Introduction to Bold Studios

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    Introduction to Bold Studios - Presentation Transcript

    1. Bold Studios dare to live boldly September 14, 2009 to contact email bob Ciosek, bob@bold-studios.com
    2. from bold thinking comes bold ideas NYC-based Bold Studios is a full-service production company that creates and produces original, branded entertainment content for the web and television.   Founded by husband and wife writer/director/producer team, Jessica and Bob Ciosek, Bold brings a unique point of view to the quickly-evolving entertainment landscape: 1. Ad agency pedigree at BBDO, Saatchi & Saatchi, and DMB&B ensures an advertiser/brand-centric approach to our branded content 2. Our patented research tool gives us a deep understanding of our target viewer, informing and focusing our creative process in the development of branded entertainment content 3. As a member of a prominent mom blogger network, Jessica keeps all of our mom-centric content informed and relevant via her collective of 350 mom bloggers across the U.S. 4. Guaranteed click-thrus, impressions, and online buzz with our custom and comprehensive broadband distribution and online grassroots marketing
    3. Our philosophy Everything communicates
    4. Our content creates a marketing platform for brands to leverage Our branded content
    5. Our content creates a marketing platform for brands to leverage Targeted Distribution connects our content with your target on the sites and blogs they consume Our branded content
    6. Our content creates a marketing platform for brands to leverage Targeted Distribution connects our content with your target on the sites and blogs they consume Online Grassroots Marketing generates relevant, measurable buzz from our content that motivates your consumers Our branded content Offline Events engages consumers in the real world, creates buzz in the online world
    7. Our content creates a marketing platform for brands to leverage Targeted Distribution connects our content with your target on the sites and blogs they consume Online Grassroots Marketing generates relevant, measurable buzz from our content that motivates your consumers Our branded content Offline Events engages consumers in the real Fully-Integrated world, creates buzz in the online world Promotions activates our content offline for measurable results in the sales process
    8. Our content creates a marketing platform for brands to leverage Targeted Distribution connects our content with your target on the sites and blogs they consume Online Grassroots Marketing generates relevant, measurable buzz from our content that motivates your consumers Our branded content Customized web site Offline Events hub where all branded content engages consumers in the real and communications comes to Fully-Integrated world, creates buzz in the online life world Promotions activates our content offline for measurable results in the sales process
    9. Our content creates a marketing platform for brands to leverage Targeted Distribution connects our content with your target on the sites and blogs they consume Synergistic P.R. Online Grassroots immerses your consumers Marketing generates relevant, seamlessly into our content and the measurable buzz from our content brand’s messaging that motivates your consumers Our branded content Customized web site Offline Events hub where all branded content engages consumers in the real and communications comes to Fully-Integrated world, creates buzz in the online life world Promotions activates our content offline for measurable results in the sales process
    10. Our latest work
    11. Kellogg’s leverages our content
    12. Kellogg’s leverages our content Targeted Distribution Online Grassroots Customized web Marketing site Synergistic P.R. Offline Events Integrated Promotions
    13. “Highlights of a Mom’s Life” Launches to coincide with Kellogg’s snack brands key sales seasons :30 trailer (also in the initial launch are a :15 trailer and four webisodes)
    14. The online hub of the series
    SlideShare Zeitgeist 2009

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