“ Lo scopo non è quello di sostituire le funzioni informative della pagina web READ-ONLY del nostro ufficio sul sito della biblioteca ma di creare un nuovo spazio READ-WRITE da condividere con gli utilizzatori reali e potenziali del servizio creando nel tempo un archivio 'vivo' di informazioni accessibili a tutti che possano essere d'aiuto per i problemi che possono sorgere mentre si affronta la tesi di laurea o semplicemente quando si utilizza la rete per la ricerca di informazioni inerenti i propri studi.” *************** “ Our aim is to create a READ-WRITE space...”
DAMS Library @ UNITO
Library website: from CMS to Facebook
High degree of interactivity with (young) users
Students, PhDs, reserchers as friends
Suggestions of resources for library VRD
“ Discussion Group” page for news
(Cultural) initiatives for widening the number of (Facebook) library users
Italian librarians on Facebook (1)
Group “Facebook in biblioteca”
225 Members
Creator: Rossana Morriello
Ways to use Facebook
Italian libraries on Facebook
Libraries users' groups on Facebook
“ Il gruppo intende essere uno spazio di discussione e di confronto tra bibliotecari, e non solo bibliotecari, sull'uso di Facebook e di altri strumenti Web 2.0 in biblioteca”
“ The group aims at creating a space of debate among librarians...”
Italian librarians in Facebook (2)
Biblioprecari sardi
300 members
Creator: Marilena Puggioni
“ Gruppo a cui possono aderire tutti quelli che ritengono che debba essere riconosciuta la dovuta centralità a uomini e donne che lavorano in una struttura culturale pubblica di prima utilità: le biblioteche. [...] Chi ritiene che esse sono servizi pubblici essenziali di un territorio, e chi ci lavora non può essere precario, perché è la struttura stessa a non esserlo, può diventarne sostenitore”
“ A group for recognition of the dignity and professional value of libraries workers”
Libraries users groups on Facebook
More and more (most?) public groups labeled with “Library” created by students/users rather than the libraries theirself!
Most libraries pages created by users in the Facebook category “Leisure”:
“ The best place in Milan where to have a break”
“ Members of the coolest library in Italy – and you know that libraries are not for studying but for having fun together”
“ Place of the wasted time”
“ Good old no-studying times” (italian version worth reading: “Mitici anni di studio fancazzista”)
Pleiadi Facebook App
Ning (1)
Ning (2)
Biblioteca DSG on Anobii
Survey results ...
Respondents
Users that completed the survey: 148
Users that started but didn't complete: 349
Users that only read the survey without sending back replies: 655
Answers share: 42,41%
Time frame for responding was quite short: 23-28.02.2009
The survey news was pushed only in two mailing lists, my own blog and Facebook profile
Do you think the following tools could be useful in a library?
Blog
Wiki
Feed RSS
Social tagging
Media sharing
Podcast/screencast
Virtual realities/Metaverses
Publishing
IM/Chat
Google
Social network
Gaming
Absolutely yes
On average
Only in technologically advanced contexts
Absolutely no
What of the following tools/services does your library use?
Blog: 11,52
Wiki: 10,96
Feed RSS: 14,33
Social tagging: 5,06
Media sharing: 3,37
Podcast/screencast: 2,81
Virtual Realities/Metaverses: 0,28
Publishing: 2,53
IM/Chat: 5,62
OPAC 2.0: 5,90 (not included within the first question options)
Google: 23,88
Social network: 6,18
Gaming: 0,56
Other: 7,02 (not included within the first question options)
Numbers are expressed in percentage
Being able to use the following tools is important for librarians profession?
Blog
Wiki
Feed RSS
Social tagging
Media sharing
Podcast/screencast
Virtual realities/Metaverses
Publishing
IM/Chat
Google
Social network
Gaming
Yes, it is essential On average Just a bit No
What of the following applications do you make use of in your private life?
Blog: 13,36
Wiki: 10,14
Feed RSS: 10,91
Social tagging: 9,37
Media sharing: 8,91
Podcast/screencast: 5,53
Virtual realities/Metaverses: 3,07
Publishing: 4,30
IM/Chat: 9,37
Google: 18,13
Gaming: 3,38
Other: 3,53
Numbers are expressed in percentage
If your library adopted 2.0 tools, did she study and analyze the context before adoption?
Yes, we studied and analyzed our library context before adoption: 16,85%
No, the adoption was very spontaneous: 83,15
If your library adopted 2.0 tools, does she monitor their impact?
Yes, we gather and analyze data and statistics for the services: 25,30%
No, we only rest upon our impressions: 74,70%
If your library adopted 2.0 tools, she experimented improvements of the kind...
Technological (e.g. OPAC is more accessibile and usable): 37,18%
Social / participatory (e. g. users post images or videos on library blog): 12,82%
Both: 16,67%
None: 14,10%
Other: 19,23%
Your library didn't adopt any Web 2.0 tool because...
Other librarians don't care: 4,84%
Our boss doesn't care: 20,97%
Our users don't care: 3,23%
No money to spend on this stuff: 11,29%
No time to make experiments: 22,58%
No technical skills: 4,84%
Other: 32,26%
(Technology-oriented) Italian Library 2.0
Many tech apps
Blog, RSS, wiki, social tagging (Delicious, SlideShare), media sharing (Flickr, YouTube)
Lack of
OPAC 2.0 / SOPAC
Open / Semantic Data [also microformats (CoinS, iCal etc.)]
Metaverse / 3D
Podcast / Screencast
Search APIs
Mobile (advanced)
RSS (advanced - e.g. alerting)
Mashup
Gaming
(Participation-oriented) Italian Library 2.0
Sense of community among librarians
Social networks!
Knowlege Management
Lack of
Cooperation
Interaction
Patron 2.0
Marketing
The Long Tail
More academic libraries involved in 2.0 implementations rather than public libraries?
A polarized landscape?
Lack of
Surveys
Feedback
Evaluation / ROI
Almost no big institutions official input / backing (i.e. no Flickr Commons-like projects)
Lack of commitments of libraries' directors
Time and money
What are our aims?
So... and the (other) users?
(Not only Librarians' Library 2.0)
Making Library 2.0 an agent of (social and cultural) change?
Innovation / Evolution / Revolution?
Waiting for The New Pattern?
Continuing to experiment as the right way for now?
What can I do? (may be the same you did till now)
Encourage users participation
Expand library's uses
Start from real needings
Few (/ not so many) users
Little social visibility and awareness of library's services
Widen library's services
Gaming, Music etc.
Exploit Web 2.0 tools and services!
What can I do? (may be the same you did till now)
Work (hard) on the library image
Focus on the right tools (take care of your time while on Facebook! ;-)
Go beta for some time and then measure the outcomes
Remix library data and services with external / commercial suppliers' ones (e.g. covers or reviews from Amazon)
Go where the users are (but really !)
Failure IS an option! (for Web 2.0, too)
We always are in the middle of a change
“ Truth in science can be defined as the working hypothesis best suited to open the way to the next better one”
K. Lorenz
“ Good tests kill flawed theories; we remain alive to guess again. ”
K. Popper
Bonaria Biancu a.k.a. The Geek Librarian
Library of the University of Milano-Bicocca
Blog: http://bonariabiancu.wordpress.com/
E-mail: bonariabiancu@gmail.com
Thank you! Websites were accessed last time on February 20th, 2009 This presentation is proudly made with Open Office Impress and it is released under a Creative Commons License
Credits
Thanks to
All librarians that answered the survey and supported me on Facebook and via e-mail
All those who allowed me to showcase their 2.0 experiences
Francesco Mazzetta for ideas about videogames and Facebook for libraries
Virginia Gentilini for sharing thoughts and feedback on survey
Dario Rigolin (Comperio) for info and previews on DiscoveryNG
Anna Busa (Data Management) for info and snapshots on Sebina YOU
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