Grid ("universal platform that provides a functionally limitless amount of storage space and bandwidth to store and share media of all kinds") + Amazon.com (“social recommendation engine" and "huge commercial infrastructure")‏ (the death of 4 th state?)‏

Google Grid ("universal platform that provides a functionally limitless amount of storage space and bandwidth to store and share media of all kinds") +

Amazon.com (“social recommendation engine" and "huge commercial infrastructure")‏

(the death of 4 th state?)‏

Web trends New channels for communication, publishing and marketing Appearance of the Generation Next (wane of tv and rise of the Web)‏ Search engines as one-size-fits-all tools (search&retrieve, reference, community, business etc.)‏ Mobile revolution Personalization of information and tools Rich media applications (web as a platform, virtual realities)‏ Emergence of the prosumer and democratization of content creation Wikinomics Sharing Global Action Openness Peering

New channels for communication, publishing and marketing

Appearance of the Generation Next (wane of tv and rise of the Web)‏

Search engines as one-size-fits-all tools (search&retrieve, reference, community, business etc.)‏

Mobile revolution

Personalization of information and tools

Rich media applications (web as a platform, virtual realities)‏

Emergence of the prosumer and democratization of content creation

Wikinomics

Toward the network Networks and Communities Social Professional Scientific etc. Value is in aggregation

Networks and Communities

Social

Professional

Scientific

etc.

Value is in aggregation

Thinking digital: the third order of order Links and tags – the kings of the operative system of the Web Metadata as “what you already know” and data as “what you're trying to find out” No physical constraints No shape then no a priori assumptions No order No order of order No order of order of order...

Links and tags – the kings of the operative system of the Web

Metadata as “what you already know” and data as “what you're trying to find out”

No physical constraints

No shape then no a priori assumptions

No order

No order of order

No order of order of order...

Do libraries matter? Competition with web companies Patrons used to the speed, ease of use and cost effectiveness of search engines More and more expensive software and big deals Little money Poor recognition by society and media Dismissal?

Competition with web companies

Patrons used to the speed, ease of use and cost effectiveness of search engines

More and more expensive software and big deals

Little money

Poor recognition by society and media

Dismissal?

Library 2.0 meme map

Scout Portal Toolkit – LINX at Bicocca Library Open source software funded by Mellon Foundation, builded by University of Wisconsin-Madison’s Internet Scout Project in 2000 Open to everyone to get an account and contribute useful links records OAI-PMH compliance and integration with meta-searching tools (e.g. Metalib)‏ RSS, saved searches, mail alerts, resource comments and ratings + recommendations DCMES and some LOM metadata for resource description News, forum, “Segnala una risorsa” Import/Export, customizable workflow, vocabulary control, user preferences

Springshare LibGuides Subject guides, opac, ejournals, ebooks, database, podcasts ... Wiki-like collaborative publishing system Live reference with the librarian + links to her Facebook profile, blog, website Social tagging and bookmarking, email alerts, feed rss Popular guides and tags displayed in home page + polls to give evidence to users' feedback Information from outside: library news, last entries of related blogs and ejournals or other rss-based websites, del.icio.us tag clouds, chat box, custom search engines Users' comments and ratings to the resources Unique search module for Libguides, web, opac, tags, librarians Widgets to embed library content into blogs, websites, social networks, courseware systems

University of Alberta Facebook app Live reference Search in OPAC Information on RefWorks Ex Libris Citation Linker “Get it!” Other applications in Facebook: OPACs Digital libraries Reference online Course textbooks finder Useful resources Network of friends can: Access my information Put a box in my profile Place a link in my left-hand navigation Publish stories in my News Feed Let me get in touch with other users (patrons, co-workers etc.)‏ Join networks Leave messages Answer questions Send notes, photos, videos etc. ... Library news

Collaborative tools & Social networks - Features Syndicate, share, reuse and mash-up content - i.e. increase ease of information access and creation Collaborative filtering Information retrieval serendipity Conversations and community building Relationships between resources, librarians and patrons Knowledge sharing Architecture of participation

Syndicate, share, reuse and mash-up content - i.e. increase ease of information access and creation

Collaborative filtering

Information retrieval serendipity

Conversations and community building

Relationships between resources, librarians and patrons

Knowledge sharing

Architecture of participation

Library as conversation (and participation)‏ Adding services like blogs and Wikis may be seen merely as adjunct to current library offerings. As with any technological advance, scarce resources must be weighed against a desire to incorporate new services . Do we expand the collection, improve the Web site, or offer blogs to students? A better approach for making these kinds of decisions is to look at the needs of the community served in context with the commonly accepted, core tasks of a library, and see how they can be recast (and enhanced) as conversational, or participatory tools . In point of fact, every service, patron, and access point is a starting point for a conversation .

Adding services like blogs and Wikis may be seen merely as adjunct to current library offerings. As with any technological advance, scarce resources must be weighed against a desire to incorporate new services . Do we expand the collection, improve the Web site, or offer blogs to students?

A better approach for making these kinds of decisions is to look at the needs of the community served in context with the commonly accepted, core tasks of a library, and see how they can be recast (and enhanced) as conversational, or participatory tools . In point of fact, every service, patron, and access point is a starting point for a conversation .

From catalog to discovery tools Library Thing Import from 90 international catalogs Users' social profile displaying personal info and connections between books, feeds and comments 18 millions book cataloged, 23 millions tags added, 500,000 contributed covers and 245,000 reviews Library Suggester + Books Suggester and Un-Suggester Social tagging, ratings, comments, reviews, conversations, recommendations, groups Authors page with books, conversations, ratings, reviews, link to web sites, related tags Book acquisition, finding (in a library) and swapping Bibliographic metadata of the book and the “work” + MARC records, LCSH, Dewey Number, LoC Call Number + Citations export + Links to the author’s or book web site and to Wikipedia entries + Search this book LibraryThing for libraries: tags, ratings, reviews, other editions and translations for OPAC records Widgets, bookmarklets, APIs, Firefox extensions, import/export

From catalog to discovery tools Freebase Collaborative editing of records and adding metadata fields Content provided by Wikipedia and users under GFDL or CC License Bottom-up categorization: types of data and their domains are discussed among the members (so is the necessity to adopt external classification schemes)‏ Factors to consider when describing books... What does the author do best? What makes the book popular? What do readers talk about most? What other authors/titles does the book remind you of? Who else might enjoy reading this book and why? How does it fit with other books in a genre? Open APIs and freedom of contributing content and querying the database Book considered primarily as a “work” (but also different editions)‏ Books metadata include: title, author, edition, editor, language, publisher, characters, awards won, subjects, copyright date, verse form etc. But the authors are persons with name, surname, religion, education, profession, website, employment, siblings etc. Semantic structure of topics, types and domains

From catalog to discovery tools Worldcat Save bibliographies from search results Get it (fin in other libraries; buy it; CoinS compliance -> openurl)‏ Save it (bookmark; save into a list)‏ Add to it (review; public notes)‏ Share it (easy and permanent url; bookmark tools)‏ Narrow results with facets (author, content, format, language, year)‏ Article searching Table of contents, notes, editions, reviews Citation formats and export Related subjects, similar items by subject, book covers, additional info (website, publisher description)‏ Lists can be public or private, and public lists can be searched and shared with friends and colleagues Browsers plug-ins and toolbars Widget to embed search module in websites or blogs WorldCat identities

NextGen Catalog - Features Rich search results (related books, article citations, web citations, full text/search inside the books)‏ Metadata editing (or adding for private profile)‏ Export functions (bibliographic formats, send to blog or email, feeds etc.)‏ Openurl compliance Links between records and web resources Collaborative filtering and conversations (tags, comments, ratings, reviews, lists, profiles)‏ Delivery (buy, borrow or print/scan on demand)‏ Easy links to authority records and easy and editable persons' records Annotations and Google-like features on books Open APIs and I/O widgets Constant feedback (Ask a librarian etc.)‏

Rich search results (related books, article citations, web citations, full text/search inside the books)‏

Metadata editing (or adding for private profile)‏

Export functions (bibliographic formats, send to blog or email, feeds etc.)‏

Openurl compliance

Links between records and web resources

Collaborative filtering and conversations (tags, comments, ratings, reviews, lists, profiles)‏

Delivery (buy, borrow or print/scan on demand)‏

Easy links to authority records and easy and editable persons' records

Annotations and Google-like features on books

Open APIs and I/O widgets

Constant feedback (Ask a librarian etc.)‏

Goals Increase ease of access to information Expand range and variety of services Spread awareness and use of library tools Reach and involve new users Support collaboration and communication Build community Foster knowledge and speed innovation Enhance customer satisfaction

Increase ease of access to information

Expand range and variety of services

Spread awareness and use of library tools

Reach and involve new users

Support collaboration and communication

Build community

Foster knowledge and speed innovation

Enhance customer satisfaction

Bonaria Biancu -- aka The Geek Librarian University of Milano-Bicocca Library blog: http://bonariabiancu.wordpress.com library web: http://www.biblio.unimib.it Questions? Digital miscellaneousness = Partecipatory Networks + Alive and kicking! All trademarks registered – This work is under by-nc-sa CC License